Creative Data Integration Tips
iHealthSpot Interactive Blog
by Sarah Zajicek
16h ago
In a recent podcast episode on We Are, Marketing Happy, Hedy & Hopp CEO Jenny Bristow connects with Suzie Schmitt, Senior Digital Producer, to explore strategies for integrating data within marketing dashboards. Drawing on conversations on privacy and analytics from recent industry conferences, they share a unique solution that enhances data reporting while remaining fully The post Creative Data Integration Tips appeared first on iHealthSpot ..read more
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Recap of SHSMD24
iHealthSpot Interactive Blog
by Sarah Zajicek
16h ago
Fresh from SHSMD Connections 2024 in Denver, CO, Hedy & Hopp team members Jenny Bristow, Shelby Auer, Mark Brandes, and Taylor Fedderke reflect on their key insights from the event in a recent podcast episode of We Are, Marketing Happy. They cover trends in AI and privacy, as well as the high level of audience The post Recap of SHSMD24 appeared first on iHealthSpot ..read more
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Smarter Marketing with Epic
iHealthSpot Interactive Blog
by Yenny Rojas
2w ago
Epic is renowned for being a leading electronic health record (EHR) system, but did you know it also offers powerful tools to support healthcare marketers? In a recent episode of We Are, Marketing Happy, CEO Jenny Bristow sits down with Sam Seering, Product Manager of Cheers at Epic, to explore how healthcare organizations can leverage The post Smarter Marketing with Epic appeared first on iHealthSpot ..read more
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Sneak Peek: SHSMD 2024
iHealthSpot Interactive Blog
by Danielle Ruiz
1M ago
In a recent episode of Hedy & Hopp’s podcast, We Are, Marketing Happy, we’re giving you an exclusive preview of what to expect from Hedy & Hopp at SHSMD Connections 2024, happening October 13-15 in Denver, CO. We’re thrilled to be a part of this event once again and can’t wait to connect with other The post Sneak Peek: SHSMD 2024 appeared first on iHealthSpot ..read more
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Tips to Maximize Conference Attendance
iHealthSpot Interactive Blog
by Yenny Rojas
1M ago
In a recent episode of Hedy & Hopp’s podcast, We Are, Marketing Happy, we dive into the world of conference preparation. With the fall conference season approaching for our team, we wanted to share our top strategies for maximizing your time and experience at these events. If you’re looking to make the most of your The post Tips to Maximize Conference Attendance appeared first on iHealthSpot ..read more
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When Demand Exceeds Supply – How Marketing’s Role Pivots
iHealthSpot Interactive Blog
by Teal Osberg (SU)
1M ago
In a recent episode of Hedy & Hopp’s podcast, We Are, Marketing Happy, we were joined by Jeremy Rogers, the Executive Director of Digital Marketing and Experience at Indiana University Health. With nearly nine years of experience in his role, Jeremy provides a deep dive into the shifting landscape of healthcare marketing. One of the The post When Demand Exceeds Supply – How Marketing’s Role Pivots appeared first on iHealthSpot ..read more
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Determining Media Mix
iHealthSpot Interactive Blog
by Yenny Rojas
2M ago
In a recent episode from Hedy & Hopp’s podcast, “We Are, Marketing Happy,” Miranda Ochsner, Hedy & Hopp’s Director of Paid Media, joins Jenny for a discussion on identifying the best media mix for your organization. At H&H, we collaborate with clients spanning various budget ranges—from below $10,000 to above $1,000,000. Our recommendations for media The post Determining Media Mix appeared first on iHealthSpot ..read more
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Marketing Dashboards 101
iHealthSpot Interactive Blog
by Yenny Rojas
2M ago
As part of our recent acquisition by Hedy & Hopp, we’re excited to continue sharing valuable content. A recent episode from Hedy & Hopp’s podcast, “We Are, Marketing Happy,” dives into the essentials of dashboards. Whether you’re new to dashboards or looking to refine your approach, this episode is designed to help you navigate the The post Marketing Dashboards 101 appeared first on iHealthSpot ..read more
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IHealthSpot has been acquired by Hedy & Hopp
iHealthSpot Interactive Blog
by Riley Krutza
3M ago
Hedy & Hopp is a full-service, fully healthcare marketing agency that specializes in working with larger regional payors and providers. We’re excited about this acquisition and the expanded capabilities it will allow us to offer to our clients. Learn more about the acquisition here.  The post iHealthSpot has been acquired by Hedy & Hopp appeared first on iHealthSpot ..read more
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Planning Successful Healthcare Marketing Campaigns for Your Medical Practice
iHealthSpot Interactive Blog
by Angela Kelly
3M ago
Healthcare marketing campaigns are strategic initiatives aimed at promoting medical services, engaging patients, and elevating the brand of your practice. Executing a well-planned marketing campaign offers numerous benefits including increased patient engagement, enhanced patient experience, and improved patient retention. These outcomes drive the growth and success of your practice as your brand builds a reputation The post Planning Successful Healthcare Marketing Campaigns for Your Medical Practice appeared first on iHealthSpot ..read more
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