The whole idea of being a solopreneur is that you work alone... right? Well, maybe not. Recently, I decided to try an experiment. We created something called the Solopreneur Brain Trust. It's a monthly Zoom event where solopreneurs, freelancers, contractors, coaches and other one-person businesses can come together to share their challenges in breakout groups and then help each other.  The first one is tomorrow... But would people care? I wasn't sure ..read more

One thing that many solopreneur businesses have in common is that the business model effectively exchanges time for money. What I mean is that the solopreneur is being paid for doing work. This means that if they want to double their income, they will need to double the hours that they work. Many of the solopreneurs we talk to would like to find a way to increase revenue without increasing hours ..read more

“We are who we believe we are.” C.S Lewis “I think I can, I think I can, I think I can.” Who knew the children’s book, The Little Engine That Could, could have such a profound message that would be carried into the rest of our lives? As kids, we think we can do anything, whether it’s growing up to be a veterinarian or believing that you could fly. Whatever your belief was, the best part is that you truly believed it was possible. As we grow up, we seem to lose that unwavering confidence in ourselves. We experience failures, criticisms, and even negative self talk when things don’t go our way ..read more

It’s hard to not find the irony of me writing a post about being unproductive given the fact that our team has been working around the clock to get LifeStarr products out and into the world for you. However, with all of this productivity, it’s allowed me to truly appreciate and find value in the unproductive moments, because truth be told, without them, my achievements would have never happened in the first place ..read more

In regards to buzzworthy terms over the past few years, “meditation” seems to take the cake. While some have followed this practice for ages, others are just now coming across it, and many haven’t even dabbled in it at all (and are even skeptical). As the granddaughter of a yoga teacher, that practice has always been in my household, however, the idea of being mindful of things outside of my yoga sessions or the thought of intentionally quieting my mind never really stuck. I tried it a few times and then honestly, I just didn’t stick with it. Thought it wasn’t for me. Last year I was presente ..read more

It's so hard to focus this time of year, am I right?  What a great season, but if you’re not disciplined, it can take a huge toll on your productivity and your to-do list. Here are some to-do list quotes for you, solopreneur, to help you conquer the tasks in your life ..read more

“The people who are crazy enough to think they can change the world are the ones who do.” — Steve Jobs  Dream big. Many of us are told this often throughout our lives but few of us actually do it. Why is that? Why do we so often impose limits on ourselves? “When I grow up, I want to be an astronaut” is a lot easier than “I’m grown up, now how do I become an astronaut?” The reality is, dreaming big is easy. Actually going for that dream is scary. Really scary. But you know what’s even scarier? Waking up one day realizing that it’s too late ..read more

The year was 2016. I remember being called out in a work meeting because I was zoning out. We all had a good laugh and I threw in a good one-liner to get back on track. What I was daydreaming about was being my own boss. Running my own company of one. I remember this day so vividly. It's when I realized my desire to fly solo in business was actually impacting my work. I wanted to make the jump into solopreneurship so badly but was terrified of making it actually happen. Truly crippling. When I finally built up the courage (and the financial savings) to leave my job, I thought the anxiety-indu ..read more

You've probably heard it a thousand times: "Storytelling is essential for business growth." While this may sound cliché, it’s true—especially for solopreneurs. As one-person businesses, solopreneurs often lack the extensive marketing budgets or manpower of larger enterprises, but what they do have is a compelling story that can resonate deeply with their target audience. This post will guide you through the art of storytelling to elevate your solopreneur business and provide a few red flags to avoid storytelling pitfalls ..read more

In the vast and ever-evolving world of business, solopreneurs face a unique set of challenges. They are one-person powerhouses, juggling various roles, from marketing to product development and customer service. It can be a daunting task to compete with other businesses (especially those larger in size), but solopreneurs have a secret weapon that levels the playing field – storytelling.  ..read more