Reading Time: 5 minutes MEDIA relations is about building and maintaining relationships with the press and knowing how and what they write about… it’s not about ‘schmoozing’ media, writes Lydia Hoye. It’s about smart, value driven relationships that connect the right story to the right audience, at the right time for a business to gain exposure. Media relations has always enabled reputations to be built, framing a story that helps a brand be seen in a relevant and meaningful light to the prospective audience.   Continue reading or listen here: https://www.strategic-hq.com/wp-content ..read more

Reading Time: 2 minutes THE Public Relations and Communications Association (PRCA) has announced the appointment of Renna Markson (pictured) as its new managing director. This promotion comes as a recognition of her exceptional dedication and valuable contributions to the organization over the past few years. Continue reading or listen here: https://www.strategic-hq.com/wp-content/uploads/2023/05/Renna-PRCA.m4a The new role of managing director holds significant importance within the PRCA structure, and Markson’s appointment is a testament to her desired professional development. Reporting to ..read more

Reading Time: 2 minutes INTERNAL communications and change management expert, Aniisu K Verghese Ph.D., has released his latest book, Inclusive Internal Communications, challenging current practices and offering a compelling case for involving and engaging staff to drive organizational success. With a unique INCLUSIVE Framework, contemporary tips, hacks, and interviews with global professionals, this book is a must-read for internal communicators, students, and anyone interested in the evolving field of internal communications. Continue reading or listen here: https://www.strategic-hq.com/wp-co ..read more

Reading Time: 3 minutes THE Race and Ethnicity Equity Board, (REEB) a standing committee within the Public Relations and Communications Association (PRCA) has published an exclusive report revealing the challenges and trials facing men of color in the industry as well as their successes and notable career highlights. The frank, honest, and at times cringeworthy in-depth, interviews expose the stark experiences of global majority practitioners across all levels of seniority who were asked to reflect on their experiences of working in PR. Continue reading or listen here: https://www.strategic-hq ..read more

Reading Time: 3 minutes IN March 2020, when many of us packed up our offices and were plunged into remote working, internal communication was catapulted to a much higher position on the priority lists of companies, writes Siobhán Howe.  Suddenly, the internal communication specialists who had often found themselves pushing for a seat at the table, were given the best (virtual) seat in the house. How do we connect when we’ve never been more disconnected? This was what internal communication professionals had trained for, this was our time to shine! There have been many articles written abo ..read more

Reading Time: 4 minutes WE all hope and no doubt aspire to be good bosses, nurturing teams so everyone is fulfilled, reaches their full potential and is proud to work for an organization that looks after its staff, writes Zaiba Malik.  A recent McKinsey report concluded that 55 per cent of employee engagement is driven by non-financial recognition, a finding that’s supported by plenty of other research. It’s the stuff of wellbeing, growth and engagement that current and potential workers are looking for, sometimes over and above the size of the pay packet.  Continue reading or listen ..read more

Reading Time: 3 minutes IN the twenty-plus years since I moved into internal communication, the profession, and especially its corporate clients, has been focused on finding a single “magic number” as the ultimate gauge of organizational health, writes Mike Klein. The two main candidates have been the “employee engagement score” (EE) or an “employee Net Promoter Score (eNPS).” But faced with systemic downward trends in both of those measures – could it be that we are focusing on the wrong numbers and the wrong questions?  Continue reading or listen here: https://www.strategic-hq.com/wp-co ..read more

Reading Time: 2 minutes CW8 Communications (CW8), a global boutique strategic communications advisory firm, has appointed Gavin Nugent (pictured) as an associate director in the corporate affairs practice. Nugent will report to Colm Woods, managing director of corporate affairs at CW8.   Nugent, who brings a decade of experience, joins from Coca-Cola, where he was sustainability communications manager for Europe. Prior to joining Coca-Cola, Nugent held a number of communications advisory, public policy and press office roles – all with a sustainability lens. He has spent time at stat ..read more