Pixalate Blog
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Pixalate serves all digital ad industry stakeholders, including brands, publishers, agencies, ad platforms, analysts, compliance, privacy, and more. We can fit any client's specific needs thanks to a full suite of tools covering every corner of the digital ad industry, including global supply chain intelligence, ad fraud monitoring and blocking, and campaign measurement.
Pixalate Blog
16h ago
This week's review of ad fraud and privacy in the digital advertising space ..read more
Pixalate Blog
2d ago
Samsung Smart TV ranks No. 2 in LATAM CTV device market share with 35% SOV, increasing +121% YoY from 16% in Q1 2023, LG’s market share in the region dropped -69% YoY ..read more
Pixalate Blog
2d ago
Apple TV ranks fourth in global market share with 8% SOV, increasing +54% YoY from 5% SOV in Q1 2023; Amazon Fire TV ranks No. 3 (10% market share ..read more
Pixalate Blog
2d ago
Samsung Smart TV and Amazon Fire TV battle for No. 2, both with 10% market share as of Q1 2024; Apple TV ranks fourth in North American CTV device market share with 8% SOV, increasing +58% YoY, according to Pixalate’s data ..read more
Pixalate Blog
2d ago
LG ranks fourth in EMEA CTV market share with 12% SOV, +57% QoQ, from 7% SOV in Q4 2023; Roku ranks No. 3 with 14% device market share in the region ..read more
Pixalate Blog
2d ago
On April 24th, 2024, Pixalate held a live webinar on the Made-for-Advertising (MFA) landscape with Tyler Loechner, VP of Platform Growth and Research, Amit Shetty, VP of Product, and Melwin James Poovakottu, Director of Data Science. During the event, the three discussed Pixalate’s complimentary October 2023 and March 2024 MFA report findings, along with recent developments and takeaways related to the prevalence - and detection - of MFA websites ..read more
Pixalate Blog
2d ago
Welcome to Pixalate’s CTV & Mobile App Manual Reviews According to COPPA, a series containing the detailed factors the Trust & Safety Advisory Board educators used to assess an app’s child-directedness ..read more
Pixalate Blog
5d ago
‘Snack Video’ generated an estimated $4 million in estimated open programmatic ad revenue in APAC in March 2024 on Apple, according to Pixalate’s research; ‘Kik — Messaging & Chat App’ was No. 1 in North America ($3M ..read more
Pixalate Blog
5d ago
‘Happy Color® Art Coloring Book’ generated an estimated $7 million in estimated open programmatic ad revenue in North America in March 2024 on Apple, according to Pixalate’s research; ‘Musi - Simple Music Streaming’ was No. 1 in APAC ($1M ..read more
Pixalate Blog
1w ago
This week's review of ad fraud and privacy in the digital advertising space ..read more