Beer Hawk, Part 6
Proceed to Checkout
by Magento Association
1y ago
Part 6 marks the final chapter in the first series/season of Proceed to Checkout. This episode of the podcast explores the ways the Beer Hawk team sets benchmarks for success and what they view as the company’s future…for now. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) brings back just about everyone you’ve heard from already, including Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Matthew Freegard (senior product manager), Krzysztof Jaworski (tech lead), Dan Marsham (head of content and community), and Andy Ward (head of ..read more
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Beer Hawk, Part 4
Proceed to Checkout
by Magento Association
1y ago
In Part 4 of Season 1, we explore the ways Beer Hawk has expanded and morphed into an omnichannel approach since its founding in 2012. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) welcomes back everyone we’ve heard from to date: Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Matthew Freegard (senior product manager), Krzysztof Jaworski (tech lead), Dan Marsham (head of content and community), Claire Peach (B2C e-commerce manager), and Andy Ward (head of customer services). This episode is one of a six-part series from the Mag ..read more
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Beer Hawk, Part 2
Proceed to Checkout
by Magento Association
1y ago
In Part 2 of the Proceed to Checkout podcast series on Beer Hawk, go behind the scenes during the early days and discover how the brand was formed—and the website technology selected. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) is joined again by Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Dan Marsham (head of content and community), and newcomers Matthew Freegard (senior product manager) and Krzysztof Jaworski (tech lead). This episode is one of a six-part series from Magento Association that dives into the ins and outs ..read more
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Beer Hawk, Part 1
Proceed to Checkout
by Magento Association
1y ago
Welcome to Part 1 of Season 1 of the Proceed to Checkout podcast from the Magento Association. As we embark on this six-part series that dives into the ins and outs of one Adobe Commerce/Magento Open Source merchant, host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) will be joined by various team members from the Beer Hawk family. It all kicks off with CEO/Co-founder Mark Roberts, Head of Content and Community Dan Marsham, and Head of Marketing Rob Flanagan. To help Magento Association continue to deliver content like this, subscribe to the podcast and ..read more
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Introducing Proceed to Checkout, Season 1
Proceed to Checkout
by Magento Association
1y ago
With Proceed to Checkout, an all-new podcast from Magento Association, discover unique stories from Adobe Commerce (formerly Magento) customers through season-by-season deep dives on merchant product journeys. Presented in collaboration with Adobe, Season 1 will focus on U.K. merchant Beer Hawk. For more information about Magento Association and to join for free, visit our website: https://www.magentoassociation.org/.  ..read more
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Beer Hawk, Part 5
Proceed to Checkout
by Magento Association
1y ago
For Part 5 in this series, Proceed to Checkout looks at the Beer Hawk community and the customers that are part of that community: Is there a typical Beer Hawk customer and who might that be? How does the team approach customer loyalty? What’s next on the horizon and what are some ways the pandemic led to changes in their approach to the community. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) is joined by Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Dan Marsham (head of content and community), and Andy Ward (head of custome ..read more
Visit website
Beer Hawk, Part 6
Proceed to Checkout
by Magento Association
1y ago
Part 6 marks the final chapter in the first series/season of Proceed to Checkout. This episode of the podcast explores the ways the Beer Hawk team sets benchmarks for success and what they view as the company’s future…for now. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) brings back just about everyone you’ve heard from already, including Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Matthew Freegard (senior product manager), Krzysztof Jaworski (tech lead), Dan Marsham (head of content and community), and Andy Ward (head of ..read more
Visit website
Beer Hawk, Part 4
Proceed to Checkout
by Magento Association
1y ago
In Part 4 of Season 1, we explore the ways Beer Hawk has expanded and morphed into an omnichannel approach since its founding in 2012. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) welcomes back everyone we’ve heard from to date: Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Matthew Freegard (senior product manager), Krzysztof Jaworski (tech lead), Dan Marsham (head of content and community), Claire Peach (B2C e-commerce manager), and Andy Ward (head of customer services). This episode is one of a six-part series from the Mag ..read more
Visit website
Beer Hawk, Part 2
Proceed to Checkout
by Magento Association
1y ago
In Part 2 of the Proceed to Checkout podcast series on Beer Hawk, go behind the scenes during the early days and discover how the brand was formed—and the website technology selected. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) is joined again by Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Dan Marsham (head of content and community), and newcomers Matthew Freegard (senior product manager) and Krzysztof Jaworski (tech lead). This episode is one of a six-part series from Magento Association that dives into the ins and outs ..read more
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Beer Hawk, Part 3
Proceed to Checkout
by Magento Association
1y ago
In Part 3 of the Proceed to Checkout podcast, we dive into the evolution of the website and talk through recent innovations, as well as how the team works across departments to maintain user experience/UX. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) is joined once more by Matthew Freegard (senior product manager), Dan Marsham (head of content and community), and Krzysztof Jaworski (tech lead) plus first-time guests Claire Peach (B2C e-commerce manager) and Andy Ward (head of customer services). This episode is one of a six-part series from the Ma ..read more
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