Selling Undertone, setting up a family office, and reinventing retail ads with M3’s Michael Cassidy
Taking Inventory
by Inventory Ventures
5d ago
If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.  ——— Michael Cassidy is an entrepreneur who has started and exited multiple companies, including founding and serving as Undertone CEO for 14 years (acquired by Perion). Hear his journey from the early 2000’s of tech (the wild west!), to exiting, then creating a family office (August Spark) to make direct investments, including purchasing BVA, the largest Shopify Plus agency in the US (acquired by Accenture). Michael talks about his 3rd act, M3 (Make Merchants ..read more
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AI & Big Tech w/ Big Technology’s Alex Kantrowitz
Taking Inventory
by Inventory Ventures
2w ago
If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.  ——— Alex Kantrowitz is an independent journalist that started Big Technology, which has more than 150K newsletter subscribers and is a top 10 tech podcast with more than 1M annual downloads. He jumped on the Taking Inventory podcast to discuss all things AI, from how fast everything is moving, the startup vs. big tech battle, changing corporate culture across tech, the move to self-driving, and more.   Big Technology Newsletter: https://www.bigtechnology ..read more
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The WTF is Roblox and how brands play in the metaverse episode w/ F84’s Geoffrey Reed
Taking Inventory
by Taking Inventory
2w ago
If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.  ——— Geoffrey Reed is the COO of Floor 84, a digital game and experience studio that that works with brands like the NBA, Disney, Mattel, Lego, and more. Geoff has a stacked background as a lawyer, McKinsey consultant, strategy at Mattel, strategy at Snap, and now COO. He helps us understand what's happening on Roblox, how brands are getting involved, and the future of new digital experiences like Roblox, Fortnite, and others.    Floor 84: https://flo ..read more
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Sunil Rayan, CBO of Moloco and former President of Disney+ Hotstar, on growing to 50M+ subscriber, the convergence of media & digital, and why it all comes down to LTV
Taking Inventory
by Taking Inventory
3w ago
If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.  ——— Sunil Rayan is the Chief Business Officer at Moloco, one of the leading mobile DSPs for many years and more recently a leading Retail Media platform and CTV platform. Sunil's background is uniquely fit for Moloco having served as President and Head of Disney+ Hotstar, leadership roles at Google across cloud and mobile app ads, and at McKinsey where he helped dozens of technology companies. Our conversation touches on Sunil's path from consulting, to digita ..read more
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Alex Collmer, the co-founder of VidMob (and Def Jam Rapstar!) talks creative in an AI world and how marketers can adapt
Taking Inventory
by Taking Inventory
1M ago
If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast.  ——— Alex Collmer is co-founder and CEO of VidMob, the leading AI creative performance platform for marketers. The company has raised over $200M to date from investors like Adobe, Shutterstock, Shamrock Capital, DraftKings, and others. Listen to our conversation with Alex as he shares how the company has pushed the creative bar forward using creative intelligence, the role of AI and how it will transform the creative environment, and he talks about the need for ..read more
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Snap Mafia Edition: Ellis Hamburger, founder of Meaning, storyteller at The Browser Co, and the voice of Snap for 7 years
Taking Inventory
by Taking Inventory
1M ago
This episode is brought to you by Market. Use AI to chat directly with your marketing and sales channels to get the answers you need to grow your business. Sign-up for Market at https://www.withmarket.ai/.  ——— Ellis was Snapchat’s first writer, building and refining the brand voice and executing it across all channels — from marketing campaigns to press pitches, UX writing, sales narratives, product packaging, and even the receipts from the Spectacles vending machine. Ellis wrote Snapchat’s first TV commercial, and concepted its first global brand campaign, Real friends, solidifying Snap ..read more
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Eric Seufert returns to discuss the state of the digital economy
Taking Inventory
by Taking Inventory
1M ago
This episode is brought to you by Market. Use AI to chat directly with your marketing and sales channels to get the answers you need to grow your business. Sign-up for Market at https://www.withmarket.ai/.  ——— Eric rejoins the podcast to discus the state of the digital economy. He covers why walled gardens are winning, the existential threats to open web, EU's battle against big tech, TikTok banning in the US, and much more. Eric is a media strategist, quantitative marketer, and author who has spent his career working for transformative consumer technology and media companies. Eric  ..read more
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The Checkmate founders on hustling their way to the top of the App Store, how Gen Z thinks, and what the future of retail looks like
Taking Inventory
by Taking Inventory
1M ago
If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support ——— Harry Dixon and Rory Garton-Smith are co-founders (2 of 3) of Checkmate, the app that unlocks savings at over 50,000 online stores. During our conversation Harry and Rory share what they saw happening in retail that gave them the realization that online shopping is broken. They also tell us how they grew to over 1M+ users with no paid media, how Gen Z shops vs. everyone else, the fragmented brand market and so much more. ——— Connect with James and Daniel! LinkedIn: James ..read more
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47: Meta Reality Labs’ VP of Marketing, Shachar Scott, on how Meta is building the future in front of our eyes and redefining AR & VR
Taking Inventory
by Taking Inventory
2M ago
If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support ——— Shachar Scott is the VP of Marketing at Meta Reality Labs. She’s led marketing for some of the most transformative businesses in tech including at Apple, Snap, Bumble, and now Meta. Listen to our conversation with Shachar as she discusses augmented and mixed reality, the importance of strong leadership, marketing a brand new industry category, and the importance of mentorship. ———   Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesboro ..read more
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The Bitcoin Episode w/ @dotkrueger: why it’s up and why he thinks it’s going to change the world
Taking Inventory
by Taking Inventory
2M ago
James and Daniel sit down with Fred Krueger, renowned Bitcoin analyst and someone who has years of experience in tech and on wall street, to chat about the recent surge in the price of Bitcoin. Fred explains why he's so bullish on the Bitcoin, examples in history of what we're witnessing, and what the future holds.  Follow Fred on Twitter: https://twitter.com/dotkrueger   Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  D ..read more
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