It's crucial, for both people and the planet, that these companies succeed. WWF launched in 2019 with the purpose of closing the “how” gap for success, equipping companies with the latest data and insights they need to take actions that maximize the potential for impact. Through an innovative measurement framework, ReSource helps companies translate their ambitious commitments into meaningful, measurable progress on plastic waste reduction ..read more

Careful decision-making and responsible sourcing are essential for the production and management of biobased materials, especially considering the increasingly important issues of food security, land competition, water, climate change, biodiversity loss, and safe labor practices. – but not often do we stop and consider the full life cycle of a product, the origin of the materials that make it up, or the environmental footprint that began long ago, the moment those materials were sourced ..read more

To ensure plant-based plastic is designed to build environmental, social, and economic resilience across ecosystems and communities, WWF convened the potential to be more sustainable and better for the planet (BFA). BFA brings a science-based perspective to the sourcing of plant-based plastics and their role in circular systems, ensuring that any shift to plant-based inputs brings lasting value to nature and people ..read more

And in South Korea, this is exactly what WWF and The Coca-Cola Company are working to do ..read more

From start to finish, INC-2 was a rollercoaster with twists and turns and highs and lows but in the end, the progress needed was achieved to move the treaty forward. As I reflect on the week and as we look ahead to INC-3 and beyond, it will be useful for me, but also for governments, businesses and individuals to stop and think about the beauty they will miss in this world if these negotiations fail. This process holds the key to shaping a future free of plastic pollution. There is momentum, there will be more challenges, but together, we can turn off the tap of plastic waste and deliver a tre ..read more

In March 2023, World Wildlife Fund hosted its first-ever Plastic Policy Summit to help forge this path forward in the US by bringing together voices across the spectrum of plastic waste stakeholders and rights holders under one roof. Over the course of two days, speakers and participants—including federal agency representatives, state and local policymakers, nonprofit and corporate leaders, and members of Congress—took part in discussions to help inform how we, as a country, can advance policies and collective action toward a shared outcome of ending plastic pollution in the U.S ..read more

As the plastic pollution crisis grows in severity, the world is in dire need of new business models that are capable of matching the ease, function and affordability of single-use plastic without the devastating levels of waste ..read more

The distinct challenges faced by many of these countries are a symptom of three key structural inequities in the plastic value chain. As a result of these inequities, the burden of plastic pollution is unevenly distributed across countries around the world. reveals for the first time the scale of these disparities. It estimates that the true full lifetime cost of plastic is 8 times higher in low- and middle-income countries than in high-income countries. For low-income countries in particular, the full lifetime cost of plastic rises to 10 times that of high income countries ..read more

The distinct challenges faced by many of these countries are a symptom of three key structural inequities in the plastic value chain. As a result of these inequities, the burden of plastic pollution is unevenly distributed across countries around the world. reveals for the first time the scale of these disparities. It estimates that the true full lifetime cost of plastic is 8 times higher in low- and middle-income countries than in high-income countries. For low-income countries in particular, the full lifetime cost of plastic rises to 10 times that of high income countries ..read more

Read Erin Simon's reflections from INC-2 in Paris, , the majority of Member states fought for a high level of ambition, with more than 100 countries supporting global bans and phase-outs of the most harmful and avoidable plastics, and 140 countries calling to establish global binding rules as opposed to voluntary actions, but to get the job done, it will require a strong political will we did not see in Nairobi. The will to stand up and speak up not for country or economic agendas but for the people and planet who depend on these world leaders to do their part ..read more