For The Love of Lagos: A Recap of Popup Shop Brands
Pop of Culture Blog
by Nyema Igwe
1y ago
It has been a while since the last blog post, but I'm back and ready to talk about our FIRST Lagos popup shop that happened on October 3rd & 4th! But first, some quick background on why I wanted to bring Pop of Culture to Lagos. As a brand with an objective to support and celebrate Black entrepreneurs and creatives, coming to Lagos was a no brainer. Nigeria, in general, is filled with talented, dedicated, and innovative entrepreneurs and creatives who are building amazing brands. But Lagos is where a lot of the magic happens and where a lot of people come to start and grow their brands. I ..read more
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Popup Shop Tips: A Focus On Aesthetics
Pop of Culture Blog
by Nyema Igwe
1y ago
Welcome to another Boss Talk blog post! If you clicked on this, that means you're probably expecting to read about how to make your popup shop display look good. Right? Well, you have come to the right place! Springtime and summertime are peak periods for popup shops and vendor markets. I have participated in several popup shop events and under the Pop of Culture brand, I have organized several popup shops in various cities. One thing I always pay attention to is how small businesses brand themselves at an event. Why? Because it is so important! Popup shops serve as an opportunity for potentia ..read more
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Brand of the Week: Waterboyz
Pop of Culture Blog
by Nyema Igwe
1y ago
Go on a delectable journey with us as we jump into the Waterboyz's world! Brrring! Guess who’s calling? Brand of the Week! It’s that time of the month where we introduce a new brand and we couldn’t be any more excited. This week, we’re shining light on Waterboyz: a quality lifestyle brand that sells premium crafted cocktails with the intention of enhancing the party-going experience! They aim to provide each consumer with high caliber, ready to drink cocktails influenced by NYC culture. Each drink creates a delightful, devious encounter from first sip. Before we jump in, let’s get acquainted ..read more
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POP OF CULTURE X E&J MEDIA
Pop of Culture Blog
by Nyema Igwe
1y ago
It has officially been a month since we announced our partnership with the black-owned media and advertising company, E&J Billboards. If you didn't see it, head to our Instagram page to check out the video. E&J Media billboards is a media company that specializes in getting small to midsize businesses on digital billboards nationwide. They have access to billboards in major cities like Times Square New York, Los Angeles, Atlanta , Chicago, and more. Owners Erik and Jasmine are shaking up the industry by creating an opportunity for small businesses to debut to their target market and c ..read more
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THE CATEGORY IS COLLABORATION
Pop of Culture Blog
by Nyema Igwe
1y ago
The category is collaboration, lots of it, and we are so excited about it!! This year we are being very intentional about collaborating with brands that align with our brand image, vision, target audience, and that can add value to our events and brand (and vice versa). So far, we have two confirmed DOPE collaborations that I want to tell you all about because it is just too exciting to keep in and they will be taking place sooner rather than later (one has already kicked off). You ready? Let's go! PAINT IT OFF X POP OF CULTURE Who is ready for some Paint & Sip vibes at our popups this s ..read more
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Create The Culture: A Collaborative Project Featuring Black Artists
Pop of Culture Blog
by Nyema Igwe
1y ago
I am always thinking of new ways to carry out the mission and collaborate with the community. Even though this COVID-19 pandemic has been tough for many, including us, it has also been a time to reflect and tap into creativity. With that being said, we have tapped into some creativity to launch our "Create The Culture"project, a collaborative project in which we work with Black artists, especially illustrators, to create limited edition merchandise. Over the years, my appreciation for visual art, especially illustrations, has grown. I'm always in awe of artists and their levels of skill, creat ..read more
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Let Black Princess Ariel Inspire you to Pamper Yourself Like a Queen
Pop of Culture Blog
by kamariaswan
1y ago
Ok, so we know Halle Bailey is starring in Disney’s live-action remake of The Little Mermaid. But did you know she will be the first Black female to star, in human-form, as a princess in a live-action remake Disney film? If you thought Brandy held that title for her role in the live-action Cinderella, you thought wrong. The version starring Brandy was not produced by Disney. If you thought Anika Noni Rose held that title for her role in The Princess and The Frog, you thought wrong again. That movie never got a live-action remake, so we never actually saw Anika’s real face in the film. Let’s n ..read more
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Brand of the Week: the KRIVE SHOP
Pop of Culture Blog
by kamariaswan
1y ago
Hey POC Fam! We have a new brand for you to meet. Get ready to laugh out loud as you learn about ,The Krive Shop! We met Karla Rivers Johnson at our Atlanta Pop Up event in December 2021. Her streetwear themed setup, complete with a street sign and bright lights, was so attractive that it won her this feature on our blog! But her business journey started long before popping up with us. Karla initially enrolled at Columbia College Chicago to study video game design. But after selling t-shirts at a trade show with her Dad, she switched her college major to graphic design. Her career started at ..read more
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Black entrepreneurs have found success in the cannabis industry using these tips
Pop of Culture Blog
by kamariaswan
1y ago
Cannabis consumption isn't for all of us, but making money is. As legalization of marijuana spreads across the country, cannabis businesses have grown with it, creating an industry expected to gross $70 billion by 2028. Many Black go-getters are eager to get into this space, but few have been able to get through the doors. ,About 83% of cannabis businesses are White-owned. The remaining, tiny 17% is shared between owners who identify as Hispanic/Latino, Asian, African American/Black, or Other. Black ownership is estimated to be less than ,2% across the nation. To address the lack of diversity ..read more
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Brand of the Week: Cocoa Puzzles
Pop of Culture Blog
by kamariaswan
1y ago
Hey Beautiful People! We've missed you and are delighted to bring Brand of the Week blog posts back! We are kicking things off this year with a highlight of Putrice Thomas' business, Cocoa Puzzles. They participated in our holiday popup last November and their setup won first place, which earned them this Brand of The Week feature!! Cocoa Puzzles is a lifestyle brand that sells jigsaw puzzles for children ages four to twelve, featuring images representing Black culture. Founder & Creative Director, Putrice, says their goal is to "foster strong relationships between children and parents. W ..read more
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