Anyone who is anyone in the online business space right now is moving towards launching a podcast. It is fast becoming the best way to educate, inspire and connect with potential and current clients as listeners go about their daily lives. For those of you still on the fence as to whether it’s worth investing your time and energy, here are our 5 reasons why you should start a podcast. 5 Reasons Why You Should Start a Podcast Create strong communities Done effectively, podcasts can build email lists, audience followings and create strong communities. A podcast can be a real asset in your e ..read more

The chief thing about good quality podcast recording is the environment that you’re recording in, not the microphone or fancy equipment. Make sure that your background environment is as noise-free and ‘clean’ as it can be. This will save you time in the editing process. With that in mind, we want to share with you some of our recording top tips. 4 Tips to Recording in the Best Sounding Environment Record in the quietest part of your house Make sure that the space you plan to record in is in the quietest part of your home, it is not cavernous or noisy and there are minimal opportunities fo ..read more

Your podcast’s intro and outro are essentially the sound signature that listeners will quickly associate with its brand. The intro provides the next impression people have of your show beyond the artwork. In the opening seconds, a new listener will decide whether to continue listening, whether the style, vibe, sound appeals to them. You get one chance to make this impression. So let’s look at the key things to consider before choosing your intro music. Things to consider before choosing your intro music: Do your research I recommend going to your favourite podcast platform and finding at ..read more

First impressions count. Your podcast artwork will be the first encounter people have with your show. A professional-looking appearance is fundamental. Looking as though you’ve knocked something together will do you no favours in winning listeners. So let’s go through the essentials to designing great podcast artwork. Here are my 6 tips to designing great podcast artwork: Do your research Head over to iTunes and look at the current top-ranking shows in your podcast’s category. Judge the effectiveness of the imagery. Notice colours, artwork and fonts shared by the most popular shows. Is th ..read more

I hear some common objections from people considering starting a podcast. Let’s address those excuses now. In doing so, I hope that when you encounter overwhelm around creating your show you will push on through and get your show launched rather than allow it to be another idea that didn’t quite happen. Many people need to hear your message! ‘I’m too busy’ A lot of potential podcasters tell me they’re too busy for a podcast. They believe the myth that running a show would be time-consuming. In truth, a podcast is a way to make best use of your time. Consider this, for example: by creating a ..read more

The beauty of podcasting is that there are no hard and fast rules. In principle, you can create your podcast any way you want. In practice, it is worth considering the best format to share your knowledge and have conversations that matter. So let’s have a look at the kinds of episodes you could create. 5 Podcast Show Formats: 1. Solo Show There are pros and cons to a solo show. You’re not reliant on anybody booking into your diary and you don’t have to research and reach out to connect with guests. You don’t even have to worry about someone else’s audio quality. You just have your knowledge ..read more

Podcasting is the perfect way for you to standout from the crowd. It can assist in developing your connections, community and provide you with options for and an increase in sales and bookings. Becoming visible consciously and deliberately was the cornerstone to transforming my own sense of fulfilment and professional achievements. However, to achieve this visibility you need to ensure that you are promoting your podcast the right way to attract listeners. In an effort to help your podcast reach a wider audience, there are several sites that provide the opportunity for podcast ..read more

In the podcasting space, you have an opportunity to meet different people who you might be interested in working with. In this blog, I will be talking about the benefits of investing into relationships with other podcasters. I’ll be sharing some amazing tips on how to develop those valuable relationships while keeping in mind your listeners’ interests. First off, you have to think about who you want to bring into your world and for what purpose. Important questions to ask yourself; do you share a similar audience? Do you share a similar sense of value and mission behind your work? It’s very ..read more