How did Trey Tepichin go from lawyer to co-founder of a dental talent marketplace app? Inspired by the realization that dentistry is a shockingly difficult profession, especially when it comes to staffing, Cloud Dentistry was born. Trey’s app connects dental professionals through a reliable platform for temp work, minimizing burnout and maximizing productivity. Trey walks through finding a suitable marketing model, holding clients and businesses accountable, and inspiring trust to retain clients.  “Oftentimes dental hygienists feel underappreciated. To have an organization tha ..read more

We’re joined by Terri Hoffman, Founder, and CEO of Marketing Refresh. Terri has 25 years of experience in the marketing field. She saw the transition firsthand from traditional marketing to digital marketing. In the past decade, the world of marketing has evolved at a faster rate than most realize. There are new digital marketing channels emerging every day.  Data analysis, case studies, and research drive the future of content marketing. But Terri believes there is still value in picking up the phone and talking to real customers.   “As a marketer, my whole job is to understand ..read more

We’re joined by Hami Vo Arrington, co-founder of the Houston-based digital marketing agency One Foot Over. She started the business with her best friend Stephen Brent May. With a small team, they specialize in B2B marketing and inbound marketing. The name One Foot Over comes from their drive to push their creative limits to the max and finish every project strong. Being a strategic marketing agency is what sets them apart from the rest.   In this podcast, Hami covers:   [00:00-5:14] Intro and Hami’s childhood experiences as an Asian-American.  [5:15] Balancing both persona ..read more

We’re joined by Javier Carro Prado, COO of Blue People, a rapidly expanding international software and consulting company. Blue People has a diverse portfolio of application development, cloud consulting, staff augmentation, and so much more. Javier shares his journey from getting his engineering degree to falling in love with the world of IT and taking the leap to join Blue People in its beginnings. From a handful of employees in Monterrey Mexico to over 100 employees internationally, Blue People has grown into a thriving business with a community of original thinkers and unique company cultu ..read more

This week, we’re joined by Deepak Lalwani, founder and change management consultant at Deepak Lalwani & Associates. Deepak talks with us about the human element of the consultation work he does and how to optimize the implementation of technology for both your organization and your clients.   In this episode, we cover:  Focusing on effective and usable technology adoption   Avoiding losing the human piece in consulting   Building long term trust with clients and customers  Adapting to specific management styles to serve impactfully  Wa ..read more

This week, we’re joined by Kara Jensen, Co-Founder and Creative Principal of Bop Design. Kara talks to us about the vital importance of remaining calm in the current stress of pandemic times and building a team with strong and positive perspectives on their current situations.     In this episode, we cover:   Remaining calm in the uncertainty of the pandemic Shifting expectations in the workplace and at home Developing a supportive environment where mental health is prioritized Managing a business through health issues Understanding the importance of honest assessments and ..read more

This week on Growth Hacks, we’re joined by Jim Faust, founder of Local Search Group and author of several marketing-based books. Jim talks to us about his journey from working for Nike and Toyota to opening his own business, his own method of controlled growth, and his excitement for the future of marketing in a digital world. In this episode, we cover: Working for Nike and Toyota and learning along the way  Knowing who to market for at the moment   Controlling growth and keeping up with feedback   Giving back and developing good relationships   Fin ..read more

We’re joined by Madison Long, CEO of Clutch, in a discussion that focuses on feeling underrepresented and overlooked. Madison, along with her co-founder Simone, have created an incredible service with Clutch, connecting students to marketing roles in small businesses. Madison and Simone are tearing it up and defying expectations, thanks to design thinking, emotional intelligence, and an abundance mindset. We caught up with Madison to find out her story, and to learn how our businesses can be more like Clutch.  In this episode, Madison covers:  [02:43] Pivoting throughout the COVID-1 ..read more

We’re joined by Charles Gaudet, CEO of Predictable Profits and Host of the Beyond 7 Figures podcast, to discuss the three-part structure of growth: optimization, systemization, and innovation. As part of our, Innovate Or Die series, Charles talks about changing business practices during the pandemic and creating sustainable growth.   In this podcast, Charles covers:  Growing a wide variety of companies and businesses  Working with clients that want faster, predictable, and easier profits   Re-evaluating business processes during the pandemic   Preventing dep ..read more

We’re joined by Catherine Brown, Founder of Extrabold Sales, to discuss her new book How Good Humans Sell: The Proven Path to B2B Sales Success. Catherine discusses the negative connotation around sales and how we can work to provide helpful simple solutions to our B2B customers while maintaining a positive relationship with our sales processes.  In this episode, Catherine covers: Focusing on sales training within businesses Launching her new book and what that has looked like for her Covering and researching the negative connotations around sales Taking your strategies to the next level ..read more