Interview with Prue Diamond – Founder of Rocc Naturals
Startup Victoria Blog
by Startup Victoria
4M ago
 Can you tell us about your startup? ROCC Naturals was founded with a rebellious spirit and drive to do things differently; to do them better. I love health and fitness. Yoga, half marathons, triathlons... I’ve tried it all — although not always at a record-breaking pace. When pregnant, very conscious about what I put on and in my body, I switched from a chemical- loaded toothpaste to natural one. But looking at toothpaste, I saw a problem. If we were getting more conscious about how we fuel our body, why were we so relaxed about the ingredients we brush our teeth with? I couldn’t find a ..read more
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Interview with Jordyn Evans, Founder of Mingle
Startup Victoria Blog
by Startup Victoria
4M ago
Can you tell us about yourself and your startup? My name is Jordyn. Ever since I remember I knew I wanted to start a business. My dad was a business owner, my grandpa was a business owner and I knew I wanted that for myself one day. I just needed an idea and some work experience under my belt. I started my career in FMCG Marketing, working for a drinks startup, the brand was called CAPI. CAPI sells all-natural carbonated drinks and are challenging the multinationals with a “better for you” offering. When I started it was a team of 4 people, so from day 1, I really got a taste of what it was ..read more
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Intention and spontaneity: Amanda Walker, Lord of the Fries
Startup Victoria Blog
by Startup Victoria
4M ago
Written by Jenna Polson Amanda Walker is Co-Founder and Head of Operations at Lord of the Fries, Australia’s biggest vegan fast food franchise. But her meat-free hotdogs are just one example of how Amanda’s values and beliefs inspire solutions. Alongside her roles as wife, mother and friend, she is a certified life and business coach, healer and mediation teacher. Values-inspired entrepreneurship When Amanda and her husband Mark first set out to create a business for themselves, their first priority was that it reflect their values: vegetarianism, desire for autonomy, environmental awarenes ..read more
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Prioritising connection: Ben Scholl and David Berlinski, Toolbox Education
Startup Victoria Blog
by Startup Victoria
4M ago
Written by Jenna Polson Winning both the People’s Choice and Overall prizes at Startup Victoria’s Wellness Pitch Night, mental health program Toolbox Education is clearly making an impression. Co-founders Ben Scholl and David Berlinski found that influencing teen choices starts with real connection. But their focus on strong relationships sustains them beyond the classroom. Direct to young minds The idea for Toolbox Education was born “after a nice run and a coffee… the best thing for mental health!”. Melbourne was in lockdown, and the waiting lists for psychologist appointments were long ..read more
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Interview with Sarah Agboola, Founder @ mtime
Startup Victoria Blog
by Startup Victoria
4M ago
This month we are highlighting Inspiring Young Founders so asked Sarah Agboola, Founder of mtime about her experience as a young founder… Can you tell us about yourself and your startup? My name is Sarah Agboola and I am the CEO & Founder of mtime. mtime gives busy parents their time back by matching them with family assistants we train to provide a flexible mix of housekeeping and nannying tasks. I started working full time at mtime when I was 23 and am still at it 5 years later. Can you tell us about your Founder journey and how mtime came to be? I started mtime to solve a personal pr ..read more
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Australia’s alternative lending options
Startup Victoria Blog
by Startup Victoria
4M ago
Article written by Fundsquire Alternative lending refers to non-traditional forms of funding, instead of the usual bank loan methods to secure an injection of cash. There are so many options when it comes to business finance in Australia. Generally these can be split into two categories: non-dilutive and dilutive funding. Non-dilutive refers to investments that do not require founders and owners to exchange a portion of their company. Alternatively, dilutive funding does require a percentage of equity to be exchanged in order to fulfil the investment raise. Here are some examples of alternat ..read more
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Interview with Kornelia Pytlak, Founder of Wet Dog and Co
Startup Victoria Blog
by Startup Victoria
4M ago
By Kornelia Pytlak Founder of Wet Dog and Co Can you tell us about your start-up? Sure! Wet Dog and Co was born from the love of the doggies and the environment. My dogs, especially Bunji, love the ocean, and he gets wet whenever we are at the beach. I spent hours drying him properly and thought there needed to be an easier way! The collars got stinky and mouldy, too, and you don't want to get a new one every few months. So I did some research, and 2 years back, I found one poncho made from polyester, pretty bad quality and not sustainable! So I have decided to create something easy, fun an ..read more
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Business planning – how to make it work.
Startup Victoria Blog
by Startup Victoria
4M ago
By Dr. Warren Harmer Chief Business Planner, The Business Plan Company The enemy of business planning is the business plan, well, at least the traditional concept of the business plan. For most small business owners, the idea of a business plan is a formal, structured document that sits on a shelf and no-one looks at (except maybe the bank). What that means is that the practice of business planning is seen as irrelevant, too hard or too expensive; so is not used. Without clear direction, purpose or a set of targets that everyone works towards, the business muddles along without achieving the ..read more
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Four Wellbeing Tips for Leaders
Startup Victoria Blog
by Startup Victoria
4M ago
Article by Simi Rayat, Founder of Wellbeing Face As the current global climate presents great uncertainty and pressure, the need for LEADERS is even more necessary than ever before. Ensuring your psychological wellbeing is maintained, if not enhanced during this time, is paramount to your leadership effectiveness! We have summarised Four Wellbeing Tips for all you Leaders, to help you lead in the best way possible through these unprecedented times. 1. Focus on what you can Control With daily changes and the spiralling impact of the global pandemic, many of you find yourselves having to make ..read more
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Top 10 Ways Your Startup Can Drive Consumer Behaviour
Startup Victoria Blog
by Startup Victoria
4M ago
Article by Allied Legal Marketers have long analysed the many influences driving consumer behaviour to assist in the creation of effective marketing strategies. Consumer behaviour refers to the study of an individual or group’s purchasing behaviour. Understanding consumer psychology or the “why” behind buying behaviour allows ventures to create strategies that will drive consumer behaviour and lead to increased sales. The Role of Consumer Psychology Understanding consumer psychology is vital if you want your venture to convert buying behaviour data into actionable next steps. According to th ..read more
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