If you use Looker Studio to track total calculated metrics, i.e. rates and averages across campaigns and time intervals, you will need to automate the calculation of weighted averages in Looker Studio to ensure that your numbers there match the numbers in your source data ..read more

Microsoft Power BI is a data visualization platform used primarily for business intelligence purposes. It lets you combine data from various sources, visualize and discover what's important, and share the results with anyone you want. Its key features include ..read more

Did you know the human brain processes visuals 60,000 times faster than text? Data visualization acts as a powerful lens that reveals big insights by stitching together little bits of information. This explains the increasing demand for legible, accurate data visualizations.  ..read more

A fundamental component of Power BI is Reports, which offer visuals that provide in-depth insights from data. However, with more visuals, reports can become messy. That’s where filters in Power BI come in. This article will explore a special filter called Slicer to make better-looking reports ..read more

Power BI is a powerhouse for analyzing and visualizing data. One of the features it offers is Power Query, which allows users to import, transform, and consolidate data from various sources into a more usable state. It can be accessed through the Power Query Editor, a graphical user interface, or Power Query M, a functional programming language ..read more

For data scientists and analysts, the true capabilities of Power BI lie in the language of DAX (Data Analysis Expressions).  ..read more

Fortunately, tracking analytics and KPIs across multiple Shopify stores and third-party services is easier than it’s ever been. But how exactly to do it may not be obvious or straightforward ..read more

Check out our new free Looker Studio dashboard templates for Google Ads, Youtube and Google Analytics. In this post, I'll share 3 Looker Studio dashboards templates for various marketing reporting needs. These templates are FREE and you don't need to subscribe to any tool or service should you decide to use them. With Dataddo's Free plan, connect up to three flows to Looker Studio, ABSOLUTELY FREE. Want More Looker Studio Tips & Tricks? Learn how to work with multiple date ranges. See how to calculate weighted averages (good for marketing metrics). Find out how to track your In ..read more

CRM platforms like Salesforce hold a wealth of customer information. But what if you could unlock even deeper insights by making any company data from Google BigQuery immediately viewable in Salesforce ..read more

Is your business just getting off its feet? Are you a business-owning veteran, but still looking for ways to optimize your social media presence? This article will explain, with detailed steps and templates, how to find and understand your audience, establish goals, and analyze your social data - all steps to creating a solid and data-driven social media strategy that will serve you long-term.  ..read more