How many eggs did Apricot Lane Farms collect in 2024? Eighty three thousand five hundred ninety seven. How do we know that? Because they posted a clever graphic that said so. What does that make us think about their farm? They must be hardworking farmers and have some happy chickens. Use numbers to share your farm, business or farmers market accomplishments and impress your shoppers. Make it eye-catching and fun to be sure it's memorable. Listen in for how-to tips including:   Exact numbers are more impressive and memorable Should you share products made or sales totals ..read more

Farmers Market Day logbooks can store valuable information, customer requests and market history. Whether you use them to track attendance or sales, complaints or comedy, they can be helpful and interesting if you both maintain and read them. Listen in for tips to decide what to include and how to format your market log, based on the Farmers Market Pros' experience and other market managers' and market business owners' input. These are some of our takeaways: A standard set of information can help predict trends Multiple team members reporting is most accurate  Open ended questions can yi ..read more

And just like that another year of farmers markets is coming to a close. We’re ringing in this new year quietly. 2024 has been full of meaningful connections, community-building and so many conferences. In the coming weeks we’ll be sharing our inTENTions for 2025, tips and how-tos, and new ways to connect. We're cooking up some exciting new things, so stay tuned. Don't forget to register for InTents, the National Farmers Market Conference; we can't wait to see you there.  Thanks for listening all year long, and we're wishing you a happy, healthy and prosperous New Year ..read more

Whether you’re observing  a holiday this week or not, remember that you are a gift to your communities every week of the year. We hope you find time to rest and enjoy the fruits of your labors. Wishing happy holidays to all who celebrate and peace to one and all ..read more

The season for holiday gifting is here! Whether you're a market manager, farmer or vendor, we have great tips for remembering all the people who have supported you this year. It really is the thought that counts so if gifts aren't in the budget we suggest other ways to acknowledge the people you appreciate. Grab your list, check it twice and listen in to this spotlight episode from 2023 as we discuss:   • Who's on our holiday list • Useful gifts for your team • Shopping local, of course! • Big impact on a low budget ..read more

Our Live from the InTents Conference episode has become an annual tradition, and it's one of our favorites every year. Tent Talk producer Leandra Hays sat down with conference attendees and asked them to share the best part of their market day.  They made us laugh, and cry and sometimes say, "What the heck?" Drop a note in the comments to share the part of your market day that is your favorite. Big thanks to the wide variety of people who shared their experiences from markets coast to coast (we see you, New Brunswick ..read more

For some folks making year-end donations is a tax strategy. Others just feel generous this time of year. It's a perfect time to bolster your farmers market's fundraising efforts and finish the year with a balanced budget. Even though your core market business is hopefully self sustaining, many market organizations also provide educational programs and supplement nutrition incentive programs. Those are efforts your community can help support. Listen in as we talk about how to make that ask effective:  Be specific about why you need support Explore the best ways to reach your fans Give you ..read more

We've been talking about the 4 Ps for market success since we started our Vendor-101 class almost 15 years ago. Product, packaging or presentation, personality and today's focus: Professionalism. Farmers markets are a shopping environment where one vendor's actions and attitudes can affect a lot of people's businesses. Be a most valuable farmer or vendor by remembering some of the things we're chatting about today: Being timely during the application process Ways to build trust with shoppers Communicating the "why" helps  Remembering kindness counts   ..read more

We've known Maya Madsen since the beginning of her phenomenal Black woman-owned business' journey. You've heard from her before. We check in often enough to consider her an unofficial Tent Talk podcast co-host.    From the start she told us she meant to create a vegan cookie empire and she's done what it takes to accomplish that. She not only makes delicious cookies, she collects tons of data. She asks for professional help to analyze trends and inform her next moves. Basically, she treats her happy, gorgeous bakery business like a business. Join us to learn from Maya about:   ..read more

This week we caught up with James Grevious of Rebel Marketplace in Aurora, Colorado. Since he last joined us on Tent Talk, he’s been addressing  challenges around establishing a consistent location and a sustainable business model. Staying rebellious, he  continues to create neighborhood food security with a hyper local farmers market. Along with today's update, it's a pleasure to share our talk with James that was originally broadcast in August 2023.  Listen in For James' views and tips on: Intentionally developing and incubating urban farmers  Increasing community capac ..read more