In this episode, Melissa Kellogg Lueck, a marketing expert and business coach, delves into the concept of creating community as a powerful marketing strategy for entrepreneurs. She builds on previous discussions about community and networking to explore how entrepreneurs can intentionally foster a community around their business to enhance impact and financial freedom. She stresses that all business owners inherently build communities through their products, services, and communication, highlighting that women entrepreneurs have a unique talent for creating community. She then outlines steps f ..read more

In this episode of the Doing Business Like a Woman' podcast, host Melissa Kellogg Lueck, a marketing expert and business coach, is joined by Sandra Yancey, founder and CEO of eWomenNetwork. They discuss the journey and impact of eWomen Network, a dynamic women's business network that fosters connections among over 500,000 women business owners across North America. Sandra shares her transition from the corporate world to entrepreneurship, highlighting the challenges and breakthroughs that propelled eWomenNetwork to success. The podcast emphasizes the importance of networking, building communit ..read more

In this episode of the Doing Business Like a Woman podcast, Melissa Kellogg Lueck, a marketing expert and business coach, explores how AI can revolutionize the way women entrepreneurs approach marketing in their businesses. She emphasizes the importance of utilizing AI to achieve effortless efficiency, enabling greater impact and financial freedom.  Throughout the episode, Melissa shares a step-by-step guide on using AI to create a comprehensive marketing strategy, from understanding the target audience and generating content ideas to repurposing content across multiple platforms. She dem ..read more

This week, we delve into the idea of turning success into a habit. I kick off the episode by reflecting on a challenge I’ve noticed many of us face – the tendency to overanalyze and overthink. This often results in draining our mental energy and consuming valuable time. My aim in this episode is to offer a solution: transforming success into a habitual part of our lives. Here’s what I cover: 1. Decoding Habits: I explore what habits really mean, using definitions from Merriam-Webster, and relate this concept to our business practices. 2. Cultivating Success Habits: I discuss key habits like cl ..read more

In this podcast episode, Melissa Kellogg Lueck, a marketing expert and business coach, highlights the importance of aligning business struggles with the right technological tools for efficiency and financial freedom. She discusses her top four indispensable tools, Asana, Chat GPT, Descript, and StreamYard, which she uses for project management, content creation, content repurposing, and broad live broadcasting, respectively. Melissa emphasizes these tools' role in helping her streamline her work, generate ideas, repurpose content, and reach a wider audience through live video broadcasting, cre ..read more

In this episode, we discuss the transformative power of self-care, redefined for the modern woman entrepreneur. This isn't about indulgent treats; it's a deep dive into recognizing yourself as an indispensable asset in your business and life. Melissa shares personal anecdotes and practical strategies, drawing parallels between the disciplined self-care of professional athletes and the holistic well-being needed for women at the helm of their ventures. Learn how to integrate physical, mental, nutritional, and spiritual care into your daily routine, not as a luxury but as an essential strategy f ..read more

In this empowering episode, join me as I demystify the world of business numbers and metrics. This episode is full of insights and practical advice for women entrepreneurs who want to harness the power of data to elevate their businesses. What You'll Discover: Simplicity in Numbers: Learn how tracking a few key metrics can significantly impact your business growth and decision-making process. Personal Journey: Melissa shares her own experience of discovering her business's growth through numbers, revealing how she crossed the six-figure revenue mark. Actionable Strategies: Gain ..read more

Join us in this unique walk-and-talk episode of my podcast as we explore the art of evaluation and momentum building in your business journey. Recorded amidst the serene backdrop of a January morning that feels like spring, this episode is a blend of introspection and practical advice tailored for the dedicated woman entrepreneur. In this candid conversation, I share my reflections on January, touching upon the importance of evaluating your business at the end of each month. Whether you're wrapping up January or another significant period, this episode is packed with universal value. You'll le ..read more

Dive into this motivational and practical episode as we confront "Quitter's Day," offering useful tools and insights to keep your entrepreneurial spirit alive. Discover how to overcome the urge to abandon your goals in the crucial first hundred days of the year. In This Episode, You'll Learn: The Essence of Quitter's Day: Understand its impact beyond health and fitness, affecting business and personal aspirations. Five Tools to Defeat Quitting Urges: Practical strategies drawn from real entrepreneurial experience to maintain momentum and commitment. Your 'Why' and Future Self: Techniques to re ..read more

n this episode, we explore the crucial steps to bridge the gap between our aspirations and creating tangible results. Discover the power of commitment as we delve into the insights from Dr. Benjamin Hardy's book, "Be Your Future Self Now." I candidly share my reflections on self-defeating thoughts and the commitment required to overcome them. Join me in setting bold goals for 2024 and gaining actionable strategies to stay committed. Learn the art of intentional decision-making, challenge yourself to want what you truly desire, and seal your commitment with purposeful action. The episode culmin ..read more