In the dynamic landscape of digital marketing, brands are constantly seeking innovative ways to engage with their audiences. The evolution of the metaverse concept has opened new possibilities for brand immersion and interaction, with platforms like Roblox and Fortnite leading the way. With over 3.4 billion gamers in the world, it is not hard to understand why brands need to consider where to build their virtual home base.  However, the decision to build on existing platforms, or to create a private ‘Verse’ instead, involves careful consideration of various factors. It is important to r ..read more

MetaVRse co-founders Alan & Julie Smithson recently had the opportunity to showcase our groundbreaking work (and unveil our current and upcoming projects) to the esteemed members of SIGGRAPH’s Toronto chapter. We’re thrilled to share an abridged video that covers our latest milestone developments. SIGGRAPH, a special interest group under the Association for Computing Machinery (ACM), stands tall as the preeminent conference for computer graphics professionals. To say that the MetaVRse team was honoured to present our product suite, and the MetaVRse Engine that makes them all possible, i ..read more

MetaVRse Launches Frontfundr Campaign to Deliver 3D Web Engine World-Leading 3D Web Engine Makes It Easy to Create Interactive Experiences for 7 Billion Devices TORONTO, August 2, 2023 – MetaVRse, the leading spatial computing engine for the 3D web, today announces the launch of its crowdfunding campaign on FrontFundr, Canada’s leading online private markets investing platform. Investors around the world can stake their claim at frontfundr.com/metavrse. Founded in 2016, MetaVRse has established itself as a leading player in the spatial computing and extended reality (XR) industry by deliveri ..read more

MetaVRse Announces Engine 2.0 Developer Beta MetaVRse makes it easy to create 3D interactive experiences on the web. Toronto, Ontario – June 6, 2022 – MetaVRse, Inc. is proud to announce its open beta for the MetaVRse Engine, the most robust 3D creation platform on the web. Originally an internal development and deployment platform, the Engine has been rebuilt from the ground up for creators and developers to make their own 3D experiences, accessible on over 7 billion devices. Anyone can sign up today at editor.metavrse.com. “By 2030, we believe every business will have a metaverse presen ..read more

MetaVRse co-founder Alan Smithson will be at AWE 2023 later this month to talk enterprise XR and where the metaverse and ecommerce collide. Be sure to check out Alan’s recent AWE Live talk around our work in medical device training with the help of our MetaVRse Engine 3D creation platform: The post VIDEO: Alan Smithson Talks Medical Device Training at AWE Live appeared first on MetaVRse ..read more

How MetaVRse is Transforming Medical Device Training The MetaVRse Engine is useful for a lot of fun and flashy use cases. As a web-based 3D creation platform, it can be used to create immersive gaming experiences, as well as more radical software, from modeling product designs to creating a virtual shopping experience. But the MetaVRse Engine supports more than just fun, design, and exploration – it also helps train health professionals on the latest medical devices. Today we’re excited to share a new demo and case study highlighting our work in medical device training. Medical Device Trai ..read more

Siemens Healthineers, Skillable and MetaVRse Win Bronze in 2022 Brandon Hall Group Excellence in Technology Awards Toronto, Ontario, Canada, February 23, 2023 – MetaVRse is proud to announce that the company has been awarded the 2022 Brandon Hall Group Bronze award for excellence in the Best Advance in Education Through Technology category, along with Siemens Healthineers in Canada and Skillable. The three companies were recognized for their work on the RAPIDPoint® 500e Educational Digital Twin experience. RAPIDPoint® 500e is an end-to-end blood gas system solution that delivers reliable, fa ..read more

The 5 Experiential Marketing Trends That Will Redefine 2023 At the heart of experiential marketing is one simple idea – instead of being passive consumers, people can actively participate in branded experiences (and even brands themselves). Unlike traditional marketing, experiential marketing is relevant, meaningful, interesting, and above all meets people where they are. With newer technologies allowing for greater personalization, the marketing world is being turned on its head. Generative AI. NFTs. Virtual worlds. Hybrid events. Smart contracts. Beneath the hype, these technologies are al ..read more

MetaVRse CEO Paul Konieczny on Made in CA As a Canadian company with a global platform, MetaVRse is uniquely positioned to take on the metaverse for enterprise. After all, we sit at the intersection of the three largest markets on earth. This past week, MetaVRse CEO Paul Konieczny was honoured to be interviewed by Made in CA, which celebrates Canadian innovation. Until now, most people have been locked out of the 3D creation process. Instead, it’s reserved for an elite group of programmers, coders, designers, and artists. By 2030, every organization in the world will leverage 3D technologie ..read more

What Is (and Isn’t) The Metaverse? While XR and Web3 comprise the building blocks of what’s known as the metaverse, that doesn’t paint a full picture of what the metaverse actually is. Much like the web in the early 90s, or social media in the late 2000s, it’s still a new concept, even for those of us actively working on it. But with the potential to reshape our social and economic lives over the coming decade, it’s important that we all know what the metaverse actually is… and what it isn’t. Let’s separate truth and myths about the metaverse. 1. The metaverse is not VR (but VR does make it ..read more