After its re-invention in recent years, online retail is settling into a new cadence. Forward-thinking retailers are using this opportunity to improve the customer experience (CX) and deliver a truly unified, omnichannel experience. To achieve this, retailers are adopting flexible composable architecture and applications. This flexible approach breaks down the traditional silos between multiple channels that can cause a disjointed experience. It also integrates marketing and operations into a single platform. With a composable architecture as the foundation, retailers can then build digital re ..read more

When beverage bottling company Coca-Cola Andina wanted to unlock better insights from its data to improve productivity, efficiency, and customer satisfaction, it realized that the cloud held the key to these benefits. So, the company migrated its entire on-premises data store to a newly created data lake on Amazon Web Services (AWS). Then, Coca-Cola Andina created Thanos, a custom application used to increase visibility into all of its historical data and make it conveniently available for analytics. With this solution, the company is operating more efficiently, has better visibility into its ..read more

In an ever-evolving world, how does a multinational consumer packaged goods (CPG) company with operations in more than 20 countries around the globe stay on the cutting edge of innovation? That was the challenge facing Peruvian CPG multinational AJE Group (AJE), one of the largest beverage companies in the world., when it decided to embark on a full-scale digital transformation. Until 2019, the company had been using on-premises infrastructure that was isolated for different tasks and spread out over a significant portion of the globe. AJE determined that to achieve its goals, it needed to cre ..read more

India’s retail market is estimated to be worth USD1,407 billion in 2026 with general trade (or Kirana stores) holding around 80% of share in retail trade market. Consumer Packaged Goods (CPG) firms are at the forefront of adopting technology essential for their business. Leading e-retail firms including Amazon have capitalized on changing consumer behavior by leveraging Big Data insights. This has helped them streamline pricing across channels, discounting and offers, capture untapped markets and make critical decisions. In this blog, we will talk about the challenges faced by CPG firms i ..read more

In today’s retail, consumers have both the infinite shelf of online shopping and the sensory experience of in-store shopping. As such, there is a natural flow that consumers can follow from one to the other creating an endless wardrobe of possibilities. That flow typically starts online and continues in-store. However, when those consumers visit a store, their expectations have changed. Today, the modern consumer expects a retailer’s store associates to know them—at least in the sense of their shopping history and tastes. Think about what that means to associates on the sales floor. There is a ..read more

Retail’s “Big Show” is back and it’s bigger than ever. After the fun we had in 2023 accelerating innovation in retail, we couldn’t be more delighted to return to the Javits Center for another year of informative sessions and meaningful connections. Join us at NRF 2024 at Amazon Web Services (AWS) booth 6020 to experience unified commerce in action through AWS, Amazon, and AWS Partners. From January 14-16, you will have the chance to listen to innovative Big Ideas sessions, curated TechTalks, and experience the latest in retail trends and technologies. AWS Big Idea Sessions AWS customers and AW ..read more

Between introducing new flavors, packaging, shopper marketing or consumer engagement strategies, the food and beverage industry is no stranger to innovation. This year is no exception. With artificial intelligence (AI) becoming more mainstream, food and beverage brands are stepping up to the plate, embracing innovative AI technology to stay ahead of the curve. Generative AI for example, is becoming a powerful tool for businesses to accelerate creativity, fuel efficiency gains, and improve the customer experience. Let’s explore what generative AI is and five ways this technology is bringing imm ..read more

Re:Invent 2023 is returning to Las Vegas for another year of exciting announcements, sessions, and activities to help you innovate faster and achieve your business goals with AWS, whatever they may be. There’s a lot happening at re:Invent this year, and we don’t want you to miss a beat. Here are some resources and tips, to get you ready for re:Invent 2023. Keynotes Hear from AWS leaders about what’s top of mind for them, from innovations in infrastructure and generative AI to the latest trends and breakthroughs in cloud computing. These keynotes are not to be missed. Monday, November 27th fro ..read more

Re:Invent 2023 is returning to Las Vegas and Retail and Consumer Packaged Goods (CPG) industry leaders from around the world will gather to showcase the latest AWS services and features that can drive operational excellence, elevate customer experiences, and unlock new business models in your industry. Whether you’re returning or making your first appearance, we are excited to welcome you! There’s a lot happening at re:Invent this year, and we don’t want you to miss a beat. Plan your schedule in advance. You can view all sessions including leadership and breakout in the Session Catalog and Att ..read more

Maintenance: it’s always been critical to industrial machinery. But what happens when machines fail unexpectedly? How do companies anticipate these issues, not just react to them? The answer to this question lies in predictive maintenance. Predictive maintenance uses technology and data to predict when equipment is likely to fail. For many industries, predictive maintenance technology has been a recent game-changer. Amazon Monitron, for example, a comprehensive predictive maintenance solution offered by Amazon Web Services (AWS), is helping organizations: Revamp their maintenance strategies D ..read more