A few weeks ago, we analyzed important findings in our latest Consumer Insights Now survey. Continuing to dissect the extensive research, below are more key points and an analysis of how they can be used to help retailers not only survive but thrive.  Product warranties are important to half of shoppers. Not everyone in the bedding industry agrees on how long mattress warranties should be, but one thing everyone can agree on is that consumers like to have some kind of warranty for peace of mind. Our research points to exactly that. However, with 50% of shoppers not seeking warranties, the ..read more

In the dynamic world of retail, challenges like inflation and supply chain disruptions persist. To captivate and retain customers, ongoing innovation is essential. Recently, I attended ShopTalk 2024, a leading retail conference brimming with insights. With more than 10,000 attendees from brands, retailers and tech providers, I felt submerged in a pool of insider knowledge. Among the many topics discussed in keynotes, panel sessions and intimate discussions, generative AI stood out. Both attendees and represented companies faced the steep learning curve ahead with a mixture of curiosity and tre ..read more

The senior vice president of sales is on a mission to help retailers understand the value and opportunity bedding accessories like sheets offer. He talks to Bedding News Now about how retailers can capitalize on the add-on products and discusses research to back it up. The post DreamFit’s Chris Taheny stresses importance of bedding accessories appeared first on Bedding News Now ..read more

MLily has renewed its commitment to non-profit partner Special Spaces for another three years and expanded monetary and product donations. Since 2021, Mlily has partnered with Tennessee-based Special Spaces to create dream bedroom makeovers for children with cancer. Mlily provides both monetary and product donations, which are distributed to any of the 12 Special Spaces chapters located in 10 states. The 501(c)(3) organization has created more than 1,400 dream bedrooms for children ages 2-9 with cancer. “Special Spaces greatly values our partnership with Mlily. Every Special Spa ..read more

Diamond Mattress has earned GREENGUARD Gold certification, moving the family-owned and operated manufacturer another step toward its clean manufacturing and sustainability initiatives. GREENGUARD Gold Certified products meet some of the most stringent health-based requirements for over 300 different volatile organic compounds (VOCs) known to contribute to indoor air pollution. Breathing these pollutants is linked to a variety of health problems, including allergies, asthma, and cardiovascular disease. This certification process puts products through rigorous testing to demonstra ..read more

Bedding Industries of America (BIA) has named Paul Kenis as its new vice president of business development for its Midwest region. In this new role, Kenis will identify and capitalize on growth opportunities, expand BIA’s market presence and work with sales representatives and retailers in the Midwest region, including Illinois, Indiana, Michigan, Ohio, Kentucky, Tennessee, North Dakota, South Dakota, Western Pennsylvania, Missouri, Iowa, Minnesota, Nebraska and Wisconsin. He will report directly to BIA Chief Operating Officer Philip Carlitz.  Kenis most recently served as a lead on busin ..read more

Symphony Sleep, the residential bedding brand of Innovative Sleep Technologies, has created big opportunities for furniture retailers with its newly released hi-low lift kit that can serve the growing number of older Americans choosing to age in place. The Symphony Sleep ESHILO lift kit allows residential furniture and bedding retailers to offer a high-quality in-home bedding solution that lowers, raises and tilts the bed for assisted in-home care. This meets a critical need for people aging in place who may require help with daily living activities such as moving in and out of their bed. Care ..read more

AI Dream, a leading branded sleep solution provider and one of the largest companies in the global premium mattress market, has acquired King Koil from KPS Berhad, a Malaysia-based investment holding company. The transaction will accelerate the U.S. domestic growth of King Koil while providing AI Dream expansion opportunities in new markets outside of Asia. All of King Koil’s current management team will remain with the company and the company will retain its name. “We’ve been working on this for nearly a year now, and it’s a very, very positive move for King Koil because our new shareholders ..read more

With 69 stores and counting, New England-based retailer Metro Mattress is growing quickly. Preparing to open its 70th store in the next few months, the company has opened several new locations across the Northeast in Massachusetts, Rhode Island, Connecticut and New Hampshire over the past few years. A key part of that strategy is the naming of industry veteran Dino Cifelli as the company’s new CEO. He most recently worked at Raymour & Flanigan as vice president of sales and has held executive roles at Furniture First, Sleepy’s and Levitz. Dino Cifelli Cifelli aims to guide Metro Mattr ..read more

Tossing and turning, counting sheep, desperately yearning for a single, uninterrupted night of restful sleep — we all know the feeling. A good night’s sleep isn’t just a luxury; it’s a necessity for both physical and mental well-being. But for many customers walking into your mattress store, that elusive perfect sleep feels like a distant dream. This is where the power of storytelling comes in. Facts and figures are important, but they only tell part of the story. By weaving narratives into your sales conversations, you can create a deeper connection with customers, help them visualize themsel ..read more