Restaurant Dive » Restaurant Marketing News
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The latest marketing news, trends, and innovations in the restaurant industry. Articles cover marketing technology, loyalty programs, personalization, ad targeting, and more. Restaurant Dive provides in-depth journalism and insight into the most impactful news and trends shaping the restaurant industry. The newsletters and website cover topics such as consumer trends, restaurant tech, food..
Restaurant Dive » Restaurant Marketing News
1w ago
CMO Mark Shambura delves into the “Better Get You Some” campaign, the evolution of the chief marketer role and the chain’s commitment to DEI ..read more
Restaurant Dive » Restaurant Marketing News
1w ago
Timed to National Burrito Day, the interactive web game tasked consumers to correctly guess two exact order combinations to score a promotional code ..read more
Restaurant Dive » Restaurant Marketing News
2w ago
On March 31, Starbucks Odyssey Beta — a major restaurant effort to capitalize on Web3 hype — will end 18 months after it was announced ..read more
Restaurant Dive » Restaurant Marketing News
2w ago
The chain added CEOs for its North America and international divisions to give those regions more autonomy as it pursues its ambitious reinvention plan. ..read more
Restaurant Dive » Restaurant Marketing News
2w ago
Unlike surge pricing, dynamic pricing can enhance brand loyalty and foster a sense of community engagement beyond traditional marketing methods, writes Catherine Tabor, founder and CEO of Sparkfly. ..read more
Restaurant Dive » Restaurant Marketing News
2w ago
By analyzing the role and effectiveness of cultural factors in content, this solution can help advertisers deliver more impactful and inclusive ads ..read more
Restaurant Dive » Restaurant Marketing News
1M ago
After three quarters of sliding sales, Madsen will oversee menu changes and digital strategies to woo lapsed and new customers after a tough year ..read more
Restaurant Dive » Restaurant Marketing News
1M ago
Strengthened by its emergency pizza marketing stunt, Domino’s updated rewards program helped bolster traffic and comparable sales ..read more
Restaurant Dive » Restaurant Marketing News
1M ago
The company said Tuesday that it would not charge higher prices during peak hours. This statement follows widespread consumer backlash on social media in response to mention of a dynamic pricing test in its Q4 earnings call. ..read more
Restaurant Dive » Restaurant Marketing News
1M ago
The membership, which will be trialed at 13 stores, offers customers free game play points and steep discounts on food and beverage options ..read more