Informing Students/Pupils of Their Assignments and Deadlines: In secondary schools, a sizeable amount of the students/pupils have cell phones they use when they are at home with the supervision of their parents. Bulk SMS can also be an effective way to remind them about important assignments, deadlines and projects that has to be done. This makes managing of these students more effective. Some school clubs like the Press Clubs, Jet Clubs, etc equally use bulk SMS to organize the meetings and competitions. I assure you the parents will really appreciate this. Bulk SMS Can Be Used To Inform Par ..read more

Being what it is, an unexpected occurrence requires an immediate action. Every organization or establishment needs an effective system to deal with emergencies. In most cases, if emergencies are not dealt with quickly and as soon as possible, it may lead to loss of life and property. School Proprietors/Principals will want to also seriously consider putting up an effective system to deal with emergency situations arising in the school. Most times this might be a need for urgent meeting with the employees in the school or with the parents of the students (for example, Parents Teachers Associati ..read more

The return on investment in SMS marketing can be enhanced by over 300% if you use these simple tips when using bulk SMS as a marketing tool in Nigeria. Using Bulk SMS for marketing has multidimensional advantaged. Apart from its universal accessibility, the use of bulk SMS has the ability to provide information in real-time. This creates unique opportunities for marketers. Measuring The Outcome Of Your Investment: Marketers know that every kobo spent in using any marketing channel must be accounted for. The effectiveness of a channel or any particular campaign is usually measured in terms of c ..read more

Nigerian businesses can maximize the benefits of mobile communication technology to build customer loyalty and brand awareness by using SMS. In the first and second parts of this series, we noted that traditional business communication media has continued to dwindle in effectiveness in the face of new media. Most new media have a common attribute of easy accessibility, higher coverage and real-time tracking. It is usually difficult, for instance, for businesses to measure how many persons saw a handbill or billboard. But this is not so when using mobile communication tools like sending bulk SM ..read more

Due to its enormous returns, businesses all over the world are integrating bulk SMS as an integral digital platform in managing and optimising customers’ brand experiences. A business cannot build its brand effectively without communication. However, it is not just enough to communicate, an effective business communication must be done within the context of the customers or recipients. This is what customers’ brand experience optimisation truly entails. As we mentioned in the first part of this article, at every stage in the development of communication technology, consumers always have a choi ..read more

Businesses all over the world are integrating bulk SMS services as an integral digital mechanism of managing their brands and optimising customers’ brand experiences. As competition continues to toughen in business, entrepreneurs and managers are taking brand management more serious than ever. Nigerian businesses, especially small and growing entrepreneurs must not be left out in this trend if they are to benefit from the gains using mobile communication technology in building a strong business brand. A brand is a sum total of subjective and objective experiences a customer has about a particu ..read more

If you follow these simple rules, you can retain all your customers and keep your business going through integrating bulk SMS service in your customer relationship management strategy. Why Do Businesses Fail? The answer is simple – Lack of customers. Leave all the other factors you see in the business management textbooks. If you have enough customers, you’ll stay in business, period! Yet, as important as acquiring new customers is, customer relationship management experts assert that it is far more important to retain existing ones. A recent study by Investpcro shows that it takes five t ..read more

Use these criteria to judge which bulk SMS platform is right for you if you want to run your marketing campaign using bulk SMS in Nigeria. So you want to integrate bulk SMS into your digital marketing strategy and you are looking for the best providers to use. You are wondering what the critical criteria are in judging which bulk SMS provider to choose in Nigeria. You don’t need to keep searching on Google or be carried away by the keywords the bulk SMS service providers are optimising for. Use this five criteria to decide which bulk SMS provider in Nigeria is right for you. Ease of Use: Some ..read more

Your church growth dream can come true faster if you follow these simple tips to integrate bulk SMS in your church growth strategy. The desire of every church is to grow not only in numbers but also spiritually. The growth of every church is connected to so many factors and one of such factors is the ability to communicate the principle of the church with the members effectively and also motivate new members or converts to participate effectively in the activities of the church. Inviting one for a church meeting or for an outreach is one thing and being able to keep them coming for subsequent ..read more