We promised you in Podcasting 101 Part 1 that Monica would flip on her tech switch and now she's here to deliver. She geeked out (and loved EVERY minute of it ) explaining the ins and outs of: Hardware: We start with the basics - microphones. Then dig into essential accessories to enhance your recording setup and minimize background noise. Software: Navigating recording and editing software can be daunting, but fear not. We outline options for beginners along with tips for remote interviews to maintain audio quality. Podcast Hosting: Hosting service comparison complete with checklist to help ..read more

We’ve fielded a lot of questions about starting podcasts lately. Enough questions we started to think the universe was telling us we should do a few podcasts about starting a podcast.  Luckily, with over 200 episodes under our belt, we're getting this whole podcast thing figured out. We cataloged our misadventures and advice into two podcast focused episodes starting right here with: Podcasting 101 Part 1: Getting Started Checklist  A practical checklist to guide you through the essential 3 pre-recording decisions: your show's human resources, frequency, and brand details. Read the f ..read more

 Monica is a website builder by trade…you’ve probably figured that out by now.  But a website that can’t be found is about as useful as a screen door on a submarine.  Which makes her a student of SEO…FOREVER. Because it changes faster than a Nascar pit crew.  And it’s not one dimensional either, Search Engine Optimizations (SEO) is mutli-faceted. The MayeCreate team’s responsibility is to build a website Google can be friends with. Which is a huge part of the SEO pie. But what about all the other things? That’s where Nina Gibson comes in. She’s done SEO for some big brands ..read more

Domain Hosting Website   Sooooo intangible…yet so important for your business. We talk about these things everyday but for normal humans they’re a question factory… What even is a domain?  How do you get one?  How do you connect it to everything? And what the heck is hosting?  Do you need it? How do you know which one you need? So if you’re up to your neck in questions, this episode is for you. Together we'll unravel the role of domain name and domain registrars then move on to decode hosting for you—shared, VPS, dedicated—so you can know which is right for you. Let's get ..read more

The latest episode of Marketing with Purpose, features none other than Chris West, President of West Contracting. ️ Chris and his team spent the past year in a cycle of change, reevaluating their internal structure, figuring out what works and what doesn't, and charting their course for the future.  As part of their marketing team, it's been awesome to be a part of the journey! Today we’ll dig into: How they are continuing to strengthen company culture through recent changes but keeping what works, including their employees, who have an average tenure of over 10 years! What it's like wor ..read more

In this week’s Marketing with Purpose episode we're tackling a topic that hits close to home for many of us - quite literally. Working from home with your spouse and managing to: Not go nuts Get your work done  AND stay married Tyler and Christi Ernst have been remote working from the same ROOM for the past 4 years…and they still like each other!   So we had to know their secret. Tyler is our lead developer and co-art director at MayeCreate, and luckily he and his wife, Christi, share an office - because we regularly consult Christi for a second opinion! In this episode Tyler ..read more

You know how Monica LOVES to geek out about podcasting? OK, not quite as much as she loves geeking out about websites…but close ! And recently, on the Marketing with Purpose podcast, Monica had the pleasure of geeking out WITH another podcasting veteran with over 300 episodes under his belt, Khalil Benalioulhaj. He likes podcasting so much he started a business to help people run their podcasts. Now, that’s taking it to a whole new level… Here's a sneak peek of what they covered in the episode: Remote recording benefits and production efficiency Understanding podcast analytics and measuring s ..read more

When MayeCreate opened the new Camdenton office, Stacy and Monica needed a spot to meet up in between. They lucked into a relatively new co-working space, Jefferson and High that rekindled Monica’s belief that customer service is your number one marketing tool as a small business. So Monica invited owner, Chris Galloway, to give us a rundown of the seamless tech integrations, onboarding process and snacks that keep his customers coming back time and time again. If you’re craving customer service inspiration, there’s a thing or two to learn about this growing co-working space. (Warning…this epi ..read more

How are you at saying, “No”? Monica always says, "it took birthing two kids and attempting to run a business at the same time" for her to get her head on straight and master her ‘no’ game.  See, ‘yes’ can be a dangerous game for a busy human. Each yes has to align with your priorities. ‘Yes’ is about putting your energy where it matters most. ‘No’ is about protecting that energy for the next opportunity to say ‘yes’. So really…No is it’s buddy Yes’s superhero!  In this episode, Stacy, a self-proclaimed yes-gal, and Monica turn the tables on the guilt of ‘no’. Talking through their in ..read more

Over the past 18 years change is the one of the only things that has remained constant as in our business.   And some people love it…other people…not so much.    That’s why we talk about it so much on the Marketing with Purpose podcast. Because to make marketing and business decisions with purpose we have to be able to embrace the idea that things WILL change and then figure out WHAT the heck needs to change and make a plan to pull it all together.   In our latest episode, Monica sat down with Paden Squires, CPA & CFP at WR Tax Planners, who while helping our company ev ..read more