
The Sales Readiness Podcast™
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The Sales Readiness Podcast is brought to you by the Sales Readiness Group (SRG). A leading provider of customized sales and sales management training programs for corporate sales organizations.
In this program, we share popular content from our site on sales, sales management, and sales training. Now available on audio to listen on the go.
The Sales Readiness Podcast™
3d ago
In this Sales Readiness Podcast Episode, Ray Makela, SBI’s Managing Director is joined by Chasta Bair, SBI Senior Delivery Consultant, to explore the many challenges sales managers face when motivating their sellers. The two break down why motivation often feels like an afterthought, and how normalizing and encouraging these discussions can lead to significant improvements in performance.
With a strong focus on embracing vulnerability and creating an environment where your sellers can thrive, Ray and Chasta outline practical frameworks and techniques for improvement ..read more
The Sales Readiness Podcast™
2w ago
In this episode, SRG’s own Ray Makela, Managing Director, and Jeffrey Cordes, Senior Director of Training Services explore the critical role of sales coaching in developing frontline managers and boosting team performance. Together, they break down the key differences between management and coaching, the challenges faced when implementing effective coaching programs, and the essential mindset shift that managers must adopt to become truly effective coaches. With a strong focus on feedback, accountability, and fostering a coaching culture, Ray and Jeffrey reveal how these elements are vital in ..read more
The Sales Readiness Podcast™
2w ago
Learn essential strategies and tactics that modern sales teams are using to access and interact with hard-to-reach C-Level Executives. Featured in this episode: Ray Makela, CEO of the Sales Readiness Group, and Tyler Lessard, VP Marketing at Vidyard ..read more
The Sales Readiness Podcast™
4M ago
Join Ray Makela in an exploratory discussion with Andre Yee, Founder and CEO of Tiga AI, as they discuss the role of AI in helping businesses amplify their sellers’ productivity. Learn how innovative AI platforms provide companies with opportunities to increase effective selling time and execute more cross/upsell motions through tailored AI suites that adapt to the evolving needs of modern GTM organizations. Key Talking Points: • Why growth in sales capabilities must go beyond headcount • How AI contributes to winning more accounts and shortening deal cycles • Getting started with implementing ..read more
The Sales Readiness Podcast™
4M ago
Discover the key to identifying the root cause of underperforming sales reps and how to effectively address performance gaps with these tips for managers.
Featured in this episode: Norman Behar, Managing Director at the Sales Readiness Group, and Alonso Chehade, Director of Marketing at Sales Readiness Group ..read more
The Sales Readiness Podcast™
4M ago
Listen to learn how successful sales organizations are using collaborative online training to train their salespeople rapidly. Featured in this episode: Ray Makela and Norman Behar, Managing Directors at the Sales Readiness Group ..read more
The Sales Readiness Podcast™
6M ago
Join Ray A. Makela in a compelling discussion with Adam Clay, CEO of RNMKRS, and Dr. Stefanie Boyer, Co-Founder, Chief Science Officer, and Head of Education of RNMKRS, as they delve into the transformative role of AI in sales training. Explore how their innovative platform revolutionizes sales conversation mastery through rigorous practice and realistic simulations, addressing the evolving challenges faced by sales professionals. Key Talking Points: • Enhancing Sales Training: Utilizing AI to provide scalable, automated role-play scenarios for realistic practice. • Improving Conversational Sk ..read more
The Sales Readiness Podcast™
7M ago
Join Ray A. Makela and Dr. Howard Dover from the University of Texas as they dive into the fascinating intersection of AI and the sales industry. In this insightful conversation, they explore the impact of technology on sales, the paradox of innovation, and the delicate balance between efficiency and effectiveness. Discover how AI can enhance sales conversations and productivity while emphasizing the enduring importance of business acumen and human skills. Key Talking Points: • Understanding the paradox of innovation in sales and the challenges of adopting new technologies. • Balancing efficie ..read more
The Sales Readiness Podcast™
9M ago
If you enjoyed hearing about sales strategies for a fast start in 2024, I recommend you check out this other conversation, which you can find here: {{https://podcasters.spotify.com/pod/show/salesreadiness/episodes/Accelerating-Sales-Cycles-with-Data-Driven-Management-Strategies-e2bct8o}} Listen on: Apple Podcasts - https://podcasts.apple.com/us/podcast/the-sales-readiness-podcast/id1142036120 Spotify - https://open.spotify.com/show/0vKXhgdf51YQxf5Fc04htb -- About Us: SRG, a part of SBI, serves as the benchmark in sales training and growth advisory for companies seeking excellence. Fueled by SB ..read more
The Sales Readiness Podcast™
9M ago
If you enjoyed hearing about sales velocity insights for 2024, I recommend you check out this other conversation, which you can find here: {{https://podcasters.spotify.com/pod/show/salesreadiness/episodes/Unlocking-2024-SKO-Impact-Strategies-for-Year-Round-Sales-Success-e2bctm7}}
Watch the episodes on YouTube: https://www.youtube.com/@SalesReadiness/videos
-- About Us: SRG, a part of SBI, serves as the benchmark in sales training and growth advisory for companies seeking excellence. Fueled by SBI's data-driven go-to-market acumen and enriched by SRG's tried-and-true sales training pro ..read more