Niraj Naetsawan, new General Manager, Middle East at additiv reaffirms his commitment to the expansion in the region. Key priorities include the continued execution of the company’s finance-as-a-service strategy and expansion in the UAE, KSA, Qatar and other Middle Eastern Markets. Dubai, UAE, 28 March 2024 – Serving the ME region since 2020, additiv, a global leader in Fintech and embedded finance, reaffirms its commitment to expand operations. The appointment of Niraj Naetsawan as the new Middle East General Manager, plays a pivotal role in the growth engine for additiv, this strategic mov ..read more

This article was originally published in the MEA Finance Magazine March 2024 edition. The financial services industry finds itself undergoing a transformation driven by the rapid evolution of technology, especially through an open architecture approach. The traditional value chain, characterized by the tight integration between manufacturing and distribution of financial service products under a single entity, is being reimagined. This revolution, driven by the emergence of embedded finance is a transformative force, reshaping how customers interact with financial services. This paradigm shif ..read more

additiv opens a new office in Dubai’s DIFC Innovation Hub One, led by ex-EY director, to boost its Finance-as-a-Service presence in the Middle East Company reaffirms commitment to local talent, expands headcount, and invests to support institutions meeting rising demand for personalized financial services in the Middle East. Dubai, UAE, 29 February 2024 – Responding to growing demand for Finance-as-a-Service propositions in the Middle East, additiv, a global leader in Fintech and embedded finance, has announced today that it is expanding its presence in Dubai, UAE by opening a new, fully ope ..read more

Super apps, retailers, e-commerce platforms, utility and telecom providers are increasingly trusted to deliver financial services, compelling traditional financial institutions to embrace embedded finance There is a substantial unmet demand for professional investment advice, with many consumers preferring a hybrid model that combines digital channel convenience with access to human advisor on-demand A majority of consumers are open to switching financial service providers, especially when incentivized, adding further pressure on traditional financial institutions to rethink their digital str ..read more

Anurag Pandey has been appointed as the new General Manager and Head, Asia Pacific at additiv Operating from its Singapore hub since 2018, additiv reaffirms its commitment to the APAC region, considering it one of its most crucial markets Key priorities include the continued execution of the company’s finance-as-a-service strategy and expansion in the Philippines, Indonesia, and other Asian markets Singapore, 16 January 2024 – additiv, a global leader in Fintech and embedded finance, is pleased to announce the appointment of Anurag Pandey as the new General Manager and Head, Asia Pacific (AP ..read more

additiv, and ATRAM, have won the Best Wealth Management & Private Banking Implementation award for their joint development of Wealth360. Wealth360, a groundbreaking digital wealth management platform set to improve advisor-client relations, marks a significant milestone in ATRAM’s digital evolution. Built on additiv’s API-first cloud-based platform, Wealth360 introduces a Wealth-as-a-Service business model to the Philippine market. Zurich, Switzerland, 30 November 2023: additiv, a global leader in Fintech and embedded finance, is proud to announce its recent award for Best Wealth Managem ..read more

Jakarta, 29 November 2023: additiv, a global leader in Fintech and embedded finance, is excited to announce the renewal of its long-term partnership with PT Bank Commonwealth for the continued development and support of the CommBank SmartWealth platform. This partnership renewal emphasizes the commitment of both parties in enhancing the digital wealth experience and accelerating financial business innovations for the Indonesian market. The CommBank SmartWealth platform, originally launched in 2018, has consistently set new standards for digital wealth management. It has won multiple awards ove ..read more

We at additiv welcome Niraj Naetsawan as our new Country Head UAE. Join us in this insightful interview where we delve into Niraj’s perspectives on the ever-evolving WealthTech landscape. Uncover his insights into digital transformation, explore the unique offerings of additiv, and gain a glimpse into his vision for the future of wealth management services in the Middle East. Read how our new leader discusses his thoughts on navigating the dynamic intersection of finance and technology. You’ve held senior positions in both tier 1 banks and big 4 consulting firms, tell us about your exper ..read more

Coop Finance+, a financial services superapp, meets the diverse needs of Coop’s customers by offering easily accessible and tailored solutions. As part of the collaboration, additiv provides Coop with its cloud platform, one of the most robust embedded finance solutions in the world today in the areas of banking, wealth management, credit, and insurance. Coop Finance+ initially launches banking services, payment transactions and pension solutions, for which it cooperates with Hypothekarbank Lenzburg,Vanguard, OLZ, Liberty, and Glarner Kantonalbank as service providers orchestrated on additiv ..read more

additiv and SELISE forge a strategic partnership to accelerate delivery and seamless integration of additiv’s award winning wealth platform. The collaboration underscores both firms’ commitment to transformative innovation and customer-centricity by combining advanced capabilities. Swiss-based Fintech pioneers, the partnership goes beyond technology by amplifying both firms’ global footprint, with fast expansion of capabilities and service offering. Zurich, Switzerland – 12th October 2023 – In a move set to reshape the landscape of financial services, additiv, a global leader in Fintech and ..read more