Factors that enhance a regional rice brand to meet the national standard. Take a look, as to why Ramajeyam , a Tamil Nadu based rice brand is speeding across the cities and towns in India… Online shopping is presently the most flourishing trade in the entire country. Every product that is a part of our everyday use is now available online and gets delivered in a jiffy. But often, the question arises that what affects a heterogeneous group of audience to opt for online shopping? According to experts, convenience and price are the two main drivers which lead this trend. Here in this bl ..read more

Food – The Magnetic Force   “Food, the magnetic force that effortlessly draws diverse souls around a shared table, weaving a tapestry of togetherness through the universal language of flavor and connection.” Absolutely! Food has an incredible ability to bring people together in a way that transcends cultural, social, and geographical boundaries. Here are a few reasons why food is a powerful force for unity: Shared Experience: Gathering around a table to share a meal creates a shared experience. Whether it’s a family dinner, a festive celebration, or a casual get-together with friends, th ..read more

HISTORY OF RICE Seeds of Antiquity: Rice’s Ancient Roots in India The history of rice in India is a tale that spans thousands of years, echoing through the vast paddy fields and diverse culinary traditions of the subcontinent. Believed to have been cultivated as early as 2000 BCE, rice quickly embedded itself into the agricultural practices and cultural tapestry of the Indian subcontinent.   Ancient Agricultural Wisdom: Indus Valley Civilization The Indus Valley Civilization, one of the world’s oldest urban cultures, cultivated rice along the banks of the mighty Indus River. The agricult ..read more

BIRYANI TALES Ah, the tales of biryani are as diverse and flavorful as the dish itself! Biryani is not just a meal; it’s an experience woven into the cultural fabric of South Asia. Every region, every community has its own biryani story to tell. Picture the aromatic streets of Hyderabad, where the fragrant Hyderabadi Biryani reigns supreme. Legend has it that it was created in the kitchens of the Nizam of Hyderabad, blending Mughlai and Andhra cuisines. The slow-cooked, layered masterpiece of rice, meat, and spices is a culinary triumph. Travel to Lucknow, and you’ll encounter the elegant Awa ..read more

Mother’s care Food is not merely sustenance; for mothers, it’s a profound expression of love, care, and nurturing. The importance of food to mothers transcends the realm of mere nutrition; it is a language of affection, a source of comfort, and a powerful means of creating lasting memories. Mothers understand the vital role that nutrition plays in the physical and cognitive development of their children. The carefully prepared meals serve as building blocks for a healthy body and mind, laying the foundation for a thriving future.  Cultural Connection: Food is a conduit for cultural herita ..read more

Rice and its health impacts In India, usually rice is included in a day at least for a meal. Since it has chewiness and soft texture, it will be an additional compliment to many cuisines. The demand for rice is growing mainly because of its positive health impact.And some are as follows: 1.The fiber present in the rice will lower your cholesterol which helps you to reduce heart disease. 2.It is gluten – free 3.It boosts the energy level.And it will be apt for sports people too. 4.Good source of carbohydrates, vitamin B and antioxidants. 5. It improves nervous health system 6.Easy to digest 7 ..read more

Benefits of Non – Basmati Rice Across globe, rice is a staple food for many countries like India, Malaysia, Japan, China, Indonesia and Thailand. It is reported that there are 10,000 varieties of rice and the maximum is from India. Non – Basmati rice is in different shapes and sizes and is delicious as well as healthy. The grains of this rice require less time to cook. The main advantage of this Non – Basmati rice is that it can be stored for maximum of 24 months. Benefits of Non – Basmati Rice: 1. It keeps your nervous system balance 2. It helps in maintain body weight 3. It eliminates diges ..read more

Rice is the seed of the grass species Oryza sativa /Asian rice or Oryza glaberrima less frequently known as African rice. Domesticated rice, as a cereal grain, is the most extensively eaten staple food for more than half of the world’s population, particularly in Asia and Africa. After sugarcane and maize, it is the agricultural commodity with the third-highest global production. In 2020, the world produced 503.17 million metric tonnes (848.4 million short tonnes) of paddy rice, with China and India accounting for 49 % of the total production. Indonesia, Bangladesh, and Vietnam were also the o ..read more

Factors that enhance a regional rice brand to meet the national standard. Take a look, as to why Ramajeyam a Madurai based rice brand is speeding across the cities and towns in India… Online shopping is presently the most flourishing trade in the entire country. Every product that is a part of our everyday use is now available online and gets delivered in a jiffy. But often, the question arises that what affects a heterogeneous group of audience to opt for online shopping? According to experts, convenience and price are the two main drivers which lead this trend. Here in this blog, we will be ..read more