The podcast industry is experiencing a surge in advertising, fueled by the ever-increasing global audience of podcasts.  As more people tune in to their favorite shows, advertisers are keen on leveraging this growing audience to promote their products and services. What does this mean for you? It’s time to take advantage of the options available to you. Take Spotify Advertising, for instance.  This platform has revolutionized the advertising game by allowing advertisers to transform text scripts into voice ads for free.  This user-friendly approach enables advertisers to seamle ..read more

Get The Pre-Recording Checklist We Use Thinking about creating your own podcast studio?  You’re in the right place.  With the podcasting market hitting $18.52 billion in 2022 and a whopping 27.6% growth expected from 2023 to 2030, it’s clear: the competition is fierce. Now, more than ever, your podcast needs to stand out.  High production value is key.  In this blog, I will explain how to set up a professional podcast studio including all of the pieces you do and do not need. Why does production value matter?  In a crowded podcasting space, listeners expect quality.&n ..read more

Bonus Material: The Podcast Interview Pitch Email Template (That WORKS!) Creating exceptional content is one thing; getting it heard is another.  You’ve invested time and effort in crafting high-quality content that deserves attention, but the response is lackluster.  The frustration is real, and you’re not alone in wondering, ‘How do I grow my audience?’  In this article, I’ll guide you through an overview of options for optimal audience growth and visibility.  I understand that you’re not just seeking an audience; you’re aiming to create an impact.  So, let’s go ..read more

As we enter the final stretch of the year, it’s time to reflect on your podcasting journey and gear up for an even more incredible 2024. Whether you’re a seasoned podcaster or just starting your show, let’s take a look at several ways to make the most of the upcoming year. Reflect on Your 2023 Highlights: Take a moment to celebrate your podcasting achievements in 2023. What episodes resonated most with your audience? Which guests brought unique perspectives? Reflecting on these highlights can guide your content strategy for the new year. Set Clear Goals for 2024: Define your podcasting goals ..read more

Do you have a podcast idea? If you’re like many of the would-be podcasters out there, you probably have at least one topic you’ve been considering. But how do you know if your podcast idea is a good one? How do you know it’ll be worth your time, and know whether people will love it? In this article, I’m going to share the method I use to determine whether a podcast concept is going to be a big win—or a lot of work for little to no results. Consider it a litmus test that will give you undeniable feedback about your show’s success potential before you put the time and energy into creating it. Bu ..read more

In podcasting, much like in the world of holistic healing, the journey is often as important as the destination.  In May 2023, Kayse Gehret, the host of the “Microdosing For Healing Podcast,” set out to create a platform that would empower her community.  As the founder of Microdosing for Healing and the Best Practices Mastermind for Healing Artists, Kayse had a wealth of knowledge and experience to share. Her podcasting journey, however, was not without its challenges and doubts. Launching a podcast can be an overwhelming prospect, and Kayse was keenly aware of the commitment it r ..read more

As of 2023, there are over 4.1 million registered podcasts globally.  That’s right, 4.1 million, a staggering testament to the sheer vitality of the podcasting industry.  But in the midst of this record-breaking number, you might have caught wind of some whispers—a few skeptics suggesting the “death of podcasting.” However, I’m here to set the record straight.  Is podcasting on life support, as some claim, or is it, in fact, thriving beneath the surface, ready to redefine its impact in the digital age?  In this blog post, I will share the latest podcasting statistics and tr ..read more

In the ever-evolving world of digital content, podcasts continue to thrive, offering a unique avenue for storytelling and sharing knowledge.  However, the key to podcast success lies in producing great content and effectively promoting it.  One potent tool in your promotional arsenal is the use of audiograms or videograms on social media.  Let’s explore the benefits of incorporating these elements into your marketing strategy and walk you through how to create them using popular platforms like Headliner and Canva.   Why Use Audiograms and Videograms? Audiograms and video ..read more

Are you a female entrepreneur searching for a top-notch business coach who specializes in working with women? Yes? Then we have great news for you!  We’ve put together a list of the Top 20 Women’s Business Coaches in 2023, along with their most popular podcast episodes and what specific aspect of online business and entrepreneurship they specialize in. This list highlights the Women Business Coaches of today’s world who get what it’s like to juggle the family, home, AND entrepreneurship responsibilities of managing your team, serving your clients, and growing your business.  These ar ..read more

Bonus material for Podcast Growth: Get The 3 Step Podcast Promotion Playbook In March 2021, Apple Podcasts hosted 47 million episodes on their platform from a total of 1.96 million podcasts, up from 550,000 podcasts just three years previous. In 2022, podcast search engine Listen Notes had over a whopping 2.8 million podcasts and 132 million episodes. This is a clear indication that podcasting isn’t going anywhere. In fact, the opportunity for podcasts and podcast growth continues to expand. So, how can you get your show noticed and grow your audience in this ever-changing, constantly growing ..read more