JTAER, Vol. 19, Pages 921-941: Whether to Add a Digital Product into Subscription Service? Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020048 Authors: Linlan Zhang Yu Zhang Digital products companies are increasingly adopting subscription pricing, but consumers who pay the subscription service may not be able to access all digital products sold on the sales platform. This paper explores the question of why some digital products are not in the subscription service of the sales platform. To address this problem, we develop an analytical model to examine tw ..read more

JTAER, Vol. 19, Pages 899-920: Role of Algorithm Awareness in Privacy Decision-Making Process: A Dual Calculus Lens Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020047 Authors: Sujun Tian Bin Zhang Hongyang He In the context of AI, as algorithms rapidly penetrate e-commerce platforms, it is timely to investigate the role of algorithm awareness (AA) in privacy decisions because it can shape consumers’ information-disclosure behaviors. Focusing on the role of AA in the privacy decision-making process, this study investigated consumers&amp ..read more

JTAER, Vol. 19, Pages 880-898: eWOM Information Richness and Online User Review Behavior: Evidence from TripAdvisor Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020046 Authors: Xueyu Liu Jie Lin Xiaoyan Jiang Tingzhen Chang Haowen Lin The growing number of online users commenting on review platforms has fueled the development of electronic word–of–mouth (eWOM). At the same time, merchants have improved their requirements for the length and frequency of online reviews. However, few studies have examined the updating mechanism of ..read more

JTAER, Vol. 19, Pages 863-879: Understanding the Adoption Dynamics of ChatGPT among Generation Z: Insights from a Modified UTAUT2 Model Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020045 Authors: Antun Biloš Bruno Budimir This research delves into the factors influencing the adoption of ChatGPT, a sophisticated AI-based chatbot, among Generation Z members in Croatia. Employing an extended UTAUT2 model, the impact of various factors on the behavioral intention to use ChatGPT is explored. The study included 694 Generation Z participants, and data were coll ..read more

JTAER, Vol. 19, Pages 846-862: Simulation Modeling and Analysis on the Value-Added Service of the Third-Party E-Commerce Platform Supporting Multi-Value Chain Collaboration Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020044 Authors: Wenbo Li Yajie Zhang Bin Dan Xumei Zhang Ronghua Sui Service-oriented third-party e-commerce platforms have emerged as a new trend in the manufacturing industry. This paper aims to investigate the platforms’ value-added service (VAS) and charging strategies with a dynamic evolution analysis. Considering the chan ..read more

JTAER, Vol. 19, Pages 818-845: Factors Influencing User Favorability of Government Chatbots on Digital Government Interaction Platforms across Different Scenarios Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020043 Authors: Yuanyuan Guo Peng Dong This study investigates the direct and indirect influences of behavioral quality, social support, perceived system, emotional perception, and public expectation on user favorability regarding government chatbots in both government service and policy consultation contexts. The findings reveal that while behavioral ..read more

JTAER, Vol. 19, Pages 797-817: The Use of Digital Channels in Omni-Channel Retail—An Empirical Study Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020042 Authors: Iulia Diana Nagy Dan-Cristian Dabija Romana Emilia Cramarenco Monica Ioana Burcă-Voicu This article aims to highlight the influencing factors on omni-channel consumer attitudes towards virtual shopping channels, providing the literature with a new conceptual model that studies the use of technology by omni-channel consumers. The research hypotheses were established based on the literatu ..read more

JTAER, Vol. 19, Pages 774-796: Order Distribution and Routing Optimization for Takeout Delivery under Drone–Rider Joint Delivery Mode Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020041 Authors: Fuqiang Lu Runxue Jiang Hualing Bi Zhiyuan Gao Order distribution and routing optimization of takeout delivery is a challenging research topic in the field of e-commerce. In this paper, we propose a drone–rider joint delivery mode with multi-distribution center collaboration for the problems of limited-service range, unreasonable distributi ..read more

JTAER, Vol. 19, Pages 743-773: Exploring Tourists’ Behavioral Patterns in Bali’s Top-Rated Destinations: Perception and Mobility Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020040 Authors: Dian Puteri Ramadhani Andry Alamsyah Mochamad Yudha Febrianta Lusiana Zulfa Amelia Damayanti The tourism sector plays a crucial role in the global economy, encompassing both physical infrastructure and cultural engagement. Indonesia has a wide range of attractions and has experienced remarkable growth, with Bali as a notable example of this. With th ..read more

JTAER, Vol. 19, Pages 725-742: How Social Presence Influences Consumer Well-Being in Live Video Commerce: The Mediating Role of Shopping Enjoyment and the Moderating Role of Familiarity Journal of Theoretical and Applied Electronic Commerce Research doi: 10.3390/jtaer19020039 Authors: Zhen Huang Xue Yan Jia Deng In recent years, with the rapid development of live-streaming commerce, the social dynamics and psychological impact of such online activities merit further discussion. In this study, we investigate the sensory experiences of viewers watching live streaming and examine how these online ..read more