THE RAIN PHILOSOPHY
Frahm Jacket Blog
by Nick Hussey
3M ago
I love rain. I mean, really love it. I’m a headf*ck rain bore. A complete rain tw*t. Right now, as it sheets it down, all day, I’m happier than ever. Rain is part of who I am. It defines me. My Desert Island Disc is Singing In The Rain. Seriously. Rain is my friend, mantra, thread & philosophy. Smile in Ventile? What? It started when I used to race bikes as a teenager. You’d enter a race months in advance, pay the entry fee, plan, train, manage to get a lift half way across the UK and turn up to find half of the 60 guys hadn’t turned up. Lost already. No chance. None. Of the remaining 30 ..read more
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Our first ever real life Sample Sale
Frahm Jacket Blog
by Gemma Painter
5M ago
For the first time in our five year history, you can now see a FRAHM up close and properly personal in our first live sample sale. This your chance to touch a FRAHM, or one Nick has tested (don't worry, they're washed). On Saturday 25th November, we are inviting our investors, customers and loyal fans to come an join Nick and the team at our offices near Bath to grab a FRAHM for a mere fraction of the standard price. Be warned. These are no ordinary FRAHMs. We have sourced jackets from Nick's den (he has his own private den), our sample rails, testing samples, press shoots, PR jaunts and other ..read more
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No Black Friday Nonsense
Frahm Jacket Blog
by Nick Hussey
6M ago
We don’t do Black Friday. Never have. Never will. Black Friday is the exact opposite of what FRAHM stands for. So, as ever, when they zig, we zag. So instead of big discounts or a fancy campaign, we're not changing anything. We're staying open because we believe in what we do and we have no reason to jump on the Black Friday bandwagon. Don't buy the cheap thing, you get the next day. Black Friday jackets are like cocaine. It's a short rush, then deflation. A hole in your pocket, and nothing to show for it but the need to buy again... And again... Instead, invest your time & money into t ..read more
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1 IN 5 OF US HAVE FELT SUICIDAL. ME TOO
Frahm Jacket Blog
by Nick Hussey
6M ago
?This is me when I was suicidal. June 21st. A week after my 44th birthday. This is also one of the best moments of my life. Why? My 4 year old son has just grasped my hand tight as we walked our Jack Russell. “Daddy, why are you so sad? It’s ok. I love you.” In that moment, all my pain, all my fear and self loathing disappeared for a moment and I burst into tears. He hugged me. Such extraordinary empathy from a tiny man. He saw the pain I thought I was hiding. It was wonderful for so many reasons. To be offered love is the greatest salve. Love saves. To see that my son was truly kind, somethi ..read more
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?5 Years of Struggle, Success & Anecdotes
Frahm Jacket Blog
by Nick Hussey
8M ago
5 years. I have so many stories. All started by that black Original Utility Field Jacket I'm wearing outside our house (main blog image above), just before I picked the kids up from nursery. I was so proud there. Still am. Now I'm not a househusband, running FRAHM for 12 hours a week from our kitchen. We had to sell that house to stave off debt. I didn't earn a sausage from FRAHM until late 2020. That was not easy. Then it started to pay off. We're not rich and we work too hard, but it's better every day, It's been intense, wonderful, terrifying & incredibly fulfilling, so far. Here's some ..read more
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Your Reviews = Gifts
Frahm Jacket Blog
by Gemma Painter
9M ago
YOU, our customer, are our greatest asset. FRAHM would not exist without you – not just because you buy from FRAHM, but because you love telling us how much you adore our jackets. Or not. It’s OK. Your passion is what makes us.  And we want to hear from you.  Your mission is to send us MORE of your amazing reviews.  Email us. Take a pic on your phone. Film yourself. It can be simple low quality. It can be super pro. You're the boss. If you are willing to flaunt yourself on camera, then videos are what we love the most. You can share your clip ..read more
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FRAHM JACKET IS HIRING, DIFFERENTLY
Frahm Jacket Blog
by Nick Hussey
10M ago
? ? FRAHM Jacket is hiring NOW! [Last updated 7th July 2023] Dear Awesome Person, These are incredibly fun & fulfilling roles we need filling ASAP. You're likely up for part-time or consultancy, but heh, a full time role might be what we need to offer, because you're THAT good. 1. SHOPIFY GENERALIST. 2-5 days a week. Proficient e-commerce person to build product & landing pages, blogs, etc, to kick off. Then, we need to build a new website (I built this one 5 years ago, it needs more than a spruce-up!), with you running that project alongside our development agency. 2. KLAV ..read more
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Our Obsession With Harrington Jackets & Making Them Better
Frahm Jacket Blog
by Nick Hussey
11M ago
I've been obsessed with Harringtons  since I first started designing jackets. They're a classic style that's been around since the 50s, been a Mod favourite and men's style icon since. Since it’s launch (from my dining room!) in 2018, it has always been our bestselling Spring/Summer FRAHM Jacket, always 5 Star rated by you. For our 5th Birthday, we can now offer an even more personalised choice for you to enjoy. Choose from 11 sizes, 4 colours, unlined or now also lined with inner pockets. That’s 88 possibilities to choose from!    Shop the Harrington Racer 2024 So wh ..read more
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F*** THE RULE BOOK
Frahm Jacket Blog
by Nick Hussey
1y ago
Fuck conventional wisdom. What the rule book says, we do the opposite. We are contrarian because the rule book is bullshit.     They say everyone wants everything as quick as possible. We sell by pre-order, because nothing outstanding was ever made easily. They say stack it high and sell it cheap. We say, make rare, expensive, jackets, that always run out.   A FRAHM fit meeting, ensuring every detail has been thought about.  Shop the Gilet shown here.    They say marketing should be slick & perfect. We say, show real life, good and bad. You’re sick of s ..read more
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A LIFETIME WITH ADHD, 1 YEAR OF KNOWING
Frahm Jacket Blog
by Nick Hussey
1y ago
One year ago, at 22:00 on a quiet Sunday night, I excitedly filled in a load of forms as a precursor to finding out if I was autistic. My friend Kirsten, who has an autistic boy, saw traits in me, and my wife Emmalou agreed. She asked me to seek assessment.  I was happy to to find out. I’d always known I was ‘different’. I’d always been called weird/eccentric/funny (bizarre)/unique/batshit. Whatever. I’m (now) proud of who I am, so what was the harm?   By 22:15 I knew I wasn’t autistic or on that spectrum.    Instead, I knew I had ADHD. It was so glaringly obvious now, wher ..read more
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