Generative AI's Role in Cybersecurity Data Analysis
Cybersecurity Unplugged
by CyberTheory
2M ago
To help us unpack it all we’ve invited Wade Baker, Co-Founder of Cyentia Institute – a leading firm focused on cybersecurity data-driven research ..read more
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Lost in the Inbox: The Cybersecurity PR Epidemic Part 2
Cybersecurity Unplugged
by CyberTheory
4M ago
This two-part series dives into the issue within cybersecurity PR and Communications, focusing on the widespread use of ineffective mass email strategies by PR professionals. Featuring special guest Kevin Kosh, Senior Director of Communications at Bishop Fox ..read more
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Generative AI’s Impact on Cybersecurity Marketers
Cybersecurity Unplugged
by CyberTheory
7M ago
Dan Verton currently serves as the Director of Content Marketing at Uptycs, taking us through a deep dive into generative AI's role in reshaping cybersecurity marketing ..read more
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B2B Cybersecurity Leads: What’s the Best Method for Acquisition?
Cybersecurity Unplugged
by CyberTheory
7M ago
Shaina Lanchin Zarrin is the Head of the Digital Department at the pioneering B2B marketing powerhouse - Xtra-mile, an Israeli-based marketing agency that specializes in lead generation for B2B technology and cybersecurity vendors ..read more
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CISO Community Management From the Vendor Perspective
Cybersecurity Unplugged
by CyberTheory
10M ago
This episode of Cybersecurity (Marketing) Unplugged features Dan DeSantis, Director or CISO Advisory in Cisco's Security Organization ..read more
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Israeli Cybersecurity Investing...Or Should We Call It Company Building?
Cybersecurity Unplugged
by CyberTheory
1y ago
Bobi Gilburd is the Chief Innovation Officer at Team8. Having served in the IDF's elite unit 8200 as a colonel for over 26 years, Bobi brings extensive cybersecurity knowledge and strategic acumen to his role at Team8. Leading the unit's research and cloud divisions, Bobi developed an innate understanding to the myriad of attack vectors across the global cyber landscape ..read more
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OT Security Marketing: Insights From the Plant Floor
Cybersecurity Unplugged
by CyberTheory
1y ago
Kamil Karmali has over 15 years of experience in cross-functional team leadership, global sales leadership, talent development & executive consulting in OT cybersecurity services.  He is currently the Sr. Global Manager of OT Cybersecurity Consulting Services with Rockwell Automation, a leading global industrial automation company founded way back in 1903.  ..read more
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Part 2: Your Leads Suck, My Sales Rep Told Me So!
Cybersecurity Unplugged
by CyberTheory
1y ago
Kevin Flint's mission is to help B2B agencies, clients and solutions providers identify, form and grow prosperous relationships. As a B2B Agency Executive and Digital Media expert, he's spent the past two decades working with many of the most innovative B2B brands and marketers to evolve their marketing strategy and deliver superior ROI ..read more
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Part 1: Your Leads Suck, My Sales Rep Told Me So!
Cybersecurity Unplugged
by CyberTheory
1y ago
Kevin Flint’s mission is to help B2B agencies, clients and solutions providers identify, form and grow prosperous relationships. As a B2B Agency Executive and Digital Media expert, he’s spent the past two decades working with many of the most innovative B2B brands and marketers to evolve their marketing strategy and deliver superior ROI ..read more
Visit website
Webinars 3.0: The Cybersecurity Marketer's Checklist
Cybersecurity Unplugged
by CyberTheory
1y ago
Mary Owen is the VP of marketing and demand generation at KnowBe4, who joins us today to discuss where webinars fit in with her content marketing and demand generation strategy ..read more
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