Google rolled out the core and spam updates in March 2024. These updates were introduced as a step against the surge of low-quality content published online. The goal? To enhance search quality and overall user experience (UX ..read more

A strong call to action is essential for any successful digital marketing strategy. A well-crafted CTA can motivate your audience to engage with your website, from booking and purchasing to subscribing or downloading an eBook ..read more

Following our captivating conversation with Stanley Henry, we are excited to bring you another interview from “The Attention Seeker” team. Meet Nathan James, Exec Creative Director and General Manager. Working alongside Stanley, Nathan is a problem-solver with a unique perspective and a wealth of experience to bring to the table ..read more

2023 is not just another year—it’s a pivotal moment reshaping our business paradigms.  ..read more

In today’s digital landscape, securing maximum visibility on search engines is crucial for businesses and content creators ..read more

If you’re running a business, whether online or brick & mortar, you probably know how crucial it is to convert visitors into customers. Conversion refers to turning a potential customer into a paying customer or a lead into a sale. It can include a range of actions, such as filling out a form, purchasing, signing up for a subscription, or even simply clicking on a specific link or button. That’s exactly what conversion rate optimisation is all about – improving the percentage of website visitors who take the desired action on your website, such as making a purchase or filling ou ..read more

User experience on mobile phones or tablets can range from speedy and efficient to slow and frustrating, depending on the device. However, in 2016, Google launched a solution to this issue called Accelerated Mobile Pages (AMP ..read more

If you’re new to SEO, you may be curious what Google’s E-E-A-T is and why it matters. Below, we dive deeper into what E-E-A-T is, why it’s important, and how you can optimise it to improve your website’s search engine rankings. So, whether you’re a seasoned SEO expert or just getting started, read on to learn more about E-E-A-T and how it can help you succeed in digital marketing ..read more

User experience on mobile phones or tablets can range from speedy and efficient to slow and frustrating, depending on the device. However, in 2016, Google launched a solution to this issue called Accelerated Mobile Pages (AMP ..read more

Welcome to Pure SEO’s Digital Marketing Guide for 2023 ..read more