Did you know that promotional stickers don’t always need to exclusively showcase your brand and identity? Often, the primary goal of a sticker (or any promotional product) campaign is to engage with your audience while providing them with a gift they’ll use and appreciate. And, of course, working a little of your branding into it helps keep company and customer connected. A great example of this type of promotional product is Affirmation Stickers – stickers with positive phrases and words of encouragement that can be placed on mirrors, water bottles, laptops, notebooks, etc. as reminders to st ..read more

Why buy U.S. made? Supporting your local businesses keeps your friends, neighbors, businesses and towns working and thriving. When you support a U.S. based business, it helps sustain and strengthen our economy. This has always been encouraged, but really has never been more important than it is right now. Websticker is headquartered in Stowe, Vermont. Our production facilities are in the Midwestern USA. All materials used in the production of our custom stickers, labels, decals and magnets are made and purchased in the USA. Websticker also buys local whenever possible. If we can’t keep busines ..read more

There are two types of custom tech tattoos; the kind that gets inked onto your body/skin and has to do with tech, and the kind that gets inked onto vinyl stickers and then stuck onto your tech gadgets. We specialize in the latter – stickers for phones, laptops, webcam covers, smart speakers and other tech gear. Custom Tech Tattoos are popular for promotion with schools, colleges, security companies, tech companies, and any savvy businesses that see the value in keeping their brand front and center all day long. Tech Tattoos have an ultra removable adhesive for clean transfer or removability. W ..read more

I harp constantly on the need to think beyond the bumper when creating promotional stickers. If you are looking to maximize impressions and impact you want stickers that are versatile and can be stuck in any number of locations (indoor and out) – especially where your target market will see them. For ski areas, being on cars is nice but being on helmets and equipment is essential as well. For bands, you want to be on guitar cases, equipment, bathroom walls, etc. (as well as cars). For business to business advertising you ideally want to be on laptop computers. Don’t think that having a promot ..read more

A couple years ago, I was talking with someone who was, for me, a very challenging client. I’m all about cultivating relationships that result in opportunities to sell. This particular client seemed allergic to cultivating relationships for reasons I never really understood. I remember one such meeting, I was trying to explain to my client the wisdom of first creating trust and credibility before trying to get a sale. And my client was blocking me at every turn with reasons why relationship development would not work for their business. It was maddening. Finally, I cried with exasperation, “We ..read more

When using sticker distribution as a part of your marketing strategy, it’s important to take advantage of all of the sticker “real estate” that’s available to you during the sticker design process. The primary focus is obviously the sticker itself, but what about back copy or printing on the back of the sticker? Letting this space go to waste is a missed promotional opportunity. Instead of leaving the back of the sticker blank, that space can be used to incorporate a number of marketing messages. Unlike a brochure, letter, or flyer, a sticker has value and is “fun” – people are more likely to ..read more

Priority Wellness Campaign, a newly formed non-profit, was awarded a free sticker grant this past spring. Websticker was thrilled to be able to help them work towards their mission by donating complimentary stickers. They had a great logo, which we turned into  die cut stickers that they can distribute at events or be given as a donor gift to raise awareness of the support needed for first responders! Priority Wellness sprouted from the question of ‘Why is no one helping first responders deal with their mental health?” They were inspired to help support first responders who witness so muc ..read more

The Sticker Goal A plumbing, heating, and electric business was looking for a way to inform their customers on how to shut down their water heaters in the event of an emergency. They also wanted a way to encourage the customer to upgrade their appliance through the business’s extensive product line when the time came. The plumbing, heating, and electric business was able to create a sticker decal through us that fulfilled all of their service & communication needs. The Sticker Solution We offer a variety of both stock and custom decals to use on both fun and functional projects. Our specia ..read more

The Goal A local town vibrancy organization was in search of a way to promote their newly upgraded offerings of shops, restaurants, services and activities in a fun and economical way.  The town was already well-known for its charm and rich history, but town officials wanted the improvements to make a big splash to both tourists and local residents. The Sticker Solution We offer a variety of both stock and custom stickers with different materials and adhesives to choose from.  We worked with the client and determined that 4” custom round stickers would be the best option to show-off ..read more

Congratulations to the Children’s Literacy Foundation (CLiF) on being awarded the May 2023 Freely Fund recipient. It’s truly deserving recognition for their impactful work in inspiring a love of reading and writing among under-resourced children in New Hampshire and Vermont. CLiF’s commitment to providing brand new books to children up to age 12 is commendable. Access to books is crucial in developing a passion for reading and expanding children’s knowledge and imagination. By partnering with over 65 children’s book authors, illustrators, poets, and storytellers, CLiF goes above and beyond to ..read more