Qualifying Your Marketplace’s Supply Side ft. Thomas Vosper at aisle 3
Rockin' Your Marketplace
by Yardstik
5M ago
In the 24th episode of Rockin' Your Marketplace, Thomas Vosper walks us through how to strategize and qualify your marketplace's supply side. How do you qualify the supply side of your platform? That’s a question every marketplace has to answer, and they all land in unique places, because they all have unique products, customers, and positions. Thomas has built and managed the parts of marketplaces that make marketplaces so unique and fun – at Amazon Merchant and Tesco. He has also spent the last 6.5 years in startups and founding/leading a sneaker marketplace – aisle 3. Subscribe to the Rocki ..read more
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The Unique Landscape of Modern Fraud ft. Brian Davis at Dodgeball
Rockin' Your Marketplace
by Yardstik
7M ago
In the 23nd episode of Rockin' Your Marketplace, Brian Davis shows us how the landscape of fraud has changed in recent years. Scrapers, shell Companies, and sneaky schemes: We’re talking about the fight against modern fraud. From the nitty-gritty of trust & safety to battling those pesky chargebacks, Brian Davis has the inside scoop and tons of experience to walk us through this fun and necessary topic. Subscribe to the Rockin' Your Marketplace newsletter to receive the best insights from the podcast, LinkedIn, and marketplace leaders. Find it here: https://www.yardstik.com/podcast/ Subscr ..read more
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Garnering Great Early Market Feed back ft. Zach Castaneda at Shofeur
Rockin' Your Marketplace
by Yardstik
9M ago
In the 22nd episode of Rockin' Your Marketplace, Zach Castaneda shares how to gather great early market feedback. Market feedback isn't just valuable; it's the compass that steers startups toward success. In this episode, we sit down with Zach Castaneda to unearth the practical magic behind garnering early market feedback. From covert conference infiltrations to tapping into unexpected Facebook Group gems, Zach shares his tactics that turn feedback into fuel for innovation. Subscribe to the Rockin' Your Marketplace newsletter to receive the best insights from the podcast, LinkedIn, and marketp ..read more
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Building Strong Legal Foundations for Marketplaces ft. Stephen Fusco at HopSkipDrive
Rockin' Your Marketplace
by Yardstik
10M ago
In the 21st episode of Rockin' Your Marketplace, Stephen Fusco joins to help us break down how to build a strong foundation for legal in your marketplace. Stephen is the Director of Legal Affairs and Data Security at HopSkipDrive, an incredible marketplace that provides safe, reliable transportation for students. Legal considerations are undoubtedly crucial for all marketplace platforms. Stephen Fusco is here to discuss the importance of integrating the legal team into your business operations, how to cultivate a collaborative relationship with them, and why their insights are vital for compan ..read more
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Analytics and Metrics for Marketplaces ft. Colin Gardiner at Karta Labs
Rockin' Your Marketplace
by Yardstik
10M ago
In the 20th episode of Rockin' Your Marketplace, Colin Gardiner joins to help us break down marketplace metrics for us. Colin is the Founder and a marketplace advisor at Karta Labs. He is also the Founder and a marketplace investor at Yonder Ventures. He also writes about marketplaces in his newsletter Take Rate and co-hosts the podcast Wannabe Angels along with Harry Cambell, the Rideshare Guy. All of that to say... there is no better person to talk about marketplace metrics with than Colin Gardiner. LTV, GMV, Take Rate, CAC… the world of metrics for marketplaces can get very confusing. Even ..read more
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Unique Ways to Serve the Changing Gig Workforce ft. Kelly Friend at Veryable
Rockin' Your Marketplace
by Yardstik
10M ago
In the 19th episode of Rockin' Your Marketplace, Kelly Friend joins to discuss we explore the gig economy and the changing nature of work in our time. Kelly is the Director of Workforce Development and Partnerships at Veryable. Very able is an incredible marketplace for on-demand labor in manufacturing and logistics. The modern workforce is changing in incredible ways. That means the way you think about building and serving your workforce should change too. Kelly Friend is here to discuss the changing dynamics of the workforce and what it means for your marketplace. Subscribe to the Rockin' Yo ..read more
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Revamping Your Trust & Safety Program ft. Drew Fowler at Avail Car Sharing
Rockin' Your Marketplace
by Yardstik
11M ago
In the 18th episode of Rockin' Your Marketplace, Drew Fowler joins to discuss the proper foundations for revamping your Trust & Safety program. Drew is the Head of Trust & Safety at Avail Car Sharing, a great marketplace for sharing and renting privately owned cars. In an era where marketplaces are proliferating, establishing a robust Trust & Safety program is crucial. Drew Fowler is here today to share his journey and insights on how he transformed Avail's Trust & Safety program, focusing on the right metrics, building the right team, and managing vendors effectively. Subscrib ..read more
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Understanding Trust & Safety for Growing Marketplaces ft. Jeremy Gottschalk at Marketplace Risk
Rockin' Your Marketplace
by Yardstik
1y ago
In the 17th episode of Rockin' Your Marketplace, Jeremy Gottschalk joins to discuss how marketplace founders can be proactive yet lean in establishing safety in their platform. Jeremy is the Founder and CEO of Marketplace Risk. Marketplace Risk is the foremost organization for insights into risk management, trust & safety, and compliance. They provide an incredible amount of free content to founders to help them build safe and trusted platforms. It is important to consider how to protect your community and your marketplace from risk and from bad actors who may take advantage of the wonderf ..read more
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The Evolving Growth Model for Marketplaces ft. Derick Dorner at Roosted
Rockin' Your Marketplace
by Yardstik
1y ago
In the 16th episode of Rockin' Your Marketplace, Derick Dorner joins to discuss how our growth models must evolve over time. Derick is the Founder and CEO at Roosted. Roosted makes it easier to schedule, manage, and pay your on-demand workforce. The strategy you use to grow to the point of sustainability will never get you to exponential growth. Your growth model and mindset have to change as your company changes. In this episode, Derick Dorner walks us through how Roosted’s growth model changed and what that may mean for the growth of your marketplace. As a huge bonus, we talked a bit about h ..read more
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Categorizing Workers W-2, 1099, or Both ft. Norbert Sygdziak at RideAlong
Rockin' Your Marketplace
by Yardstik
1y ago
In the 15th episode of Rockin' Your Marketplace, Norbert Sygdziak joins to discuss how marketplaces should categorize their workers. Norbert is the Co-Founder and CEO at RideAlong. RideAlong provides safe, reliable, managed transportation for kids across the country. The typical model for gig workers is to categorize them as independent contractors. Some workers and businesses have chosen a different model - categorizing gig workers as employees. In this episode, Norbert Sygdziak walks us through why RideAlong categorizes its workers as employees and helps us think through what models work bes ..read more
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