Everything You Need to Know About Tab Cutting
Action Press Blog
by Ade Holder
8M ago
As a printer that can comfortably handle larger publications, such as bound books and catalogues, we often find that some want the information within them to be easily findable. This is why we offer tab cutting here at Action Press, and if you’re not familiar with why tab cutting exists or what different kinds are available, allow us to explain all… What are index tabs? Index tabs are ways in which you can divide a bound book or document into sections, so that the information within them can be easily located – like an index you’d find within the back of a book, but a more physical version tha ..read more
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Sussex Printing Projects: A Recent Showcase
Action Press Blog
by Ade Holder
9M ago
With many printing projects on the go at once, sometimes it’s good to stand back and take a look at some of the recent local organisations we’ve worked with to bring their visions to life. Below are just some of the projects we’ve worked on over recent months, and there’s everything from tickets to vinyl signage… BPA Park Mark The Park Mark scheme, overseen by the British Parking Association on behalf of Police Crime Prevention Initiatives Ltd, rewards well-managed car parks with certification to reassure motorists that the place they’ve chosen to leave their car is a wise decision. An assesso ..read more
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What are the capabilities of large format printing for commercial customers?
Action Press Blog
by Ade Holder
1y ago
When it comes to commercial printing, it pays to sweat the small stuff – no detail can be left overlooked when it comes to promotional printed material for your business. But what happens when you need something bigger and better than the humble flyer or brochure? That’s when you need something printed in a larger format, designed to be seen from afar by the right people. Large format printing is a service offered by commercial printers, and can have a range of benefits for business customers from all industries. In this article, we’ll explore what large format printing is, what materials can ..read more
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What is commercial printing?
Action Press Blog
by Trevor Holding
1y ago
Printing is a broader term than you might think; for example, there’s textile printing, artwork prints, and then there’s the business we’re in – commercial printing. All very different! In this article we’ll be explaining what we mean by commercial printing, and what kinds of commercial printing you can expect to be undertaken by a professional commercial printing company. What is commercial printing? Commercial printing goes beyond the old printer in your home (that regularly refuses to work), and even the slightly larger and more capable printer that you may find in an office. Commercial pri ..read more
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How Do I Choose the Right Printing Method for My Project
Action Press Blog
by Trevor Holding
1y ago
When it comes to representing your business on paper, no detail can be overlooked. Regardless of whether you’re looking to bulk order flyers for a local drop, or design business cards for your high-end brand that will open even the heaviest doors, putting effort into the finish is essential. Any printer worth their salt will be able to advise you on the right printing method for your project, but you can get a good idea of what you need by taking a few things into account. What printing methods are there? Let’s start by exploring the most common printing methods available: Digital printing Dig ..read more
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The Importance of Proofing Brochures Before Going to Print
Action Press Blog
by Trevor Holding
1y ago
When you’ve worked hard on the design, text and layout of a brochure, you want it to go out into the world without a flaw. Brochures in particular are a tactile part of your marketing strategy, giving your audience a way to fully appreciate what you do in a way that screens just can’t replicate. It’s essential to get your brochure right! However, as hard as you might try, it’s not always possible to pick up on every imperfection before a brochure goes to print, particularly when you’re only looking at a digital version of it. To properly assess how your brochure looks and feels, you really nee ..read more
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Litho Printing vs Screen Printing
Action Press Blog
by Trevor Holding
1y ago
When it comes to creating materials that accurately represent you, your brand or your organisation, there are a number of ways in which you can get what you want. Whilst doing your research you may come across litho printing and screen printing, as well as digital printing. Whilst both litho printing and screen printing both use similar techniques, there’s a difference between the finish, and the materials they’re best used for. In this article, we’ll discover the definition of both printing processes, and what the advantages of each are. What is litho printing? Litho printing, or lithographic ..read more
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Why Brochures are a Good Marketing Strategy?
Action Press Blog
by Trevor Holding
1y ago
In the world of digital marketing, it could be easy to assume that print advertising is a thing of the past. However, with an overwhelming deluge of information and stimuli at our fingertips, being constantly connected isn’t all it’s cracked up to be for many of us. That’s why there’s still a strong business case for brochures within your marketing strategy, as a tangible, enduring way to stay in the eyeline of your target customers. Why are brochures still effective in marketing strategies? They’re budget-friendly Printed in bulk, brochures can work out very cost effective – once the artwork ..read more
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Brochure mailing
Action Press Blog
by Trevor Holding
2y ago
Do you understand all the different ways to mail your brochure? We thought it would be helpful to give a simple outline here. There are plenty of other shipping methods, but I have limited it to the most common ones used for brochure and catalogue mailing. Poly & carrier – This is normally the cheapest and most commonly used. Your brochure is enclosed in a clear polythene wrap with a separately printed sheet called the carrier, which has the recipients address, the return address and the postmark details (The postmark is sometimes called the indicia). The carrier can be colour printed with ..read more
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Creating print ready artwork
Action Press Blog
by Trevor Holding
2y ago
Now there are more free or inexpensive programmes and online tools available for creating print-ready artwork we get a lot more DIY artwork sent to us, so we’re hoping this post will be a useful outline of the 6 golden rules that apply when creating print ready artwork. Paper size When setting up your artwork file, make sure you use dimensions that match the size of the sheet you finally want, here are a few standard sizes; A0 = 841 x 1189 mm A1 = 594 x 841 mm A2 = 420 x 594 mm A3 = 297 x 420 mm A4 = 210 x 297 mm A5 = 148 x 210 mm A6 = 105 x 148 mm Business cards 85 x 55 mm Compliment slips 21 ..read more
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