Brands that Tell a Story: The best thing you can do to start building a brand with a story is to think about what makes it unique and how you can use that in your content, marketing and designs. There are three main things that help people remember and recognize your brand: brand recognition, brand awareness and brand identity. Brand recognition is when someone sees something for the first time but doesn’t know exactly which product or service it represents. They might be able to describe it as a feeling rather than an actual object or organization.   If someone has seen enough of you ..read more

There’s something to be said for a restaurant design that’s beauty comes with its perceived simplicity. However, this stunning project from Linehouse is anything but simple. It’s a clever curation of beautiful forms, shapes, and negative space. We adore how this space oozes sophistication whilst not being too overpowering. The materials selected and the layering within the space create a textural feast. Yet our eyes glide so smoothly over the space as it has a softness to it. A softness that’s born from the use of the mirrors and the curved features as well as the soft furnishings. From th ..read more