Introduction: In this blog, let's dive into why it's not just cool but also a game-changer for tech product advertising. We'll chat about its impact on reducing returns, showcasing that all-important Unique Selling Proposition (USP), and creating an unforgettable visual experience. 1. Dynamic Visuals that Wow: Ever feel like your tech product is getting lost in the crowd of ads? You're not alone! According to the Nielsen Norman Group, creating visually stunning content is the secret sauce to grabbing eyeballs. Enter 3D product animation – it's like giving your tech product its own superhero mo ..read more

Introduction: In the world of marketing and advertising, visuals are everything. When it comes to showcasing products, two key methods have gained prominence: 3D product rendering and product photography. Both approaches have their distinct advantages and disadvantages, making the choice between them a critical decision for businesses aiming to highlight their offerings effectively. In this blog, we'll delve into the world of product rendering vs. photography, exploring the merits and downsides of each. Product Rendering Benefits: Unlimited Creativity: 3D product rendering offers unmatched fle ..read more

1. Quality and Resolution The desired output quality and resolution also have a significant impact on pricing. If you're looking for ,ultra-realistic renderings at high resolutions, it's important to budget accordingly. Remember, achieving that level of detail and fidelity demands more computational power and time. By the same token if a lower cost is a priority for you then you may have to sacrifice some quality and realism in order to achieve this. However perhaps consider what you are getting 3d rendering for, if you need it for a proof of concept or presentation you may not require the hi ..read more

Introduction In today's digital age, the use of 3D furniture rendering has revolutionized the way furniture designers, brands and manufacturers showcase their products. However, a common concern is whether it's too expensive. In this article we cover what affects the cost and whether its worth it depending on who you are? What is too expensive? Ask that question to 1000 people for anything and you will get widely different results. That's because whether something is too expensive is a subjective matter depending on what value the individual assigns to what you are offering. If we asked you to ..read more

1) Research The first step in the 3D product rendering process, is to take some time to research some key elements to ensure we create the right type of image. It's important to think about the products target audience and key selling points and to write these down so that throughout the project you can always have them there when deciding on camera angles, settings and lighting methods. Using platforms such as Pinterest and Behance we will find a collection of inspiration images that capture the mood and style that we want From here you can create a mood board using software such as https ..read more

Why use 3D animation for your product video? A great question, in this article we talk about the reasons why you would or maybe wouldn't want to get a 3D product video created and why you should choose 3D to create this. Increase your product sales. According to the following research from source 78% of marketing professionals say videos helped increase sales. Now this statistic includes all forms for video marketing such as how to, explainer, advertisement content and product videos. 3D can help with all of them! Have a think about your own products unique selling points (USP) we will refer t ..read more

If you are a 3D artist or a product business owner you may be currently exploring options to add a product configurator to your site. When we were looking at options we stumbled across Vectary and decided to give it a try, Here is our review / guide on how to create 3D product configurators with Vectary The result is at the end!. *This article is not sponsored by Vectary Vectary Features When exploring options we decided to go with Vectary because of the following features Photo-realistic results https://video.wixstatic.com/video/b36ad2_144e84daeb474dddbbc69bfa1ee28c4e/1080p/mp4/file.mp4 As a ..read more