The Cash Flow CFO Blog
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Learn more about the world of fractional CFO's and outsourced accounting services through our regularly scheduled blogs and newsletters. The Cash Flow CFO is a full-service accounting and fractional CFO firm helping small-scale businesses increase their profitability and efficiency.
The Cash Flow CFO Blog
1w ago
Episode 61: Putting Out Fires When it Comes to New Hires: Jamie Van Cuyk Talks the Art of Finding Talent
“…One of the things that I remind my clients with all the time is any shortcuts you take during the hiring process will cost you when it comes to managing that team member.”
– Jamie Van Cuyk
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me in this conversation with Jamie Van Cuyk, the founder and lead strategist of Growing Your Team. Leveraging more than 15 years of expertise, Jamie helps women-owned small businesses master their hiring practices. Her c ..read more
The Cash Flow CFO Blog
2w ago
Growth is much more than an objective; it’s a necessity for the survival and prosperity of all businesses. The path to scaling a business effectively is halted by challenges, requiring not just visionary leadership but also financial insight. That’s where the expertise of a Chief Financial Officer (CFO) becomes a necessity. We’re revealing five pivotal strategies for business growth, emphasizing how fractional CFO services can be a game-changer for any business striving to scale efficiently.
Embrace Financial Leadership
The journey towards significant business growth starts with robust financi ..read more
The Cash Flow CFO Blog
2w ago
Episode 59: Making Marketing Magic: Expanding Minds and Closing Deals with Elizabeth Purvis
“I often tell our clients that what we do is based on 10,000 years of human psychology. Ignore it at your peril.”
– Elizabeth Purvis
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me in this conversation with Elizabeth Purvis, a veteran in digital marketing and messaging strategy, who also happens to be a metaphysical teacher. Elizabeth is the CEO of 7-Figure Goddess, a company uniquely focused on empowering entrepreneurs and leaders in the fields of personal coachin ..read more
The Cash Flow CFO Blog
3w ago
Episode 58: Unlocking Revenue through Strategic Events with Shay Wheat
“I think that’s something that sets us apart from other event planners…we’re looking at it more from a strategic standpoint… Tell me about your business. Tell me about your offer. What is the purpose and intention of the event in the first place? What are we looking to do? Why are they showing up? Like, what is the journey that we want to take them on and what is the end result?
– Shay Wheat
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me on this episode as I interview Shay Wheat, an e ..read more
The Cash Flow CFO Blog
1M ago
Episode 57: Sustainable Solutions- Navigating Agriculture’s Future with Sarah Beth Aubrey
“We’re culturally archaic sometimes. We have a high-tech industry that’s innovating and delivering food for the world, feeding billions of people. But sometimes our mindsets maybe haven’t caught up with what we’re delivering.”
– Sarah Beth Aubrey
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me on this episode where I had the pleasure of speaking with Sarah Beth Aubrey, a trailblazer in agricultural consultancy and sustainability. As the CEO and founder of the Envoy Group, Sa ..read more
The Cash Flow CFO Blog
1M ago
Episode 56: Healing Hidden Trauma and Succeeding in Business: Annie Wright’s Experience
“I would not be where I am professionally… if it weren’t for having attended to the gaps in my own psychological foundation.”
– Annie Wright
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me as I welcome Annie Wright, a licensed psychotherapist and founder of Evergreen Counseling, a boutique therapy center in Berkeley, California. Annie specializes in supporting ambitious women from relational trauma backgrounds and runs an online course called Hard Familie ..read more
The Cash Flow CFO Blog
1M ago
For business owners, maintaining a clear understanding of your company’s financial health is not just important—it’s essential for success. The ability to quickly assess financial standing can be the difference between thriving and merely surviving. That’s where Financial Management Dashboards can help. Meticulously designed to guide business leaders toward informed decisions and sustainable growth, you can gain a comprehensive view of your organization’s financial landscape. Today’s post will explain why every successful business needs a financial management dashboard.
Understanding the Finan ..read more
The Cash Flow CFO Blog
2M ago
In entrepreneurship, data is as essential to guiding a business as a dashboard is to a driver. Understanding what metrics to track and how to interpret them is critical for steering your business toward success. It’s not just about collecting data; it’s about making informed decisions based on that data.
The Importance of Business Metrics
Metrics are more than just numbers, they are integral to informed decision-making. They provide a clear picture of performance and potential, much like a health check-up for your business. Regular analysis of these metrics can highlight areas of strength and ..read more
The Cash Flow CFO Blog
2M ago
Making Business Sense with Supplier Diversity: Insights with Jean Kristensen
“Part of my journey is making sure that, you know, local communities and minority and women owned businesses understand about the various opportunities that are available through government agencies or large corporations.”
– Jean Kristensen
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me on this episode, as I hear from Jean Kristensen, the CEO and chief consultant at JKA Solutions. Jean connects women and minority businesses with government and large corporate ..read more
The Cash Flow CFO Blog
2M ago
Episode 54: Balancing Business with Progress and Preservation: Alana’s Quest for Environmental Conservation
“There comes a point where systems and processes that can help you record and track and follow up allow you the freedom to be able to go after more work, bigger jobs without the tedium that comes with having to manage that all in your head or yourself.”
– Alana Wise
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me in this conversation with Alana Wise, as she shares her insightful business knowledge and discusses her journey to success. is the founder a ..read more