By Anna van Raaphorst - Ascent Apartments: Sunset, CC BY 2.0 Southeast of the San Francisco Bay is an area homebuyers should know about. Santa Teresa is one of the last urban areas on the edge of San Jose, just before the rural Coyote community. We’ll tell you about everything Santa Teresa, CA, offers, for anyone curious about living there.. Not far from where tech giants have their headquarters, Santa Teresa is a mix of industry and residential space. It has many of the classic California qualities, like instant access to mountain ranges and park spaces. The nearby Santa Teresa County Park i ..read more

Earthquakes are a terrifying part of life in many parts of the world, reminding people about how insecure or shaky their homes are the moment any seismic activity happens. Thankfully, there are countless ways to build your property so it can handle anything that's thrown at it. These tips will walk you through what to expect where you live, and how you can build a property that won’t crack under pressure. Understanding Seismic Hazards Knowing what seismic hazards are can help you understand the specific risks in your area. These hazards include ground shaking, surface ruptures, and soil lique ..read more

With the right outdoor space, your home stands out, instead of being standard. In competitive markets, you’ll need to make sure your exterior is just as appealing as your interior. After all, potential buyers are going to see the outside first, so it must capture their interest. You’re about to hear realtor-tested methods to prepare your outdoor spaces for sale. Using these strategies could mean a more successful home sale, putting more profit in your pocket.  “In today’s home sale environment, outdoor spaces can make or break the level of engagement we see with listings.” - Sandy Jamiso ..read more

Posting, reacting, sending, and sharing. We use social media every day, but most have never applied scrolling and posting skills to real estate. Our relationship with Twitter, Facebook, and Instagram serves personal connections. Most people would consider social media entertainment, but it’s also a valuable tool for modern real estate marketing.  The question is, will you leverage social media effectively to sell your home?   Social media can be harnessed - Photo via Canva How to Promote Listings on Social Media Platforms Your potential buyers might be scrolling through social media ..read more

Some home sellers may have the luxury of time. They wait for the perfect buyers, turn away low offers, and patiently look forward to selling their homes. But that’s not your home-selling situation. You’d prefer to wrap things up promptly while hitting financial goals. This isn’t just a self-serving strategy - it’s smart for several reasons. By quickly getting your home on and off the market, you avoid price reductions, and the next stage of your life can begin. You can read about a top realtor team’s strategies in this book - Photo via Canva The good news is that your real estate agent has s ..read more

Photo via Canva Safety and security continue to be top-of-mind concerns for vacation rental property managers and owners in the digital age. Ensuring the safety of your property and guests is key to building trust enhancing guest experience and protecting your business from potential liabilities and reputational damage. By bolstering your accommodation’s digital and physical security, you can prevent incidents that could damage the property, hurt your reputation, and harm your guests. Steering clear of these unwanted situations, in turn, can lead to higher guest satisfaction and more positive ..read more

Your home should stand out to prospective buyers, in person and online. A large part of that first impression is the exterior and a lawn usually takes up most of it. Some keep a close watch on their grass, feeding it nutrients, evenly watering, and keeping it trimmed. Other homeowners either don’t have time, aren’t living on the property, or have no idea how to maintain a luscious lawn.  But whatever kind of custodian you’ve been, it’s time to bring out the best in your grass. Its visual impact can’t be understated unless you want to give buyers a reason to skip your listing.   ..read more

Between the Pacific Ocean and San Jose, some mountains hold natural beauty and lots of well-priced homes. The location is just as ideal as the surroundings, sandwiched between a coastline and a global tech hub. Nearby, Santa Cruz is the county seat of Santa Cruz County. Being a mountain range, it has the topography you’d expect, plus an element of privacy that can’t be bought closer to the major Silicon Valley cities. New residents are typically outdoorsy and choose this area for a reason. The trails, rolling hills, and viewpoints are in high supply. Thankfully, living in the Santa Cruz Mount ..read more

The right time for buying a luxury property worth millions depends on the investor’s ability, insights, and housing market trends. As the mortgage rates are expected to slow down in 2024, it is not challenging to purchase a high-end property in sizzling real estate markets that ensure the investors’ benefit in the long run, as well as top-of-the-line particulars of homes. Here are the top six locations within and outside California, perfect for buying a million-dollar home if you are willing to make a move this year without expecting to lose. Top Three Places To Buy Homes In California To Ens ..read more

Home sellers quickly discover a slew of real estate slang, including “buyer’s market.”  A real estate market fluctuates between a seller’s, buyer’s, or balanced market. The atmosphere of a buyer’s market in real estate is buyer-friendly and creates a competitive playing field for sellers. Supply outpaces the demand, meaning that buyers have lots of housing options. As a result, they feel less pressure and sellers must price lower to become attractive.  This guide teaches sellers about buyer’s market strategies - Photo via Canva California is a seller's market now, though future mar ..read more