Brow tinting is easily the number one eyebrow styling service offered in salons across the world today with its popularity being unmatched for some time now. But, thanks to everyone's obsessions with achieving a long-lasting and and powerful brow stain, brow salons are now introducing unique tinting alternatives like Brow Henna and Brow Stain Dye to the world of professional eyebrow styling. You might have heard of Brow Henna Dye before - a natural alternative to eyebrow tint that offers a long-lasting deep pigmentation on the skin and hairs while promoting your overall brow health. But a ..read more

The beauty world is OBSESSED with brows today, need we even tell you that? In 2022, whether you look at influencers, celebrities or the average social media user, one thing is for sure - just about everyone wants to get their best brow game on. But when exactly did eyebrow styling transform from the niche it was to become the absolute make-or-break aspect of everyone’s beauty routines? Actually, you can thank the 1920s for it, because that’s when brow beauty first entered popular culture, and it was all onwards from there.  We’ve seen all the eyebrow trends from the cult-classic skinny br ..read more

In the fast-paced industry that beauty is today, things are constantly evolving, trends ever-changing and a path for endless possibilities being paved. As connoisseurs of beauty, the onus is on us to adapt and experiment with new products and groundbreaking styling trends as they unfold, because there’s honestly SO much potential out there. Much like the beauty industry as a whole, the niche of eyebrow makeup has also been shaped by today’s trend-driven era and it’s never been a better time to succeed as a brow artist. We’re here to talk about one such amazing trend that’s booming in the brow ..read more

Thick ombré brows, sharp and defined contoured cheeks, powerful and long false eyelashes: an airbrushed glam influenced by the drag community. Drag queens have been repping makeup techniques such as baking, contouring, and expressive brow shapes in their dressing rooms before it hit the influencer and Instagram industry.  Drag is a space where faces are completely transformed into character, through accentuation and exaggeration. We all know brows are an important part of tying together any makeup look, however, drags understand this more than anyone! For drag queens, flawless brows are a ..read more

The Dress Code: “In America: An Anthology of Fashion,” it will be gilded glamour, white tie – and that it was! A dazzling procession of the Hollywood elite, dressed to impress and redefine fashion as we know it. A-Listers including the Kardashian Jenner family, Megan Thee Stallion, Billie Eilish, Hailey Bieber, Ryan Reynolds, Blake Lively, Cardi B, Joe Jonas, Gigi Hadid, and Olivia Rodrigo graced the legendary stairs of The Metropolitan Museum of Art for this year’s 2022 Met Gala event. Kourtney Kardashian and Travis Barker, Khloe Kardashian, Jacob Elordi, Sydney Sweeney, and Dove Cameron fina ..read more

It can be tempting to focus all your effort on bringing in new clients for your business, however, improving your salon client retention rate is key to growth and sustainable income. According to Forbes repeat clients spend 67% more than first-time clients and 80% of future profits come from just 20% of your existing clients. For some salon owners, competition in their area can be fierce, so the best way to keep your salon in the game is to care for your current clientele as well as encourage new clients. If you’re saying to yourself right now: ‘That sounds complicated and I don’t ev ..read more

Understanding the right product to use on your client’s brows is just as important as picking the right brow colour. Brow Code empowers our professional eyebrow artists, with a variety of application options and brow tones, to do their very best work for their clients. But with so many options available, how are you ever going to find what works for your business? Brow Code has you covered! We are here to teach you the difference between Brow Tint, Henna, and Hybrid Dye. Learn more about what service suits your client’s needs and requirements! Your Perfect Product For Their Perfect Brows As a ..read more

At Brow Code, we don’t offer exact facts and figures when it comes to setting the price for your eyebrow services, simply because everyone is different! What you have to offer is likely to be very different to the next person and as a global supplier, we don’t want to pigeon-hole you, or offer advice that might not work for your location, or even your country. However, we do understand that setting a price for your eyebrow services can be a stressful and time-consuming task, especially if you are unsure on where to start. We have put together our top tips for formulating a service pricing plan ..read more

If you’re a professional eyebrow stylist you’ve probably had clients ask the question that is on everyone’s mind: ‘What’s the difference between eyebrow tint and henna?’ Although henna is a fairly knew defining and sculpting technique introduced to the beauty industry, the art of henna has been practiced for over 5,000 years! Henna was and still is widely used in Africa, the Middle East, and India to decorate the body (especially hands) in gorgeous designs. Ever since people recognised the power of henna, it has completely taken off - and we aren’t surprised! Henna is AMAZING (Brow Code H ..read more

Seasonality has the potential to impact any business – as professionals this is something we all know. Whether it’s the holiday (read: party!) season, or you have a flood of clientele racing back to the salon after the most recent lockdown, it’s easy to get excited about the increase in business during peak periods. But remember - these numbers can slow down as fast as they flooded in – HOWEVER with a few tips and tricks, you can sustain that spike and get the most from your seasonal customers while doing the most for their brows at the same time – really, it’s a win/win for everyone. If there ..read more