Elevating Trust and Security in Media Management: Our SOC 2 Journey
Evolphin Blog
by Brian Ahearn
5d ago
We’re thrilled to announce a groundbreaking milestone at Evolphin: achieving SOC 2 compliance, setting us apart as a unique company among media asset management (MAM) and digital asset management (DAM) vendors. This accomplishment underscores our unwavering commitment to providing the most secure and reliable cloud-based media asset management solutions in the industry. Why SOC 2 Matters for Media Asset Management In the dynamic realm of media asset management, the security and integrity of media assets are not just operational necessities for creative organizations; they are foundational to ..read more
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Simplicity Meets Power: How AI Is Transforming Digital Asset Management
Evolphin Blog
by Brian Ahearn
5d ago
Digital Asset Management (DAM) is more than just storage—it’s about smart, efficient organization and retrieval. Evolphin Zoom aims to revolutionize DAM by merging simplicity with powerful AI capabilities. Read on to understand how AI is transforming the world of DAM, and how platforms like Evolphin Zoom and Crop.photo are at the forefront of this change. Table of Contents The Mechanics of AI-Driven Metadata Search Traditional search functionalities have their limits. That’s why Evolphin Zoom employs AI-Driven metadata search. But what does “AI-Driven” really mean? In simple terms ..read more
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Evolphin Zooms Into Henry Stewart DAM NYC 2023
Evolphin Blog
by Brian Ahearn
5d ago
Unveiling the Future of AI-Driven DAM The future of Digital Asset Management (DAM) is AI, and the future is now. We’re thrilled to announce that Evolphin will be a part of the much-anticipated Henry Stewart DAM NYC conference on September 14 & 15, 2023. As leaders in AI-driven DAM solutions, we are excited to showcase how Evolphin is pushing the boundaries in this space. Uniting DAM and Photo Studio Operations: Crop.photo In addition to our core DAM solutions, we’re also proud to present Crop.photo—a groundbreaking tool designed for automating photo studio operations. Crop.photo is a key p ..read more
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How To Migrate Media Assets to a MAM
Evolphin Blog
by Mike Chiang
5d ago
If you’re looking to step up media operations in 2023, you will need to plan ahead for managing your projected asset volumes. You will likely outgrow rudimentary digital asset management (DAM) systems in favor of more robust media asset management (MAM) systems – to support your mixed rich media and video assets,  which can often be tricky to manage. But finding the right MAM system is only the first step in the journey toward a more efficient media asset management system. You still need to overcome the challenge of migrating your assets over to your new MAM system.  This guid ..read more
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Digital Asset Management Version Control
Evolphin Blog
by Mike Chiang
5d ago
One of the most expensive graphic design errors that never made it into the media was chalked down to a small design mistake. The team designing the covers for a popular casino’s slot machines sent the wrong design file version to the manufacturer, leading to thousands of dollars worth of unusable slot machine covers being manufactured and shipped. Sadly, these losses could have been prevented with an effective digital asset management version control system. Digital asset management version control is a big phrase for the often missed practice that takes the frustration out of creative tea ..read more
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Image Version Control: The Importance of Image Version Control in Digital Asset Management
Evolphin Blog
by Mike Chiang
5d ago
For marketers across the ages, visual imagery has always represented currency. And the reason isn’t far-fetched. Research shows that our brains process images 60,000 times faster than text. Perhaps this is why enduring brands like Coca-Cola have historically invested substantially in stimulating, sensorial, visually-led marketing campaigns. As simple as they may appear, these iconic visuals rarely result from one individual’s efforts. Under the hood, the most effective visual messages are often the result of multiple talented individuals working together. The underlying process usually i ..read more
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Learn How Cloud Media Asset Management Maximizes Your Remote Team’s Efficiency
Evolphin Blog
by Mike Chiang
5d ago
The workplace in 2023 has evolved significantly since the pandemic. While bustling subways in business districts indicate workers’ return to the office, the number of commuters using them remains far below pre-pandemic levels. In fact, there is a well-documented divide between workers who crave the social connection that a physical office offers and those who prefer the convenience of working from home while the world commutes. Hybrid work – where employees go into the office part-time – is gaining ground as a happy middle option. This trend is especially prevalent in the media industry, wh ..read more
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Proxy video editing: KQED’s post-production secret sauce
Evolphin Blog
by Mike Chiang
5d ago
It’s easy to underestimate how much work goes into producing visually appealing educational content like KQED’s award-winning series, Above The Noise. What’s crazier is the idea that only a few years ago,  productions like these would have taken weeks to edit,  with all team members – colorists, sound, editors, etc., all collaborating under one roof. With the pandemic forcing organizations to innovate or die, KQED had to find new ways of collaborating remotely on post-production. Remote post-production collaboration is challenging for various reasons.  First, managing high-r ..read more
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Evolphin Announces Crop.photo
Evolphin Blog
by Brian Ahearn
5d ago
We are thrilled to announce today the immediate availability of Crop.photo, a brand-new service from the Evolphin R&D team that brings advanced AI technology to the world of image retouching and eCommerce image optimization. Crop.photo is a cloud-based service that offers powerful bulk processing tools for automating image cropping, content resizing, background removal, and listing image analysis. Built on Evolphin’s expertise in digital asset management, Crop.photo provides a self-serve solution for retailers of all sizes to process massive numbers of  images with a cost effective S ..read more
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On-premise MAM vs Cloud MAM
Evolphin Blog
by Mike Chiang
5d ago
You’ve recently been hired as a creative director, and now you have the tough job of spearheading your organization’s digital transformation strategy with your media asset management (MAM) system choice. The options before you are between an on-premise and a cloud-based MAM system. It gets tricky because you have to make a strategically relevant choice for your organization without the specialized technical knowledge to inform your decision. How do you decide whether an on-premise or cloud MAM is best suited for our organization’s digital transformation? Which option can best unlock the com ..read more
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