Summary In this conversation, Chris Simmance interviews Mike, an account executive from Channable, a multi-channel e-commerce platform. They discuss the importance of being data-driven in the agency world and how Channable helps agencies optimize their performance. Mike emphasizes the need for agencies to constantly innovate and stay ahead of the competition. He also highlights the value of Channable's features, such as feed management, PPC automation, and image editing. The conversation touches on the challenges agencies face, the importance of data analysis, and the benefits of being part o ..read more

Summary Ollie Heum, the Creative Director of Prosper, a growth agency based in Manchester, discusses his journey in the agency and shares insights on managing and growing a business. He emphasizes the importance of finding a niche and being passionate about it, as well as the value of having a clear vision and effective communication within the team. Ollie also highlights the shift from focusing solely on running ads to taking a holistic approach and solving problems for clients. The conversation touches on topics such as operational management, onboarding processes, and the benefits of using ..read more

Summary In this conversation, Chris Simmance interviews Harry Sanders, the founder of StudioHawk, an SEO agency. They discuss the differences in the SEO landscape between the UK, Australia, and the US, with a focus on digital PR. Harry shares his insights on the challenges of scaling a business, the importance of focusing on your zone of genius, and the need for continuous learning and adaptation. He also talks about his personal growth as a leader and his involvement in philanthropic endeavors. The conversation ends with a discussion on the future plans for StudioHawk in each market. Keyword ..read more

Summary Patrick, the co-founder and CEO of Sitebulb, discusses the value of Sitebulb for SEO agencies and the importance of clear explanations in audits. He highlights the need for efficiency and proactivity in agencies and the benefits of Sitebulb's prioritization feature. Patrick also shares a funny feature request and emphasizes the importance of effective communication in agencies. He concludes by discussing the challenges of overcoming switching costs and the need for agencies to adapt and choose the right tools. Takeaways Sitebulb is a website auditing tool designed to make audits eas ..read more

Summary Seb from Soba Private Label shares his journey from being an in-house marketer to starting his own agency. He discusses the challenges of transitioning to agency life and the importance of positioning and copy for agencies. Seb also shares the lessons he has learned in the first year of running his agency and offers advice for those starting their own agency. He emphasizes the need for cash flow, watertight contracts, and direct debits. Seb also highlights the importance of seeking support and advice from the startup community and the value of productized services. He concludes by sha ..read more

Chris Simmance, The Agency Accelerator, speaks with Ginny Nicholls from Interim Digital on the digital agency podcast, delving into the transformative world of agency growth through external partnerships. They explore the unique model of Interim Digital, a collective of seasoned agency freelancers, and its mission to bolster agencies with senior-level support on demand. The conversation illuminates the evolving agency landscape, highlighting the strategic advantage of integrating freelance expertise to enhance capacity and skill sets without the commitment of full-time hires. Nicholls shares i ..read more

Summary In this episode, Chris Simmance interviews Rin Hamburgh, the founder of RH and Co., a strategic brand copywriting agency. Rin shares her journey of starting and growing her agency over the past seven years. She emphasizes the importance of working with expert-led businesses and the value of industry expertise in content creation. Rin also discusses the challenges of AI in the industry and the need for human expertise. She highlights the process of strategic brand copywriting and the importance of listening to experts. Rin shares her experiences of resilience and continuous improvement ..read more

Summary In this podcast episode, Chris Simmance interviews Natalia Talkowska, the founder of Natalka Design. They discuss Natalia's journey in the industry, the importance of visual storytelling, and the power of connections. Natalia shares advice for aspiring agency owners and emphasizes the need to believe in oneself. She also highlights the value of collaboration and networking in the industry. The episode concludes with a discussion on the importance of building systems and organization within an agency. Takeaways Visual storytelling is a sought-after skill in today's complex business l ..read more

Summary In this conversation, Chris Simmance interviews Shane Hodge, CEO and co-founder of The Camel Co, a Duda platform major solutions partner based in the Philippines. They discuss the agency's journey and how they have adapted to post-COVID challenges. Shane shares the key driver for their transformation, which was moving away from a master-slave relationship with clients and focusing on value-added partnerships. They also explore the importance of niche specialization and the rise of consultative selling in the digital marketing industry. Shane emphasizes the need for leaders to empower ..read more

Chris Simmance, The Agency Accelerator, speaks with Trenton Moss from Team Sterka in a captivating podcast episode. Moss, celebrating two decades of agency experience, shares his journey from founding and growing his own UX agency to its eventual acquisition. He candidly discusses the challenges and triumphs of agency life, including a significant revenue uplift from a successful client leadership program he implemented. This program, focusing on emotional intelligence and client engagement, not only enhanced revenue but also fostered a flourishing agency culture. Post-acquisition, Trenton fou ..read more