In the dynamic landscape of online business, two popular models have emerged as viable options for entrepreneurs: crowdfunding and ecommerce. Both avenues offer distinct advantages and cater to different types of products and markets. Understanding the nuances of each can help you determine which route is best suited for your venture. Crowdfunding: A Launchpad for Innovation Crowdfunding platforms such as Kickstarter and Indiegogo have revolutionized the way entrepreneurs bring products to market. These platforms allow creators to pitch their ideas to a global audience and secure funding from ..read more

Kickstarter is loved by creators and backers alike because it provides the tools to raise funds and connects people looking for the next new thing with creators. It’s no secret that many creators still favor launching on Kickstarter over other platforms because of Kickstarter’s traffic. Kickstarter draws in millions of unique visitors every month, so getting a slice of that traffic can greatly benefit your campaign. But making sure Kickstarter drives traffic to your particular project can be challenging. We’ve seen more than enough examples of creators who just launch a project without much pr ..read more

In the high-stress, non-stop world of eCommerce, customer satisfaction very often comes down to the speed of delivery. No matter the size of the business, research shows the gold standard for getting packages to consumers’ doors is very quickly becoming 2-day shipping.  Such speedy service was once thought to be out of reach for smaller operations. But with long delivery times driving away at least half of the customers in the market, eCommerce stores of all stripes should be finding a way to offer this coveted option, recognizing it as a key differentiator in today’s competitive market ..read more

Canada is really big. And the population is the size of California. So how do you ship to such a big country in a cost-efficient, timely way? That’s a big question, and that’s why we’ve brought on Adayra Lopez from InterFulfillment to shed some light on this question! https://youtu.be/bKAhV9SLAy8 Transcript This transcript was generated by AI and may have minor errors. Brandon Rollins: Canada is big. Yes, that’s right, only the hard hitting facts here on Fulfillrite YouTube. But seriously, look at this on the map. Even when you account for the distortion up at the top, it’s still enormous. And ..read more

Ever since Kickstarter came out in 2009, product launches have never been the same. Crowdfunding has transformed the process from bottom to top, making it possible to see – in a very dramatic, memorable way – if a market exists for a product before going to the trouble of producing it. This is pretty incredible when you stop to let it sink in. Creative, innovative people have a totally new way to turn their visions into reality. One that’s not even a generation old. And on top of that, they can attract a global audience willing to support their dreams. But there is one obvious downside to crow ..read more

Kickstarter is loved by creators and backers alike because it provides the tools to raise funds and connects people looking for the next new thing with creators. It’s no secret that many creators still favor launching on Kickstarter over other platforms because of Kickstarter’s traffic. Kickstarter draws in millions of unique visitors every month, so getting a slice of that traffic can greatly benefit your campaign. But making sure Kickstarter drives traffic to your particular project can be challenging. We’ve seen more than enough examples of creators who just launch a project without much pr ..read more

Any company that ships large volumes will run into this issue at some point – moving inventory from freight to warehouse. It’s unavoidable. But the hand-off process can be fraught with challenges from several angles, from communication barriers to unexpected delays. However, with the right strategies in place, these hurdles can be overcome. This guide provides four quick tips for a smooth hand-off, emphasizing the importance of proactive planning, clear communication, and adaptability. Whether you’re shipping your first or your fiftieth bulk shipment, these tips will help you seamlessly t ..read more

Launching your brand is exciting, but the journey to attracting customers can be daunting. Luckily, social media allows you to connect with your target audience and build a loyal following of potential purchasers all at once. But how do you navigate the vast world of social media effectively? Fear not, fellow entrepreneur! This guide will equip you with the key strategies to turn your social media presence into a customer-generating machine. But first, let’s define what CPG, or consumer packaged goods, means. CPG brands are the everyday items you find at the grocery store, pharmacy, or big box ..read more

Imagine making a board game about collecting flowers… …And then raising over $1 million on Kickstarter. That’s what Amy & Dusty Droz, the husband and wife duo behind Dux Somnium Games, did last year. It’s a remarkable story of success, and one which is remarkably grounded, relatable, and repeatable. Not to mention interesting and shareable! And so we want to share that with you today. https://youtu.be/TS1lcxSGm0U ..read more

Did you know that 40% of businesses struggle more with customer acquisition than retention? To entice someone to click the “buy now” button in this commotion may seem like conquering Mount Everest. In today’s rapidly evolving digital landscape, customer acquisition is the lifeblood of online businesses. Businesses prioritize customer acquisition methods to stay ahead in the game. It is crucial to ensure you spend your customer acquisition cost wisely.  In this comprehensive guide, we’ll unravel strategies to acquire new customers efficiently, ensuring your customer’s lifetime value far ou ..read more