Remember the first time you saw a truly inspiring coaching video? Perhaps it explained a complex concept with clarity, offered a much-needed motivational boost, fast-tracked your learning, or showcased someone’s transformation.  It likely ignited something within you, a spark of possibility. Videos like that are also great at making the creator behind them memorable (it’s a brand builder!). Now, imagine creating the same impact with your own stunning videos. It’s simpler than you think. This guide unlocks the secrets to fast, efficient video creation. You’ll learn about intuitive tools t ..read more

Getting Started: The 8 ICF Core Competencies The ICF core competencies are crucial skills that every coach should possess. To make it easier to remember them, let’s use a clustering technique. Imagine a staircase with four major steps, each containing core competencies. The first step is the foundation, including your ethical practice and your coaching mindset, which sets your baseline for effective coaching. The next three steps are co-creating the relationship, communicating effectively, and cultivating learning and growth. Each step contains one or more of the eight ICF core competencies: d ..read more

Are you a passionate coach who pours heart and soul into transforming lives? Are you challenged with reaching the right audience, despite your unwavering commitment and proven customer impact? If you’re nodding in agreement, you’re about to embark on a journey that could redefine the trajectory of your coaching practice as we talk about Lead Gen (lead generation) via LinkedIn and other social media channels. Imagine a scenario where your coaching practice is a magnet, effortlessly drawing in individuals seeking your guidance. Lead generation bridges the gap between your skills and t ..read more

Effective coaching goes beyond instinct—it’s also about having the right tools at your disposal. In this guide, we highlight the top platforms that offer essential coaching forms and templates, designed to bring efficiency and structure to your coaching sessions. These platforms simplify administrative work and enrich client interactions, proving crucial for coaches who are serious about enhancing their practice. Stay ahead of the curve: leverage these tools to ensure your coaching service operates smoothly and stands out in a competitive field. Table of Contents ..read more

Starting a coaching business is a journey of passion, dedication, and, of course, a well-thought-out plan.  In the world of coaching, success doesn’t come by chance; it comes from strategic planning and effective execution.  This article aims to guide aspiring coaches through the essential steps of creating a business plan tailored to their coaching venture. What is a Business Plan and Why Do You Need One? Before diving into the specifics, let’s clarify what a business plan is and why it’s indispensable for your coaching business. A business plan is like your playbook, outlining the ..read more

Scheduling tools exist to take away one pain that plagued us for as long as business existed. Let’s cut straight to it: You need to book clients on your schedule. And who likes endless back-and-forth messaging to find a date and time that fits all schedules? Surely, you’ve got better things to do than coordinating appointments all day. That’s why we did not look at every scheduling tool on this planet, but selected only four alternatives to Calendly that we believe work well for a coaching business. We’ve looked at four solutions as alternatives to Calendly that will let your clients schedule ..read more

Starting a coaching business poses a significant challenge for individuals, particularly in terms of establishing credibility. Many new coaches seek life coaching certifications to enhance their professional standing and gain recognition. However, it is crucial to note that not all certification programs are created equal. Some programs fail to receive recognition from standard bodies such as ICF or EMCC, which may diminish their value in the eyes of clients and potential employers. Moreover, not all certifications offer comprehensive fundamentals or materials that coaches can readily apply o ..read more

Everyone talks about task automation. How come only a few people use it? Why is everyone still overworked with the manual execution of simple tasks, especially coaches? It’s a riddle we want to tackle today. Here’s an example of the repetitive tasks you as a coach may face, similar to Cathy: Cathy is a charismatic life coach who has embarked on a mission to help people discover their true potential and lead fulfilling lives. Her business is growing!  With a schedule busier than a beehive, she found herself juggling coaching sessions, client emails, social media updates, and an ever ..read more

In a landscape where the influence of technology is undeniable, the prospect of using the power of AI in coaching has ignited a debate that we want to explore today. We will take a practical look at this debate, and point out the real problems, misconceptions, and opportunities that come with using AI in the coaching process and in adjacent areas of your coaching business. As we delve into the intricacies of this rapidly evolving frontier, you’ll gain a clear perspective on both sides of AI-based coaching and the use of artificial intelligence in support of coaches, not just clients. Whether ..read more

Every business wants more leads and increased revenue. But too many turn to social media as their only marketing channel, unaware of the low organic reach and limited success rates that make it a challenging avenue to get meaningful results. Now contrast this with email marketing, which has proven to be a remarkable tool for (reliably) driving conversions and connecting with your target audience. While social media reaches a measely 3-7% of your target audience, an optimized email campaign can reach exponentially more leads. More precisely, you can reach 1,300% more leads this way – but how ..read more