Segment Blog » Engineering
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The Twilio Segment team's latest thinking on all things data, product, marketing, and growth. Segment is a customer data platform (CDP) that helps companies harness first-party customer data. Our platform democratizes access to reliable data for all teams and offers a complete toolkit to standardize data collection, unify user records, and route customer data into any system where it's..
Segment Blog » Engineering
3d ago
Twilio Segment provides a comprehensive suite of tools for efficiently managing, activating, and analyzing your organization's data, ensuring transparency and empowering you to unlock its full potential effortlessly ..read more
Segment Blog » Engineering
3d ago
By implementing semantic sharding and optimizing filtering and grouping with ClickHouse, we transformed query times from minutes to seconds, ensuring efficient handling of high-volume journeys in production while paving the way for future enhancements ..read more
Segment Blog » Engineering
2w ago
Discover how Segment's Reverse ETL integration with Snowflake Cortex improves data management, enabling effortless integration and transformation for enhanced analytics and operational efficiency ..read more
Segment Blog » Engineering
3w ago
Cultivating a symbiotic relationship between user insights and AI copilots, we delve into the art of instrumenting seamless collaboration for enhanced performance and user satisfaction ..read more
Segment Blog » Engineering
1M ago
Learn how reverse ETL helps businesses activate their data to drive better decision-making and greater operational efficiency ..read more
Segment Blog » Engineering
1M ago
The integration of the Segment Edge SDK with Cloudflare Workers offers businesses a solution for achieving real-time web personalization, enabling dynamic customization of user interactions based on up-to-date data ..read more
Segment Blog » Engineering
2M ago
Announcing the availability of Consent Enforcement in Connections for all Business Tier customers at Twilio Segment, empowering businesses to integrate with any Consent Management Platform and enforce end-users' consent preferences seamlessly ..read more
Segment Blog » Engineering
2M ago
Twilio Segment's shift to a Kubernetes-based platform transforms real-time computing, streamlining operations and empowering developers with heightened flexibility and efficiency ..read more
Segment Blog » Engineering
2M ago
Discover how to leverage Segment's Analytics Live Plugins to seamlessly enhance data privacy by removing sensitive customer information, exemplifying an efficient and adaptable approach for businesses seeking to optimize their customer data strategies ..read more