On average, only about three to five percent of people invited to a free webinar register to attend. What's more, only about 50 percent of people who register for a webinar actually attend the live event. This isn't as ..read more

The "Zoom video grid" is now forever etched on our collective consciousness. After constantly appearing over the last few months on countless TV commercials and news shows, that multi-camera screen view is as much a symbol of ..read more

Technology is supposed to improve over time. It's supposed to get faster, easier, smaller, cheaper, better. We've all heard of "Moore's law," the observation that computing power doubles every two years, while cost is cut in ..read more

If you were to produce, host, and moderate as many webinars as I do, you would begin to see and hear some of the same things over and over again, year after year. As you can imagine, this can grate on ones nerves after a ..read more

Nope. It's not what you're thinking. My headline doesn't refer to attendees who connect a few minutes late and miss the beginning of a webinar. True, some webinar organizers obsess over this. Their solution is to delay the ..read more

I've been a critic of Zoom in the past for some of their narrow-minded software development decisions. As with most online conferencing platforms that market their software mainly to people looking for an informal ..read more

I fear I've been focusing this blog too much on Zoom lately. That's really not my intention, despite the fact that this is my fourth consecutive post explicitly about Zoom, either praising them or panning them. It's just that ..read more

As Ben Franklin wisely said, failing to prepare is preparing to fail . But for as long as I've been managing and hosting webinars, including almost a decade as an independent webinar producer, I've heard the same words of ..read more

Back in 2020, I posted an article that featured a collection of ten webinar behaviors that, as a veteran webinar producer, really get under my skin. It was meant to be both a lighthearted venting for myself as well as an ..read more

As Ben Franklin wisely said, failing to prepare is preparing to fail. But for as long as I’ve been managing and hosting webinars, including almost a decade as an independent webinar producer, I’ve heard the same words of protest from webinar organizers and presenters: We don’t need a dry run. Granted, I don’t hear this all the time, but I hear it often enough that I’m always ready with a quick rebuttal stressing why a webinar dry run is one of the most important steps of the entire webinar production timeline. Before going any further, I should first explain what I mean by a “dry run.” What I ..read more