Do you find it challenging to achieve the perfect casual look for the office? From understanding what looks work well in casual office settings to how to achieve the ideal balance between comfort and polished attire as well as how to display your personality without going overboard – read along for how to project professionalism even in relaxed or casual dress codes. https://youtu.be/iLWcjImidbg1. DECODING THE CASUAL-YET-PROFESSIONAL DRESS CODE: WHAT YOU NEED TO KNOW As a female professional, understanding how to navigate the casual-yet-professional dress code can be a challenge. You want to l ..read more

It’s no secret that the clothes you wear can make a powerful statement about your personal brand and how you present yourself. We live in an age where often, within seconds of meeting someone new, our image is created; taking into account what we say, do and most importantly - how we look. ​​As a female executive, your personal brand is an essential aspect of your professional identity. It's what sets you apart and helps you stand out in a crowded marketplace. It’s therefore important to be aware of the subtle messages that your clothing sends out so as to ensure it accurately reflects how you ..read more

If you're not aware, a style formula is simply when you follow a way of dressing and putting outfits together. Think Hillary Clinton who wears a variety of pant suits in different colours or Sheryl Sandberg who typically pairs a pencil skirt or dress with a jacket. If you’re a professional or executive woman, or a woman with your own business, this is what you need if you want to simplify getting dressed but still want to look stylish. The other key reason to have a style formula is because you start to create a signature look or style that is consistent. And that means people will start to a ..read more

One of the most common things that I hear from women is how they can look polished and put together. If this is something you would like to achieve, I'm going to breakdown the Pathway to Polish in four easy steps, and in this post, I'll be focusing on the second step which is all about finding a hairstyle and makeup that works for you. Being polished is about your total look - not just your clothing. Hair and makeup make a big impact and they're something that I've learnt to master so that I can create a polished look in 15 minutes or less. When it comes to your hair, you really want to master ..read more

As a woman reaches her 40s and beyond, she may find herself at a crossroads when it comes to her personal style, and feel unsure how to evolve her style. If she is also a female leader in her field, she needs to consider how her personal style intersects with her professional brand. If this sounds like you, you're in the right place. Keep reading to learn how to create the perfect professional style when you are 40 plus. DRESSING WELL CAN HELP COMBAT AGE BIAS Dressing well, particularly as a female over 40, sends the message that you are competent, professional, and confident. It also shows th ..read more

Curating a wardrobe of clothes that you love and wear takes time and effort. In a world where we are bombarded with fast fashion and changing trends it’s easy for wardrobes to be crammed full of impulse buys and things that don't suit or fit us. Like anything in life when we have too much of something, it loses its value, becomes difficult to manage, gets disorganised and consumes more time than we'd like. Did you know the average woman spends four days a year deciding what to wear? That's a lot of time.... If you want to curate a wardrobe full only of things that you wear, that make you look ..read more

Most of my female clients work in the corporate sector, and have job titles such as General Manager, Director, Senior Consultant, Executive or Partner. Many are also working in traditionally conservative, male-dominated industries, which comes with its own set of challenges when it comes to getting dressed. Like most clients in this type of workplace, when Alice came to see me, she was struggling with: How to exude a sense of confidence, presence and stature, without hiding all her femininity How to find the right brands that catered to her particular body shape How to achieve a simple polish ..read more

One of the most common things that I hear from women is how they can look polished and put together. If this is something you would like to achieve, I'm going to breakdown the Pathway to Polish in four easy steps, and in this post, I'll be focusing on the fourth and final step on the Pathway to Polish so that you can look polished and put together. And this step is all about the details. These small things are often the things that can have the biggest impact on achieving an overall polished look, and if they're not taken care of, they can undermine the image you're trying to put across. So, t ..read more

The term power dressing was a term born out of the 80's - the decade of big everything - big hair, big spending and of course, big shoulder pads. The classic strong suited silhouette became the defining look for any woman wanting to be taken seriously in the corporate world. But power dressing doesn't have to be ultra padded shoulders and there are actually a number of ways to build and demonstrate authority, especially as a professional woman in the workplace, and without losing your femininity. 1. COLOUR Colour, and in particular, colour contrast, has a huge impact on how powerful you are pe ..read more

Are you having trouble finding the right colours to wear? If so, understanding what colours compliment your skin tone is one of best (and simplest) places to start. In this blog post, I'm going to focus on helping you understand which category your skin tone falls into, making it much easier to find shades that not only look great on you, but will make you feel great too. The benefits of wearing colours that suit you Colour is the number one thing that consistently surprises and delights my clients when it comes to their personal style, but also what can cause the most confusion. There are lit ..read more