Marketing has always been about utilizing value-based content around your offerings that attracts, satisfies, and retains customers. This is why marketing heavily depends on high-quality content and deep marketing research—and guess who aces in both? That is right, artificial intelligence (AI). AI marketing tools are software that use cutting-edge algorithms, data analytics, and machine learning to automate and optimize marketing processes. They can generate various forms of content and crunch large amounts of data to identify patterns and trends in the marketplace, boosting the efficiency and ..read more

Does this seem familiar to you – you’re in the middle of a training session, it’s not even been 15 minutes, but you already feel employees disconnecting?  If your answer is yes, you’re not alone. According to a study by Microsoft, the average adult attention span has shrunk to a shocking 8 seconds.  Source Disengaged employees not only have lower knowledge retention, but they’re also more likely to jump ship. This translates to wasted resources and a less skilled workforce. The problem lies in traditional training methods that often rely on lengthy lectures and dense text-based mate ..read more

Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time. The Rise of AI Talking Heads: The Future of Storytelling? Have you ever watched a video where an animated character is talking to the camera, explaining something, or sharing their opinion? These videos are “Animated Talking Head” videos, and they are very common on the internet ..read more

Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time. Steve AI has long been a game-changer for anyone who wants to create professional-quality animated videos without needing a hefty budget or animation expertise. But Steve AI 2.0 takes things to a whole new level. We’ve been busy bees at Steve AI, with the recent rollout of Steve ..read more

Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time. Rise of Microlearning in Enterprises Developing a skilled and knowledgeable workforce is essential for any company’s success. However, traditional corporate training methods often face significant challenges. Lengthy classroom sessions can be tedious, fitting training into busy s ..read more

A marketing aficionado, Krishanu is a content marketer at Uniqode and an ardent follower of all things marketing. As a sports enthusiast, you can find him following his favorite club, Chelsea, on weekends. Krishanu loves to write and spread the word on the latest innovations related to tech and beyond. How AI Generated Video is Revolutionizing Customer Experience A day in the life of a B2B marketing team looks something like this Sales teams are waiting for personalized product demos to win over leads. Marketing teams are looking forward to personalized videos for ad campaigns, and customer s ..read more

AI Creates Compelling Product Videos in Minutes for E-commerce Stores The inception of AI has drastically changed various industries. 84% of customers say they bought products or opted for services after watching brand videos. Thus, the demand for product videos in the e-commerce industry is increasing.  Brands can only succeed or build trust with compelling product marketing videos. It envisages an engaging and dynamic interaction with the products, elevating their shopping experience and advancing conversion rates. 91% of businesses use video as their marketing tool. Wondering how to cr ..read more

Tips to Create Click-Worthy Youtube Videos Creating engaging videos on YouTube is an art, and the gateway to capturing viewers’ attention starts with eye-catching thumbnails. Statistics reveal that thumbnails significantly impact a video’s click-through rate (CTR), which is a critical metric for YouTube’s algorithm. In fact, YouTube reports that half of all channels and videos have an impression CTR falling between 2% and 10%. Moreover, 90% of the best-performing videos on YouTube feature custom thumbnails, highlighting the importance of a well-designed thumbnail in driving engagement. An effe ..read more

Evolution of Video Content Creation Historically, creating a video from start to finish was a lengthy and intricate affair, demanding a team of professionals, high-end gear, and a substantial amount of time. This complexity made video production a costly venture, reserved for those with significant resources at their disposal. However, the emergence of AI is dramatically changing the game for video content creation. AI is streamlining the production process by automating numerous tasks, cutting down on both the time and expenses involved. This shift not only speeds up the creation process but ..read more

Exploring the Boundaries of Creativity in Video Making With all the buzz that ChatGPT or Midjourney has been seeing lately, you have to be living under a rock to not know about AI. Indeed, this technological advancement has taken the world by storm. More and more companies have taken various AI tools and software and are now including them in their content-making arsenal.  Video creation and editing have perhaps seen the most transformation under AI. From automatically clipping your videos to generating human-like avatars, let’s take a look at how AI can help you get creative with your vi ..read more