End-of-year sales bring the biggest and most lucrative opportunities for B2B companies as an influx of retailers and wholesalers drive in. They’re like end consumers for corporations that run on the business-to-business model. This means they have to race against time and meet client demands on time before other third parties close the deals. And what could be a better way than doing all-out digital and ensuring every B2B deal is done online? After all, we're living in times when it's all about having a robust digital presence ..read more

A strong blog may help you generate leads and function as the core of your industrial content marketing plan. If you're not using a blog or if yours isn't up to par, it can be beneficial to go back and ensure that your blog is headed in the right direction ..read more

Get Ahead: Planning Your Holiday Email & Corporate Gifting Campaigns As the holiday season approaches, it’s time to start planning your email marketing and corporate gifting strategies. The end of the year presents a valuable opportunity to strengthen client relationships and boost those final quarter sales. Here’s how to make the most of it ..read more

Three Strategies to Make the Most of In-Person Events  After two years of keeping our distance, it will take a while to get used to seeing people again. Remember how much business we used to do face to face? Tap into those memories as you ease back into friendly rooms again ..read more

When searching for email marketing tools there are several things you should consider to ensure it aligns with your marketing goals and needs. Here are 7 key things you should consider when looking at new email marketing tools ..read more

Marketing has become associated with a company plan because of its competitive strategy and financial performance. To attract people interested in products or services, it employs customized methods to each firm, its consumers, and its leads. The types of platforms you use and additionally the campaigns you spend in determine a variety of marketing types. They are classified as B2C (business-to-consumer) services ..read more

Landing a big company and becoming its supplier can increase revenue substantially. Not only does it help create immediate revenue, but for the future, you can get different large companies as they can see you were partnered with a big one previously ..read more

Public relations (PR) can help manufacturers generate sales through various ways. The top priority for marketers is generating leads. Companies in the industrial & manufacturing sector seek ways to stay competitive. Building relations with the public will help drive credibility and improve awareness. Below, we take a look at the benefits of public relations with examples and how you can start ..read more

Both Wix and WordPress are great choices for website design. They both provide built-in features, templates, and add-ons that can be of use to many organizations. Users without technological experience are able to use these website building platforms without learning how to code. When comparing the two, it is a matter of which features you would like which we have described in our WordPress vs. Wix blog ..read more

On average, the top manufacturers are acquiring a little more than half their website visitors from direct traffic, meaning they type your URL into their browser. Utilizing a business website to its most potential can be tricky, and even choosing which platform to start on can be a challenge. Below, we look into manufacturing website platform alternatives ..read more