You don’t want to be an average roofing salesperson… You want to be a top earner. Not only in the company… but in the nation. Top earners are making $250K+. And they do these 5 things. Top earners take training seriously. They invest in themselves. Because sales is an infinite game. There’s no end to how great you will become. They sharpen the “sales axe” every single day. That’s what we do together inside the Roofing & Solar Reform Alliance. Which is why we have so many top earners. And $3M+ sales reps. Join me inside to get my entire sales system plus: -Daily support -Mentorship by John ..read more

He’s never seen 1 winning case of employee misclassification (1099 vs W2) as Top 50 Construction Lawyer… Over the last 30 years… And this new FLSA law tightens the noose. Roofers are being forced to change sales reps from 1099 to W2. Watch this in-depth interview with Philip Siegel to find out the truth. Changes are hitting the roofing industry hard and fast - from every angle. FLSA, non-competes getting banned, private equity gobbling everyone up, insurance policies tightening by the day, material price hikes, and skyrocketing interest rates. If you’re not one step ahead of the changes, you’r ..read more

Travis said, “My worst enemy is myself.” Even though he’s on a 65 deal roofing sales streak as a complete rookie. He’s battling with, “Finding that motivation to get out there…” Have you been there? Or witnessed people battle the motivation roller coaster? I know this is going to sound crazy…  But there’s a way to defeat your own worst enemy, so you never need to find motivation even again. That’s what I showed Travis in this coaching session. If you want to get off the Motivation Roller Coaster and make more sales WITHOUT finding motivation or trying to stay motivated… then you must watc ..read more

This is how you sell like a mindreader… To get answers to questions, without asking a question. What you are about to learn is a scary powerful sales technique. It’s a sales superpower. That will get you closing even more sales - while giving your customers a comfortable sales experience. Sales skills like this separate the good from the great. And developing them takes time. Intentional practice. Step-by-step instruction. And that’s exactly what we do every single week inside the Roofing & Solar Reform Alliance. Led by yours truly, John Senac, Dashaun Bryant, Jim Ahlin, and Kody Landals ..read more

“You’re $4,000 more expensive than the other guy…” How do you overcome that roofing sales objection? Watch this to see my reaction to this role play video. The videos were submitted by a Member of the Roofing and Solar Reform Alliance. I gave him direct coaching and feedback (which you’ll see). Then, I want you to pay close attention to the transformation at the end.  Isn’t it wild how much more confident he was? See how he took control? It's bulletproof.  Imagine what you and your team could do with direct feedback like this… Working alongside me, John Senac, Dashaun Bryant, Jim Ahl ..read more

Roofing sales leaders either…  a) Drive the company profits. b) Drive the company into the ground. Sadly, many leaders make these mistakes and drive the company into the ground. Amazing sales leaders do this instead. Becoming an amazing sales leader takes intentional practice every single day. To gain experience - both good and bad. Willingness to experiment and fail. And drive to be better today than you were yesterday. Surround yourself with top notch leaders and you’ll absorb their strengths, even without thinking. That’s exactly what we do together inside the Roofing & Solar Refor ..read more

The homeowner won’t let you on their roof… They don’t want a roof inspection. Do you feel stuck and don’t know what to say? Especially if you’re knocking for retail?  You will easily get past hesitant homeowners when you say the right thing. Watch this and discover:  Your hidden mental roadblocks. What customers are actually thinking. How to easily convince them that they need a roof inspection  What you’re watching is a live coaching session I did with Bear, a Member of the Roofing and Solar Reform Alliance.  Pay close attention at minute 13:17 where Bear puts me on the sp ..read more

I need to set the record straight about the new FLSA Law that’s creating a huge shift in the roofing industry.  If you saw my first video about this, then this is a must watch. Because I correct an important detail, and go much deeper.  Watch this new video to discover: - What are the risks and fines? - What is “Economic Reality?” - What pay changes should you expect?  I cover the high-level details of what you need to know (for owners, managers, and sales reps alike). P.S. Stop going at it alone… Changes like this are coming fast to our industry. Join us in the trenches to stay ..read more

Stop losing roofing sales over text!  Even if you did a great job in the house… If you come across as an idiot over text, it’s game-over.  Even smart sales reps make these 3 mistakes (without realizing it).  Do this instead and you’ll win more sales over text. ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP The Scum Out!      -  Sales Training & Ongoing Support      -  Endorsement & Differentiation      -  Mentorship & Collaboration Become o ..read more

Most owners go out of business in their first few years… And 2 out 3 of sales reps don’t even last 1 year!  Why is the failure rate in roofing so high? I explain exactly why in this new video. The saddest part is the lives that are ruined… As owners lose their life savings. Sales reps bet on themselves, go broke, and drive deeper into debt.  But when you surround yourself with the right people, you will be wildly successful.  The people who you can lean on.  Learn from.  Feel connected to. That’s one of the reasons I founded the Roofing & Solar Reform Alliance. To ..read more