Time and again, now we hear the word ‘Sustainability’ and how it is crucial to be sustainable in today’s world. It is the ability to exist and develop without depleting natural resources for the future. Sustainability is about managing the triple bottom line, informally known as profits, planet, and people, which refers to economic, environmental, and social welfare. These are the three pillars of sustainability. We need to keep in mind that we cannot focus on just the environmental aspect since the social and economic factors are equally important. Single-use plastic products (SUPPs) may be c ..read more

A naturally grown, eco-friendly golden colored fiber, jute is native to India and Bangladesh. Owing to its color and shine, it is popularly known as the ‘Golden fiber’. Its tensile strength, breathability and versatility as a fabric makes it a popular choice for making bags and other packaging materials. Jute remains the second most important vegetable fiber after cotton. Its environmental benefits are noteworthy and most countries are turning to jute as a sustainable alternative. Insights into the history of this industry Jute is one of the oldest industries in India. Jute production in India ..read more

A crop native to Bangladesh and India, Jute is otherwise called ‘Golden fiber’ for its color and market value. The fibers are harvested from the skin and stem of the plant. Biodegradable, compostable, and recyclable jute, ticks all the right boxes when it comes to sustainability and the environment. If you are an environmentally conscious individual or you wish to run a business that is sustainable, including jute in packaging is the way to go. Why is jute environmentally friendly? Fast maturation – The crop matures in just 4-6 months and offers huge yields in relatively small lands. From a l ..read more