Ben Miller: VP, Original Content, Shoptalk & Groceryshop
The CPG Scoop's Podcast
by The CPG Scoop
5d ago
Ben Miller, VP of Original Content for Shoptalk & Groceryshop, joins Jennifer and Risa for a special Shoptalk recap episode of CPG Scoop! Ben is endlessly fascinated by retail. He started as a grocer, working for Safeway in marketing, commercial and investor relation roles. He is constantly curious, though, and soon discovered working for just one company wouldn't be enough. He soon found himself agency-side, consulting to help CPG's develop their business by providing great customer understanding and insights. He loves travel, have constant wanderlust, and have spent more than two decade ..read more
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Allie O'Brien: VP of Marketing, Harmless Harvest
The CPG Scoop's Podcast
by The CPG Scoop
2w ago
Allie O'Brien, Vice President of Marketing at Harmless Harvest, joins Jennifer and Risa on the latest episode of CPG Scoop! At Harmless Harvest, Allie leads brand building and all go-to-market executions for the brand. In her four plus years at Harmless Harvest, she’s crystalized a mission and vision for the purpose-driven brand, launched a direct to consumer e-commerce platform that keeps loyal brand lovers hydrated, and developed fun and impactful brand awareness campaigns that firmly place the brand in culture and generate buzz and conversation around the brand’s deliciously refreshing coc ..read more
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Michael Reda: Head of eComm, Digital, Design & Insights, T. Marzetti Company
The CPG Scoop's Podcast
by The CPG Scoop
1M ago
Michael Reda, Head of eComm, Digital, Design & Insights at T. Marzetti Company, joins Jennifer and Risa on the latest episode of CPG Scoop! Michael has a CPG focused career over the last 15+ years with diverse experience on client side, agency side and sales side which gives him a unique view of things having sat across just about every seat at the table.  He loves the pace of change with digital and eComm but believe the brand & consumer is always at the core.  His super-power (he thinks) and a key to success to date is avoiding the pitfalls of the shiny objects! Our favor ..read more
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Elizabeth Pigg: Chief Communications Officer, That's it.
The CPG Scoop's Podcast
by The CPG Scoop
1M ago
Elizabeth Pigg, originally from Chicago and now based in Los Angeles, boasts over two decades of leadership in digital-first marketing and communications. Throughout her career, she has made an impact on iconic brands such as Ben & Jerry’s, AXE and Lagunitas during her tenure at Edelman. Her extensive skill set encompasses marketing strategy, social media, eCommerce, and public relations, making her a versatile expert in navigating the dynamic marketing and communications landscape. In 2020, Elizabeth joined That's it. as the Chief Marketing Officer, where she played a pivotal role in rev ..read more
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Jessica Bernheim: Sr. Director of Marketing and Strategy, Daring Foods
The CPG Scoop's Podcast
by The CPG Scoop
2M ago
Jessica Bernheim, Sr. Director of Marketing and Strategy at Daring Foods, joins Jennifer and Risa on the latest episode of CPG Scoop! Previously, Jessica was Head of New Product Development at Upfield, the largest plant-based food company in the world. In that role and in her previous brand manager roles, she has launched a number of new products including Country Crock Plant Butter, which became a category leader in just a few years. Prior to that she was a management consultant at EY-Parthenon, where she worked on corporate strategy projects and commercial due diligences. In her current ro ..read more
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Drew Ingram: Director of Portfolio Media Strategy, Pepsico
The CPG Scoop's Podcast
by The CPG Scoop
2M ago
Drew Ingram from the Frito Lay Media Team joins Risa and Jennifer on the Scoop.  The conversation covers a ton of ground---from discussion about balancing retail performance with brand goals, making magic while being efficient, aligning measurement to clear campaign objectives, and how at the end of the day culture eats strategy for breakfast.   Drew uses the word 'developing' to describe the constant disruption CPG ecomm is undergoing, how that requires a relentless and passionate team leveraging the right contextual moments, and how consumers will follow the path of least resistanc ..read more
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Reza Mirza: CEO, Icelandic Glacial Water & Group
The CPG Scoop's Podcast
by The CPG Scoop
2M ago
Reza Mirza, CEO of Icelandic Glacial, joins Jennifer and Risa on the latest episode of CPG Scoop! Reza Mirza brings over 20 years of consumer product experience as  Group CEO of Icelandic Glacial, a leading super-premium natural spring water. Prior to Icelandic Glacial, Mirza was President of Activate Drinks. Mirza has also held several management positions at Nestle Waters North America and at Colgate-Palmolive in New York and with Bosch in India. Reza graduated with a degree in biochemistry from the University of Madras, India, An MBA from the International Management Institute, New De ..read more
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Ian Baer: Founder, Sooth
The CPG Scoop's Podcast
by The CPG Scoop
3M ago
Ian Baer, Founder of Sooth, joins Jennifer and Risa on the latest episode of CPG Scoop! Ian Baer, Founder and Chief Soothsayer of the strategic insights platform and marketing consultancy Sooth, has been solving marketing’s greatest challenges for over three decades. He has spent his career helping major brands achieve extraordinary success and challenger brands box above their weight class in leadership roles with Publicis Groupe, TBWA, Rapp, Deutsch, and others. He was named to Campaign US’ Digital 40 over 40. He is a contributor and thought leader for industry-specific and national publicat ..read more
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Katie Gallo & Polly Gleneck: Syndigo
The CPG Scoop's Podcast
by The CPG Scoop
3M ago
Katie Gallo, Director of Revenue Enablement, and Polly Gleneck, Head of Global Customer Advocacy & Revenue Enablement, at Syndigo join Jennifer and Risa on the latest episode of CPG Scoop! Katie is a dynamic and results-driven sales enablement and customer advocacy professional with a passion for strengthening teams, empowering customers, and driving business growth through collaborative leadership. When she's not focused on her work, she's going on adventures with her husband and her dog, trying new Gluten Free baking recipes, and re-watching TV shows from the early 2000's! Polly is a r ..read more
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Michelle Sweezey: Digital Marketing & Analytics Manager, Massimo Zanetti Beverage
The CPG Scoop's Podcast
by The CPG Scoop
4M ago
Michelle Sweezey of Massimo Zanetti Beverage joins Jennifer and Risa on the latest episode of CPG Scoop! A self-proclaimed numbers nerd, Michelle is passionate about analytics and testing new technologies. Michelle serves within the Insights team at Massimo Zanetti Beverage, one of the largest vertically integrated coffee manufacturers in the world; providing coffee solutions from seed to cup. Michelle directs the digital presence of brands such as Chock full o’Nuts, Hills Bros, Kauai Coffee and Segafredo Zanetti, planning omnichannel programs within their top brick and mortar and ecommerce r ..read more
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