by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool Of course, you have come across websites that are nothing but a collection of inconsistent documents that are created and posted to a non-navigable platform. This is quite an unfriendly environment for tech writers who have to waste time searching for information or adjusting the same element in multiple publications. You may use this time to write fresh content instead. For this issue, structured authoring is an excellent remedy. Let’s discuss the benefits of structured authoring and how to make the most of i ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool Color wields remarkable influence. Bold hues attract attention, pastels calm nerves, and harsh neons overwhelm the senses. Marketers harness color’s emotional potency through branding, hoping to strike our hearts, yet company websites, the central customer experience hub, often overlook strategic color use. This represents a missed opportunity and a grave mistake. Research reveals over 90% of snap judgments about products are attributed to color alone. The wrong colors severely diminish perceived credibil ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool It may sound like a paradox, but reading technical documentation may be as hard as writing it. Readers often feel “information overload” when having to deal with a long and complex technical text. And the condition after finishing reading can often be described as “mental exhaustion.” This means that readers may become tired, disinterested, or overwhelmed when faced with a large amount of text. Another collocation that describes the tiredness of readers is “reader fatigue.” This can occur when readers have to ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool Creating effective product descriptions is a crucial part of any marketing plan. It helps to attract customers by grabbing their attention with compelling, well-written material. Today, I will attempt to explain the philosophy behind product descriptions. You will learn about the marketing advantages of product descriptions and how to incorporate the creation of product descriptions into your SEO strategy. What Is a Product Description? A product description is a written explanation that highlights the features, be ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool Technical writing serves a range of purposes. And while it may share some commonalities with the goals of other styles of writing, technical writing has distinctive characteristics that differentiate it from formats like academic, business, creative, or literary writing. As analyzed extensively in the article, technical writing utilizes a straightforward, factual approach focused on transmitting information related to technical subjects clearly and efficiently to the intended audience. Whether it be documentation f ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool Visuals and multimedia are becoming increasingly important in documentation because they enhance comprehension, improve user engagement, and provide a more enjoyable learning experience. They go beyond text and make documentation more accessible, intuitive, and, dare I say, fun! Last week we discussed the power of visuals in the documentation. Today let’s dive into some practical tips for creating effective visuals, videos, and multimedia content in the documentation: Visuals: Keep it clean and uncluttered. U ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool Traditional text-based documentation is great for conveying information, but it does have its limitations in certain situations. Think about it: when you’re trying to understand a complex process or follow step-by-step instructions, relying solely on plain text can be a bit challenging. Sometimes, you just need that extra visual aid to help things click. Visuals, like diagrams, screenshots, and illustrations, can be real game-changers here. They provide a visual representation of concepts, making them easier to&nbs ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool In today’s increasingly interconnected and globalized world, the role of translation cannot be overstated. Translators act as linguistic bridge-builders, enabling effective communication across diverse cultures and languages. However, amidst this landscape of linguistic exchange, translators encounter a formidable challenge when it comes to working with PDF files — a format that has become ubiquitous for sharing and distributing documents. I have a friend, Alex, who works as a translator and has something to say on ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool As businesses rely more and more on content to succeed, there’s a lot of pressure to create awesome stuff quickly. It can be tough but don’t worry — with the right process, you can meet your goals and still make sure your content is top-notch. So, to help you out, here are some friendly and practical tips and strategies to give your content development process a boost: Establish clear goals and objectives It’s always a good idea to know what you want to do before you start doing something. So, before startin ..read more

by Bradley Nice, Content Manager at ClickHelp — all-in-one help authoring tool As someone working in technical communication, I fully appreciate the importance of creating documentation that’s not only high-quality but also user-friendly and visually appealing. That’s why I’m so delighted to share with you the ClickHelp’s Blossom Release. The update seems to have made the documentation process so much smoother and more efficient. A couple of features I’m particularly excited about are the improved support for importing content from Markdown, and the multi-tag topic preview, which is a breakth ..read more