We attempt to unravel the secrets of how to sell how people buy through understanding how Transactional Analysis fits into the buyers buying decisions. Learn how people buy so you can sell more. We dive into Transactional Analysis (TA) and explore how understanding the Parent, Adult, and Child ego states will change the way you sell. We break down the psychological dynamics at play during a sales meeting and guide you through identifying and engaging with each ego state. We provide some strategies  to navigate conversations effectively in future episodes, but we'll start that conversation ..read more

Learn effective strategies to overcome sales obstacles and achieve success. Our guest secured a large contract with Getty Images. For business entrepreneurs ..read more

Have you ever had a sales call that just went completely wrong? Maybe you felt like you were horrible at your job and can never recover? You're not alone ..read more

Unlock the power of Time Mapping to supercharge your sales game. Learn the secrets to boost productivity and close increase your sales close rate ..read more

We've talked before about what's different between good salesperson and a great salesperson, but what does it take to be an excellent salesperson ..read more

In this episode we talk about Using DiSC to sell more. We break DiSC down into manageable bites and help you understand what it means to use DiSC the right way...and to sell more ..read more

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We talk about how to create a sales avatar in this episode because it's critical to ensure you're speaking with the right potential buyers ..read more

When you deal with a kinesthetic learner or when you are trying to sell to them, you need to speak to them in terms of feelings, internally and externally ..read more

An auditory learner is someone who primarily focuses on sound or noises when they maneuver around the world ..read more